Desenvolvimento de projetos de inclusão, diversidade LGBTQIAPN+, capacitação e equidade.- 1o Escola RUA + Comitê da Diversidade: um curso de profissionalização e mentoria no mercado publicitário, voltado para pessoas em situação de vulnerabilidade social.- 20CONTAR Direitos LGBTQIAPN+: papo sobre o histórico dos direitos da comunidade. Com o advogado Dimitri Sales;- Papo LGBTQIAPN+50: conversa interseccional sobre como é fazer parte da comunidade sendo 50+. Com Flávio Vasconcelos… Show more Desenvolvimento de projetos de inclusão, diversidade LGBTQIAPN+, capacitação e equidade.- 1o Escola RUA + Comitê da Diversidade: um curso de profissionalização e mentoria no mercado publicitário, voltado para pessoas em situação de vulnerabilidade social.- 20CONTAR Direitos LGBTQIAPN+: papo sobre o histórico dos direitos da comunidade. Com o advogado Dimitri Sales;- Papo LGBTQIAPN+50: conversa interseccional sobre como é fazer parte da comunidade sendo 50+. Com Flávio Vasconcelos, Jeremias Silva e Elizabeth Santanna. Show less

Assistente de Atendimento e Projetos, reportando para os gerentes responsáveis pelas seguintes divisões da conta BMW do Brasil: - BMW Group- BMW Carros- BMW Serviços Financeiros- BMW Pós-vendas- BMW Motorrad- MINITambém responsável por assistir todas as questões relacionadas aos sites e simuladores da BMW e suas respectivas frentes, assim como atualização de todo o conteúdo. Principal ferramenta utilizada: AEM (Adobe Experience Manager).

Buscopan and Buscofem accounts and projects management assistant, before, during and after the transition of the brands between the pharmaceutical companies Boehringer Ingelheim and Hypera Pharma. Main functions performed: - Main bridge between the client and the agency, playing the front line;- Project management, such as maketing plans and campaigns for both digital and offline media;- Construction of detailed briefings for all areas of the agency and to external content… Show more Buscopan and Buscofem accounts and projects management assistant, before, during and after the transition of the brands between the pharmaceutical companies Boehringer Ingelheim and Hypera Pharma. Main functions performed: - Main bridge between the client and the agency, playing the front line;- Project management, such as maketing plans and campaigns for both digital and offline media;- Construction of detailed briefings for all areas of the agency and to external content producers;- Setting priorities, negotiating budgets and deadlines;- Budget control, as well as being aware of the entire billing process. Show less

Part of the strategy team as media intelligence for Sanofi, Danone and Braskem, with the following duties:- Consumer behavior research;- Detailed studies on target audience and brands;- Analysis of data audience, penetration, affinity;- Market recommendation studies based on media data;- Research to define and segment targets and clusters;- Social listening;- Category and market media investment reports;- Communication analysis by category;- Gathering… Show more Part of the strategy team as media intelligence for Sanofi, Danone and Braskem, with the following duties:- Consumer behavior research;- Detailed studies on target audience and brands;- Analysis of data audience, penetration, affinity;- Market recommendation studies based on media data;- Research to define and segment targets and clusters;- Social listening;- Category and market media investment reports;- Communication analysis by category;- Gathering and defining insights for brands;- Domain of tools: TGI, Citrix, Commspoint, Monitor and Stilingue. Show less

Account management functions for Atlas Schindler and PETRONAS Lubricants International:- Briefings for the creation and media teams;- Monitoring of parts the production;- Status meetings with presentation of pieces, plans, strategies and communication directions;- Daily demands with the client;- Validation and approval of creative pieces and media strategies.Executive production functions and production direction for Ticket Conecte webseries, from Ticket… Show more Account management functions for Atlas Schindler and PETRONAS Lubricants International:- Briefings for the creation and media teams;- Monitoring of parts the production;- Status meetings with presentation of pieces, plans, strategies and communication directions;- Daily demands with the client;- Validation and approval of creative pieces and media strategies.Executive production functions and production direction for Ticket Conecte webseries, from Ticket Serviços:- Casting and fundraising;- Scenography and costumes;- Rental contracts;- Coordination of staff, daily rates and structure for viability. Show less

Digital media functions for PETRONAS Lubricants International, Atlas Schindler and Cantacom Agency:- Online communication strategy (Facebook/Instagram, YouTube, Linkedin and the Atlas Schindler blog);- Budgeting and scheduling of posts on Facebook Ads and Linkedin;- Digital media planning, scheduling, distribution of funds among the players;- Production of reports for results and media investment;- Target segmentation.Writing and SM functions:-… Show more Digital media functions for PETRONAS Lubricants International, Atlas Schindler and Cantacom Agency:- Online communication strategy (Facebook/Instagram, YouTube, Linkedin and the Atlas Schindler blog);- Budgeting and scheduling of posts on Facebook Ads and Linkedin;- Digital media planning, scheduling, distribution of funds among the players;- Production of reports for results and media investment;- Target segmentation.Writing and SM functions:- Content production and script validation;- Responsible for SAC and Facebook service;- ENG-PT / PT-ENG translation of various videos and texts.- Development of tone of voice and messages. Show less

Assistance in the coordination of PETRONAS Lubricants International:- Initial scope of the online communication strategy;- Sponsorship and scheduling of posts in Facebook Ads;- Partial production of reports for and media investment;

Text production for Vivo (Easy, Turbo, Meditation), Casas Bahia, Ponto Frio, Cielo, Bradesco Cartões, Azul Linhas Aéreas Brasileiras and Audi do Brasil.Functions as a copywriter:- Marketing actions scripts- Films screenplays (15 "and 30")- E-mail marketings- Online material (Tudo Azul)- Offline material (all from Bradesco Cartões)Functions as User Interface (UX Writer)- Work with designers and planning to define paths in the interface;-… Show more Text production for Vivo (Easy, Turbo, Meditation), Casas Bahia, Ponto Frio, Cielo, Bradesco Cartões, Azul Linhas Aéreas Brasileiras and Audi do Brasil.Functions as a copywriter:- Marketing actions scripts- Films screenplays (15 "and 30")- E-mail marketings- Online material (Tudo Azul)- Offline material (all from Bradesco Cartões)Functions as User Interface (UX Writer)- Work with designers and planning to define paths in the interface;- Wireframes;- Sales bots (Casas Bahia and Ponto Frio projects);- App interface (Vivo Meditação, Vivo Easy, Meu Vivo);- Promotional and informational websites (Vivo's 4G + hotsites). Show less

360º experience involving planning, account management, copywriting, creative writing and media.Responsible for promoting the 49th Academic Café with JoutJout* and the 2nd edition of the University Tourism Challenge**.Planning functions:- Qualitative and quantitative research and analysis of the collected material;- Definition of tone of voice and concept of campaigns;- Communication and dissemination of the planning strategy;- Responsible for the coordination… Show more 360º experience involving planning, account management, copywriting, creative writing and media.Responsible for promoting the 49th Academic Café with JoutJout* and the 2nd edition of the University Tourism Challenge**.Planning functions:- Qualitative and quantitative research and analysis of the collected material;- Definition of tone of voice and concept of campaigns;- Communication and dissemination of the planning strategy;- Responsible for the coordination and learning of first year employees;Junior Account Management functions:- Responsible for the relationship with customers, partners and clients;- Briefings for the creation team;- Monitoring the production of all creative pieces.Copywriting and writing functions:- Content production, scripts, posts and manifests;- Development of tone of voice;- Responsible for all texts related to the 49th Academic Café and 2nd University Tourism Challenge.Media functions:- Strategic planning;- Distribution of online and offline budget;- Production of offline media;- Sponsorship of posts on Facebook Ads;- Google AdWords;*49th Academic Café: an event aimed at university students, which intends to raise food for donation, through a chat/meeting with a big communication personality. Usually for 400-700 people. The edition's guest was the youtuber JoutJout.**2nd University Tourism Challenge: first event to solve real cases for tourism in Latin America. The case was sponsored by AccorHotels. Show less