Barbara Reed

Barbara Reed Email and Phone Number

Sr. Director of Marketing & Communications Strategic Initiatives at Centene | Corporate Communications | Employee Engagement | Strategy & Planning @ Centene Corporation
7700 Forsyth Boulevard, Saint Louis, MO 63105, us
Barbara Reed's Location
Raleigh, North Carolina, United States, United States
Barbara Reed's Contact Details

Barbara Reed personal email

n/a
About Barbara Reed

Experience managing the full spectrum of communications: internal, external, customer, crisis and executive communications.I believe internal communications play a key role in ensuring employees are connected, engaged, motivated and supported.• Designs programs to optimize employee engagement, catalyze cultural change, and drive organizational transformation.• Leads and develops teams up to 45 people.• Manages program budgets over $20M.• Tailors communication to seamlessly align with organizational culture, values, and brand.• Able to take an idea or concept and see it through to a tangible outcome.Skilled in: Executive Communication, Coaching, Employee/Internal Communications, Talent Strategy, Employee Engagement, Leadership Programs, Workforce Alignment, Strategic Planning, DEI, Event Management, and Crisis Communications.

Barbara Reed's Current Company Details
Centene Corporation

Centene Corporation

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Sr. Director of Marketing & Communications Strategic Initiatives at Centene | Corporate Communications | Employee Engagement | Strategy & Planning
7700 Forsyth Boulevard, Saint Louis, MO 63105, us
Website:
centene.com
Employees:
10
Barbara Reed Work Experience Details
  • Centene Corporation
    Sr. Director, Marketing & Communications Strategic Initiatives
    Centene Corporation Sep 2022 - Present
    Saint Louis, Mo, Us
    • Key advisor to Chief Marketing Officer.• Lead critical strategy and talent initiatives: operating model, employee engagement & culture, leadership alignment.• Implement internal communications strategies to align, inform, and engage workforce.• Develop operations and governance for Centene's new marketing model. • Partner with Human Resources on talent priorities to support intense team growth in line with Marketing in-sourcing, employee onboarding strategy, talent development, and career-pathing.• Lead organizational programs around Diversity, Equity, & Inclusion; social; and community.• Create and execute executive-level content to help the organization understand and carry out the CMO’s vision.
  • Cisco
    Director, Strategy & Communications
    Cisco Dec 2018 - Sep 2022
    San Jose, Ca, Us
    • Led a team responsible for communicating globally to 600 employees in the Customer Assurance team.• Helped reinvent the operating model for the Customer Assurance organization.• Implemented a comprehensive communication strategy taking into account organizational priorities, executive platforms, social media, employee engagement, and industry perspectives.• Employed Diversity, Equity & Inclusion (DEI) best practices as an integral part of the overall workforce planning and talent strategy.• Launched a “People & Culture” initiative for the function, including an annual Giving Back week to unify the organization around charitable causes.
  • Cisco
    Sr. Manager, Strategic Communications
    Cisco Aug 2015 - Dec 2018
    San Jose, Ca, Us
    • Established a centralized communications structure for the Customer Assurance organization.• Oversaw all internal/external communications.• Over a 6-month span, re-branded the organization internally. • Secured several public speaking engagements for the SVP.• Developed messaging and presentations.
  • Cisco
    Customer Experience Manager
    Cisco Apr 2012 - Aug 2015
    San Jose, Ca, Us
    • Managed customer experience improvement programs that executed voice-of-the-customer.• Led internal and external global program communications, collateral development, and events.
  • Cisco
    Sr. Manager, Executive Communications
    Cisco Mar 2005 - Apr 2012
    San Jose, Ca, Us
    • Led a team of 20+ responsible for managing communications for 39 executives.• Winner, Leadership Excellence – People Manager Award, 2012.
  • Cisco
    Prior Roles In Marketing, Communications And Program Management
    Cisco Jul 1996 - Mar 2005
    San Jose, Ca, Us
  • Avant! Corporation (Now Synopsys)
    Corporate Communications Specialist
    Avant! Corporation (Now Synopsys) Dec 1994 - Jul 1996
  • Ibm
    Marcom Specialist, Networking Systems Division
    Ibm Jun 1993 - Dec 1994
    Armonk, New York, Ny, Us

Barbara Reed Skills

Strategic Communications Cross Functional Team Leadership Program Management Strategy Leadership Communication Training Marketing Communications Change Management Management Training Corporate Communications Vendor Management Mentoring Go To Market Strategy Cloud Computing Marketing Strategy Executive Communications Cisco Technologies Marketing Internal Communications Strategic Partnerships Product Management Strategic Planning Business Development Sales Enablement Team Leadership Executive Management Software Documentation Project Management Stakeholder Management Thought Leadership Start Ups Newsletters

Barbara Reed Education Details

  • Bowling Green State University
    Bowling Green State University
    M.A. - Communications
  • East Carolina University
    East Carolina University
    Minor - Spanish

Frequently Asked Questions about Barbara Reed

What company does Barbara Reed work for?

Barbara Reed works for Centene Corporation

What is Barbara Reed's role at the current company?

Barbara Reed's current role is Sr. Director of Marketing & Communications Strategic Initiatives at Centene | Corporate Communications | Employee Engagement | Strategy & Planning.

What is Barbara Reed's email address?

Barbara Reed's email address is br****@****sco.com

What schools did Barbara Reed attend?

Barbara Reed attended Bowling Green State University, East Carolina University.

What are some of Barbara Reed's interests?

Barbara Reed has interest in Social Services, Children, Environment, Education, Animal Welfare, Health.

What skills is Barbara Reed known for?

Barbara Reed has skills like Strategic Communications, Cross Functional Team Leadership, Program Management, Strategy, Leadership, Communication Training, Marketing Communications, Change Management, Management, Training, Corporate Communications, Vendor Management.

Who are Barbara Reed's colleagues?

Barbara Reed's colleagues are Briana Zepeda, Mba, Phoebe Fu, Dejean Dufek, Jared Roussell, Jamie Pedigo, Megan King, Armeda Nichols.

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