Barbara Burek Email & Phone Number

Somers, Ny And Purchase, Ny

PepsiCo (PEP) is a global food and beverage leader with net revenues of more than $65 billion and a product portfolio that includes 22 brands that generate more than $1 billion each in annual retail sales. Its main businesses – Quaker, Tropicana, Gatorade, Frito-Lay and Pepsi-Cola – make enjoyable foods and beverage products that are loved throughout the world.The Foodservice Division uses PEP’s food and beverage innovation, consumer and channel insights, multi-cultural sales & marketing programs, and a broad portfolio of brands from its main businesses to bring value and competitive advantage to its foodservice and vending channel customers.Global role within North American division (2009-2013), reported to President, PEP Foodservice. Developed and implemented strategies and key initiatives to build international Foodservice customer volume, revenue, profit and relationships• Led 25-member virtual international team in support of PEP’s largest international customer, Yum! International. Base beverage business growth CAGR across Yum! portfolio in high single digits over total 13 year span. Drove product & equipment innovation agenda rollout in key customer markets • Facilitated Foodservice capability transfer across PEP’s international sectors: Europe, Latam, Asia Pacific and Middle East/Africa; spearheaded first two PEP Global Foodservice Forums and supported expansion of US Foodservice innovation agenda, including culinary, into 4-5 key international markets, including China, UK and Mexico. Built global knowledge base and network for previously North-America only senior leadership team• After leading account team for small portfolio of global Foodservice customers and successful renegotiation of multi-year contracts (international contract catering, hospitality and leisure), led return of account ownership to PEP international snack and beverage field teams

Purchase, Ny

PepsiCo International (PI) was an operating division of PepsiCo that included all PepsiCo businesses (snack and beverage) in Latin America, the United Kingdom, Europe, Asia, Middle East and Africa. Prior to a restructuring in 2007 that aligned all of the Americas with the US, PI accounted for close to 40% of total PEP net revenue, and approximately 30% of total operating profit • Led 3 successful contract negotiations with PEP’s largest Foodservice customer, Yum! International (2000, 2005, 2010), including Yum! China prior to its establishment as a standalone division of Yum! Supported PEP field in execution of Yum! franchisee contract renewals• Drove PepsiCo’s value to/from the Yum! Account. Built and managed direct, multi-functional international account team: Marketing, Sales, Operations and Finance -- in support of customer’s business and growth, while continuing to build team capability. Led efforts to standardize account protocols, enlisting international bottler participation. Increased global customer satisfaction through measured evaluations.• Delivered significant double-digit beverage volume growth and sustained improvements in in-store quality and operations while expanding PEP’s presence throughout the Yum! International Franchise system to over 90%, its largest footprint ever• Co-founding member of PI Women’s Council and mentor to women in the organization

Somers, Ny And Purchase, Ny

The Fountain Beverage Division was formed in 1997 as Pepsi-Cola Company brought renewed focus and significant investment to building PEP’s beverage presence in the Foodservice and hospitality channels • Led successful inaugural PEP contract negotiation with Pizza Hut’s (PH) corporate entity, followed by formal contract signings with 99% of the Pizza Hut franchisee system at time of Yum! spinoff from PepsiCo • Led PEP team in support of growing the PH beverage business; engineered first national bottle and can program executed across PH system; became most profitable of all PEP customer account teams through overall development of PH take-home (packaged) beverage sales

Somers, Ny

• Successfully architected new U.S. bottler foodservice bottling agreement… accomplished thru leadership of combined company/franchise bottler task force, presentation of proposal at bottling convention, and bottler system alignment. Team efforts signing bottlers to new agreement transformed PEP’s go-to-market approach in majority of Foodservice channels • Winner of 1997 PEP “Right Side Up” award for Foodservice (customer/partner focused outstanding achievement)

Vice President Customer Development, New England Area (Waltham, MA) Vice President, Field Marketing, Central Division (Chicago, IL) Director of Colas, Director of Flavors, Sr. Marketing Manager Mountain Dew and various junior Marketing roles at PEP and Pepsi-Cola Bottling Company headquarters

Schenectady, Ny

Schenectady, Ny

Presidential Search Committee (1989-90), Homecoming & Reunion Committee member

Mba, Marketing & International Business

Ba, Latin American Studies, Phi Beta Kappa

Activities and Societies: H. G. Warner Prize for scholastic achievement/character