Barbara Coward

Barbara Coward Email and Phone Number

MBA Admissions Consultant & Career Strategist | Top Ten LinkedIn Voice: Education | Top Strategic Communications Voice | 30k followers @ Les Néréides & N2 by Les Néréides
Barbara Coward's Location
Washington DC-Baltimore Area, United States, United States
Barbara Coward's Contact Details

Barbara Coward work email

Barbara Coward personal email

About Barbara Coward

Internationally-acclaimed MBA and public policy admissions consultant with expertise in strategic and influential storytelling. Industry thought leader and contributor to prominent media, including Bloomberg, Business Insider, Fortune, Financial Times, Money, and U.S. News & World Report.

Barbara Coward's Current Company Details
Les Néréides & N2 by Les Néréides

Les Néréides & N2 By Les Néréides

View
MBA Admissions Consultant & Career Strategist | Top Ten LinkedIn Voice: Education | Top Strategic Communications Voice | 30k followers
Barbara Coward Work Experience Details
  • Mba 360 Admissions
    Founder | Mba Admissions Consultant
    Mba 360 Admissions Oct 2016 - Present
    Supportive, strategic and confidence-building admissions consultant with clients on all continents (except Antarctica), providing school selection guidance, essay & resume review, interview preparation, letter of recommendation strategies, and advisory services for applicants to the best business schools around the world. Clients accepted to top MBA and specialized master's programs at London Business School, INSEAD, Harvard Business School, Yale School of Management, Stanford Graduate School of Business, Wharton, University of Chicago Booth School of Business, Columbia Business School, Duke University's Fuqua School of Business, University of California, Berkeley Haas School of Business, MIT Sloan School of Management, Georgetown University McDonough School of Business, Tuck School of Business, NYU Stern School of Business, HEC, Cornell University Johnson Graduate School of Management, UNC Kenan-Flagler Business School, Vanderbilt Owen Graduate School of Management, Kellogg School of Management, University of Michigan Ross School of Business, University of Texas at Austin McCombs School of Business, HKUST, Rotman School of Management, and UCLA Anderson School of Management. Also support clients accepted to other highly competitive graduate programs such as Harvard Kennedy School.Expertise in storytelling includes identifying key life experiences and achievements to craft a compelling and distinctive narrative. Please visit my website for more information about my services or to schedule a 15-minute complimentary consultation. https://mba360admissions.com Here's why:"I just wanted to thank you for taking the time to speak with me today. You gave me some much-needed direction and feedback that I'll be using to uplift my MBA prep!"
  • Les Néréides & N2 By Les Néréides
    U.S. Agent
    Les Néréides & N2 By Les Néréides Sep 2023 - Present
    Paris, Île-De-France, Fr
    Assist with the expansion of a Parisian jewelry firm's expansion to the U.S. market.
  • Enrollment Strategies
    Founder | Mba Marketing Consultant
    Enrollment Strategies Jan 2012 - Jul 2020
    Provide marketing consulting services for leading business schools worldwide to increase awareness and drive leads for full-time MBA, part-time MBA, International MBA, EMBA and specialized master's business programs. Develop strategic content for digital marketing communications including blogs, email campaigns and social media. Client work includes the #1-ranked International MBA program in the United States, an Ivy League business school, the #1-ranked MBA program in Asia, a consortium of top-ranked MBA programs in Canada, a top 10-ranked business school in Europe, and a specialized business master's program at a top-two public university in the U.S. Sought-after industry speaker and media contributor to Poets & Quants, Business Because, U.S. News & World Report, and AACSB Best Business Schools Blog. Participated in convening of business schools at The White House in 2015 to expand opportunities for women in business.
  • The Johns Hopkins University - Paul H. Nitze School Of Advanced International Studies (Sais)
    Admissions Reader
    The Johns Hopkins University - Paul H. Nitze School Of Advanced International Studies (Sais) Nov 2016 - Feb 2017
    Washington, Dc, Us
    Seasonal admissions reader in the 2016-2017 application cycle. Evaluated more than 300 applications from five continents for the highly selective Master of Arts program offered in Washington, DC and Bologna, Italy. Assessed applications for dual-degree (MA - MBA) programs with Wharton, Tuck, and INSEAD. Determined ability of applicants to engage in a range of political, economic, and international topics taught at one of the top-ranked schools of international relations in the world. Assessed quantitative aptitude, professional focus, international exposure, and leadership potential through submitted resumes, statement of purpose and analytical essays, letters of recommendations, transcripts, test scores, and interview notes. Successfully completed a high volume of applications within a tight deadline for Early Notification and Regular Application candidates.
  • Converge Consulting, Multi-Channel Marketing
    Vice-President Of Innovation And Development
    Converge Consulting, Multi-Channel Marketing Oct 2014 - May 2015
    Cedar Rapids, Ia, Us
    Recommended and implemented digital marketing strategies to boost brand awareness and drive business development. Led client presentations and served as a key advisor. Developed strategic plans to increase constituent engagement and boost social media activity and followers. Advised on brand positioning for competitive differentiation. Created compelling content for buyer personas, messaging matrices, lead nurturing campaigns, and web content. Conducted on-site focus groups with stakeholders of all levels. Mentored staff as a member of the executive team and edited content creation. Active involvement in client relationship management and consultative sales for key accounts. Established strong client relationships and consistently recognized for creative ideas, thought leadership, industry knowledge, integrity, and exceptional communication and interpersonal skills.
  • Loyola University Maryland
    Assistant Director Of Executive Mba Programs
    Loyola University Maryland Nov 2008 - Dec 2011
    Baltimore, Md, Us
    Market and recruit for graduate business programs that generate over $12 million of revenue for the university. Responsible for increasing volume and quality of applicant pool. Cultivate relationships with key individuals in target enterprise, non-profit, and government organizations to build strong recruitment pipeline. Write and edit marketing copy for student recruitment materials representing a range of channels including web and social media. Identify and solicit students and alumni for video testimonial project. Translate business and leadership articles into compelling content for email campaigns to promote the benefit of a graduate business degree. Write and edit copy for print and online marketing communications. Produce content and present at major recruitment events (including online information sessions). Interview and advise prospective candidates. Review and consult on business proposals for corporate sponsorship.• Part of a team responsible for executing a media rankings strategy and achieving first-ever international ranking for Executive MBA programs (Financial Times, October 2009.) • Sellinger Business School graduate revenue reached an all-time high in 2010. Managed pipeline of prospects and influenced conversion rates at each stage of the buying cycle. • Nurtured prospects by launching regular email campaigns, developing content and presenting at information sessions, and building relationships with target “feeder” organizations through networking. Recruited students and alums for print, web, and live testimonials. Achieved a 95% conversion rate for admitted students. • Launched and wrote first-ever Admissions blog to support recruitment efforts and convert inquiries into applicants: http://earningyourmba.wordpress.com Maintained social media connections with prospective and admitted student groups, developed web content, marketing communications and social media content.
  • University Of Bath
    Mba Admissions And Marketing Manager
    University Of Bath 1997 - 2001
    Bath, Gb
    Responsible for enrollment management and selection process for accredited Full-time and Part-time Executive M.B.A. programs. Developed a customer relationship marketing strategy to strengthen yield ratios. Interviewed and selected applicants from an application pool representing more than fifty nationalities. Reviewed, selected, and participated in overseas and domestic recruiting forums. Assisted with the development of a strategic marketing plan. Increased student enrollment by the largest percentage in the history of the program. Wrote and edited marketing communications. Designed and implemented a new database system. Managed recruitment fair budget and developed a staff travel plan. Managed office staff. Represented the School of Management with the media.
  • Laura Ashley
    Financial Analyst
    Laura Ashley 1996 - 1997
    London, Gb
    Based in the global headquarters in London, and the North American headquarters in Boston, was responsible for setting up, administering and presenting the Group planning process involving multi-currency reporting. Performed critical reviews of submitted plans and recommended changes. Advised regional financial controllers, executive directors, business managers. Developed North American shop and overhead budgets and presented financial information to senior management. Identified opportunities for profit improvement. Prior retail sales experience in the Cambridge, Massachusetts store.
  • American Express
    Division Controller - Smith Barney (Shearson Lehman Brothers) Account
    American Express 1989 - 1995
    New York, Ny, Us
    Directed financial planning and analysis for the largest revenue client. Produced and wrote institutional mutual fund client contract renewal books. Presented financial analysis for client fee negotiations. Recommended revenue enhancements and expense reduction. Analyzed customer profitability. Presented annual plan and monthly financial results to senior management and executive committee. Produced a $60 million budget on schedule with negotiated allocations.

Barbara Coward Skills

Strategy Leadership Marketing Communications Higher Education Marketing Marketing Strategy Strategic Planning Social Media Project Management Public Relations Program Management Management Public Speaking Competitive Analysis Research Budgets Editing Student Recruiting Business Strategy Analysis Recruiting Email Marketing Sales Blogging Admissions Proposal Writing Team Building Strategic Communications Interviews Budgeting

Barbara Coward Education Details

  • Vassar College
    Vassar College
    French
  • Wellesley College
    Wellesley College
    Seven Sisters College Exchange Program
  • Massachusetts Institute Of Technology
    Massachusetts Institute Of Technology
    Cross-Registration With Wellesley College
  • Harvard University
    Harvard University
    Expository Writing
  • University Of Bath
    University Of Bath
    General Management
  • Boston College
    Boston College
    Part-Time Mba Candidate
  • St. Mary'S Academy
    St. Mary'S Academy
    Valedictorian

Frequently Asked Questions about Barbara Coward

What company does Barbara Coward work for?

Barbara Coward works for Les Néréides & N2 By Les Néréides

What is Barbara Coward's role at the current company?

Barbara Coward's current role is MBA Admissions Consultant & Career Strategist | Top Ten LinkedIn Voice: Education | Top Strategic Communications Voice | 30k followers.

What is Barbara Coward's email address?

Barbara Coward's email address is ba****@****ail.com

What is Barbara Coward's direct phone number?

Barbara Coward's direct phone number is +144390*****

What schools did Barbara Coward attend?

Barbara Coward attended Vassar College, Wellesley College, Massachusetts Institute Of Technology, Harvard University, University Of Bath, Boston College, St. Mary's Academy.

What are some of Barbara Coward's interests?

Barbara Coward has interest in Politics, Children, Arts And Culture, Education.

What skills is Barbara Coward known for?

Barbara Coward has skills like Strategy, Leadership, Marketing Communications, Higher Education, Marketing, Marketing Strategy, Strategic Planning, Social Media, Project Management, Public Relations, Program Management, Management.

Free Chrome Extension

Find emails, phones & company data instantly

Find verified emails from LinkedIn profiles
Get direct phone numbers & mobile contacts
Access company data & employee information
Works directly on LinkedIn - no copy/paste needed
Get Chrome Extension - Free

Aero Online

Your AI prospecting assistant

Download 750 million emails and 100 million phone numbers

Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.