Barbara Eilert Email & Phone Number

I've always enjoyed challenges and seeing if things could be done differently. To look at something via a different lens - and improve on it. Instead of business "as is", business of "what IF"? This curiosity led me to the path of building brands and sales in several industries – from Consumer Packaged Goods (CPG), to technology, building materials/services, and healthcare data. Brands like Capri Sun, Ocean Spray Cranberries, Boral Lifetile, and TechRepublic. I love to take insights from unrelated interests and see how they might have similarities that can be applied to other fields. Like harnessing the visual distinction of fashion design and applying it to the photography of concrete roof tiles. Or the excitement of racing muscle cars to a soft drink promotion. Curiosity of how things work, and what motivates people to embrace or reject an idea or campaign drives me. There's never a day of not learning something new.

Listed skills include Marketing Strategy, Marketing Communications, Marketing, Strategy, and 32 others.