Corporate Communication Analyst, Senior, Sales And Marketing
One of four copy writers in an international marketing team, supporting the sales and marketing strategy teams in the creation of marketing materials for the leading provider of technology services for financial institutions worldwide. Responsible for copy writing, editing and proofing all marketing materials while partnering with the graphic design team through final production in accordance with AP Style and FIS branding guidelines. • Developed external marketing materials including product sheets, brochures, case studies, Web site landing pages, direct mail, webinar communications and flash demo scripts.• Supported employee-centric initiatives including leader-led employee meetings, employee newsletters and employee engagement and retention initiatives.• Wrote all materials for the FIS international client conference hosted in May 2011, in Dubai, United Arab Emirates. As lead writer, responsible for on-site guides, product break-out session guides, booth signage and speaker/presenter communications designed to support presentations for attendees for whom English is not a primary language. All materials produced in international English, which required the creation of quick reference guides to assist with legal and proofing review of all materials.• Supported FIS domestic conferences through the proofreading of more than 100 PowerPoint presentations from March – May 2011.