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@ivillage.com
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4 phones found area 408
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LinkedIn matched
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Barbara Rice is listed as Co-founder at Boost Marketing Methods, based in San Jose, California, United States. AeroLeads shows a work email signal at ivillage.com, phone signal with area code 408, and a matched LinkedIn profile for Barbara Rice.
Barbara Rice previously worked as Principal at B Rice Consulting and VP Marketing at Versaic. Barbara Rice studied at San Francisco State University.
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AeroLeads found 1 current-domain work email signal for Barbara Rice. Compare company email patterns before reaching out.
Barbara is a marketing strategist, leader and mentor. She has a strong track record creating integrated marketing plans, successfully establishing brands, driving cross-functional programs and launches, and building teams that collaborate effectively to deliver results. Barbara is also known for her ability to discern and develop an organization’s talent.Barbara has worked with several companies in Silicon Valley and across the U.S. and Canada. At Adobe Systems, she led the Digital Imaging marketing team that successfully launched five versions of Photoshop, and introduced Photoshop Elements and Photoshop Album to the hobbyist and pro-consumer markets. During her tenure as Marketing Director of the Digital Content Business Unit at SanDisk, Barbara worked with music, movie and television studios to deliver new digital content and services across SanDisk products. As president of B Rice Consulting, she has served with companies of all sizes to drive planning, resourcing and implementation for those who want to grow their marketing function and optimize existing programs. She also develops resources and operational ability, so that marketing teams are able to function efficiently and autonomously.Recently, Barbara has collaborated with fine art, social enterprise and non-profit organizations, awakening a desire to use her business acumen to enable positive change. She designs effective strategies and partnerships to raise awareness and gain support for global issues and key thought leaders. In this capacity Barbara’s strength is not just to build, but also to make things happen. Barbara is a Senior Principal Consultant for the 280 Group, the world’s leading product marketing and product management consulting and training firm. She was a contributing author to the “42 Rules of Product Management”, a book that reached #1 on Amazon’s “movers and shakers” list in 2010.Barbara holds a Bachelor of Science in Psychology from San Francisco State University.
Listed skills include Product Marketing, Strategy, Product Management, Start Ups, and 25 others.
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Los Gatos, Ca
Boost Marketing Methods offers guided process to marketing planning and budgeting. Our flagship product - BOOST PLAN - is like a consultant-in-a-box, taking you through the steps of building a marketing plan from strategy to budget to organizational alignment.
B Rice Consulting works with companies, social enterprises, non-profits, and fine art organizations that want to have the biggest impact possible with the resources they have. We are experts at identifying marketing strategies and programs with the best return on investment - and that tie marketing to a company's overall objectives.
San Mateo, Ca
Versaic is the most widely used grants, donation and sponsorship management solution in the world.
The 280 Group provides product marketing and product management expertise, consultants and training that helps companies worldwide define, launch and market breakthrough products.
Business development, partner marketing, program management
San Jose
Management consulting, organizational development, built/resourced marketing team
Palo Alto
Developed marketing strategy and plan, identified and hired key marketing resources, built marketing team from the ground up, led program implementation.
San Carlos, Ca
Developed marketing strategy and plan, built marketing team, provided marketing leadership and drove program implementation.
- Developed overall GridIron marketing strategy and program implementation- Acquired staff and resources to support full marketing mix, including PR, branding, advertising, website, social media, etc.- Drove marketing launch for flagship product, Flow - from branding through show and ad execution - in just over 6 months- Identified and developed key marketing partnerships to extend viral/evangelism programs
- Developed go to market strategy for new SanDisk's new Content Business Unit- Selected and acquired agencies, staffing, and resources needed to launch new content delivery service, focused initially on premium TV content- Drove cross functional product and corporate marketing teams from planning through implementation of launch programs- Managed all aspects of the marketing launch, including branding/messaging, PR, on-line campaign, website, etc. Initiated partner marketing programs with premium content partners (NBC, Showtime, MTV, among others)
- Developed strategy, planning and implementation of fully integrated marketing programs at a high tech start up- Designed and drove developer recruitment programs- Managed outbound communications to end users and developers- Created and drove end user marketing campaigns with hardware partners
- Responsible for all marketing efforts for digital photography seminars across major U.S. cities in 2004 and 2005.- Manage partnerships and drive marketing programs among 9 sponsor companies, including Adobe, Microsoft, Lexar, and Wacom.- Develop marketing plan and drive implementation of programs.- Develop marketing messages for press, advertising, email and collateral.- Manage agencies and creative vendors.- Build tour support among print and on-line press, photography associations, and key industry influencers.
- Responsible for developing and driving overall marketing strategy for Adobe's Digital Imaging Software, including professional to consumer software.- Managed a team of marketing professionals, including Product Marketing, Partner Marketing, and Product Evangelism.- Maintained #1 market share in professional imaging space for 6 years (with 2% expense to revenue ratio); grew hobbyist imaging product to mid-range market share leader in one year; launched new consumer image management software in January 2003.- Managed through 2 major reductions in force, in November 2001 and October 2002.- Drove strategic direction and implementation of digital imaging programs for tier one countries, including North America, Japan, and Europe.- Managed $25M annual budget with an expense to revenue ratio of approximately 7%.- Oversaw and ensured effectiveness of multiple product launches and sustaining programs for multiple channels, including direct, on-line, retail, mail order, etc.
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Barbara Rice works for Boost Marketing Methods.
Barbara Rice is listed as Co-founder at Boost Marketing Methods.
AeroLeads has found 1 work email signal at @ivillage.com for Barbara Rice at Boost Marketing Methods.
AeroLeads has found 4 phone signal(s) with area code 408 for Barbara Rice at Boost Marketing Methods.
Barbara Rice is based in San Jose, California, United States while working with Boost Marketing Methods.
Barbara Rice has worked for Boost Marketing Methods, B Rice Consulting, Versaic, 280 Group, and Lisa Kristine Photography.
You can use AeroLeads to view verified contact signals for Barbara Rice at Boost Marketing Methods, including work email, phone, and LinkedIn data when available.
Barbara Rice studied at San Francisco State University.
Barbara Rice is listed with skills including Product Marketing, Strategy, Product Management, Start Ups, Marketing, Strategic Partnerships, Marketing Communications, and Go To Market Strategy.
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