Barbara Keith Email & Phone Number

Durham, Nc, Us

Durham, North Carolina, Us

Trusted partner to business and sales leadership, provide strategic analysis, insight and recommendations to leadership and client facing teams. Drive alignment of sales process, systems and sales communities across all business lines, globally? Optimize the use of IQVIA product portfolio to enable enterprise systems integration.

Durham, North Carolina, Us

Leader of Global Brand Management and integration, Marketing Operations, and Events globally, driving Marcom efforts, technologies and innovation with multi-channel strategies.

Irving, Texas, Us

Leading the marketing efforts for clinical Improvement Services and VHA Supply Chain Networks though the development and implementation of marketing and communications strategies and programs.

Charlotte, Nc, Us

Senior Vice President Marketing and Production Support• Managed national sales support and marketing strategy for the Wholesale Lending Division originating over $100 billion in 2006.• Energized and supported over 1,500+ remote sales reps to enhance their productivity. • Developed business solutions to support executive team and resolve complex business inhibitors.• Defined and monitored an account management strategy supported by CRM technology and new sales disciplines to leverage current territory coverage and increase market penetration

Senior Vice-President Marketing• Managed day-to-day operations, new processes and marketing efforts across 5 business entities.• Leveraged company’s core creative competencies to expand new markets – from real estate business and credit card acquisition direct mail to brand identity services.

Us

Vice-President Strategic Marketing • Drove brand migration from “The Associates” following its acquisition by CitiFinancial • Directed Channel Marketing for seven specialized real estate divisions with $16 billion of managed assets.• Defined business vision and marketing strategy for all indirect sales (1,200 employees) and managed implementation for all marketing programs (incentives, direct mail, communications, events…).

AXCESS Inc., Carrollton, TX (NYSE: AXSI) System Integrator and Manufacturer of secured digital dye-sub card printers, supplier of Government ID, security, biometrics and RFID solutions.Vice-President Marketing Operations – Worldwide• Drove brand migration from “Sandia Imaging” following its acquisition by Axcess• Responsible for Marketing, International trade shows and events for the Americas, Asia, and Europe.• Designed company web site, organized trade shows, designed new company identity and defined communications and Public Relations strategy. Product development and product launches,• Negotiated VAR distribution agreements and defining pricing policies. Oversight of project management for large government contracts leading to incremental revenues.

Us

COMDISCO, Inc. Rosemont, IL(NYSE: CDCO) World's largest independent lessor and marketer of high technology, HQ in Chicago, IL Director of Government Marketing/Vice-President • Created a Government Marketing Division that grew to $10,000,000 in sales within 4 years leading major legal and political efforts, including GSA (General Services Admin.) protests and lobbying.Product Manager /Market Maker for IBM Mainframes (worldwide) • Responsible for market strategy including product sourcing, pricing, profitability, product distribution. product and sales support for 180 domestic sales personnel European Brokerage & Operations Manager, Lausanne, CH and Paris

• Iron Chef competition: Four Seasons Hotel, Irving TX : 2009 First Prize Winner• "Dinner for Eight” Creative gourmet custom catering - Principal and Executive chef • Food consultant: La Madeleine restaurants, Market testing and Product launch for new concept of frozen food (Simply Gourmet)• • Chairman for the “Gala de la Rose” Annual event (2007) – Upscale event and fund raiser organized by the French American Chamber of Commerce• Committee Member for Dallas Beaujolais Festival, Dallas TX – (96/ 2007) Over 4,000 attendees annually

Mba, Marketing

D.E.C.S, International Marketing