Bardo Petersen work email
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Bardo Petersen personal email
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Early in life I was a teacher in Taiwan, and I learned the importance of relationships and how to find common ground with my audience, and to "read the room". At the time I didn't realize these skills would come to define my career, as I navigated the everchanging technologies that service the Automotive industry. My career has been a hybrid of many roles, cross functional leader, digital marketer, strategic planner, critical thinker, enterprise salesperson and business development executive who specializes in relationships and creativity. I have a passion for people and making connections that translate into success for all parties. The underlying theme of my work has been focused on introducing dealers, OEM's, agencies and clients to software and technologies that help them stay competitive and reach their respective goals. My career has spanned start-ups through large public companies, and I have successfully led sales and business development initiatives for 25+ years. I've helped companies launch their next chapter, pivot their business model and define their vision.My motto is "always be kind and encouraging", your customers, partners and colleagues will all recognize you are on their team even when the times get tough.
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Senior Vice President Business DevelopmentSurecritic Jan 2024 - PresentSeattle, Wa, UsSureCritic is the premier customer review and reputation management platform for businesses. With SureCritic, you can easily collect, manage, and showcase customer reviews on your website and across the web. Our platform offers a variety of tools to help you build trust with your customers, including automated review requests, custom review widgets, review monitoring and management, and reputation reports. Our platform is easy to set up and use, and we offer a variety of pricing plans to meet the needs of businesses of all sizes. -
LiaisonWingman B - Consulting Jan 2023 - PresentSenior automotive executive providing consulting services which focus on Business Development, Relationship Management, Sales and Strategy with a keen focus on the finer details of long sales cycle to achieve Enterprise sales.
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Vice President Major Accounts - AutomotiveMarchex Jan 2016 - Dec 2022Strategic leader, guiding all aspects of Marchex Business Development and Sales efforts within the Automotive industry managing a diverse portfolio, consisting of 15 OEM brands and dozens of partner relationships, that enable Marchex to consistently deliver best in class services to an ever changing landscape. Establishing and maintaining relationships with C level decision makers, collaborating with their teams to identify the best way to use Conversational Analytics to complement their specific business needs.
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Vice President Oem SalesLotlinx Jul 2014 - Aug 2015Peterborough, New Hampshire, UsSenior Executive focused on Business Development and Sales to automotive manufacturer's. Primary responsibilities include using my extensive rolodex and 30 years of experience to prospect, sell and close multi-million dollar partnerships with the industries top companies. Position required personally meeting with virtually every automotive manufacturer with a North American Headquarters. This involves proposal writing, contract negotiations (getting signatures) and working with account management to set up timely implementations. At LotLinx my role was to bring the exciting new "deep linking VDP" product to market. Responsibilities includedinteraction with VP level senior executives to generate awareness and adoption of the LotLinx Advertising Platform to improve their ROI on advertising spend, and create a gateway to tap into the low funnel shopper that is ready to visit the dealer. -
Vice President Sales Major AccountsIntelliprice/Black Book/Veretech Dec 2003 - Jul 2014Uniquely gifted executive who demonstrates innovative, creative, strategic and tactical sales professionalism with proven track record of creating enterprise partnerships with the largest companies in the automotive industry. Ability to identify prospects, build relationships, give presentations, negotiate terms, manage contract negotiations and close sales. I reporteddirectly to the president and process included meeting with the top executive's in the automotive industry, and maintaining the relationship post sale. Partnerships include General Motors, Ford Motor Company Toyota, BMW, Nissan, Hyundai, Mitsubishi, Subaru, VW, Audi, Acura, Cars.com and several more.
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Director Of New Business DevelopmentThe Cobalt Group Jan 2000 - Dec 2003Primary responsibiliites were to identify and close new business via enterprise sales with automotive manufacturers. Establishing relationships and creating presentations to highlight the unique value propositions that our company could provide. The best example of my work was selling Cobalt dealer website services to General Motors. Classic "hunter" role parlaying relationships to open doors for Cobalt.
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Director New Business DevelopmentCarfax Jul 1996 - Dec 2000Centreville, Va, UsIdentifying, prospecting and closing new business. In this position I was directly responsible for creating over 200 Internet partnerships including relationships with all major automotive portals. Some examples are AutoTrader, Cars.com, KBB and several OEM's.
Bardo Petersen Skills
Bardo Petersen Education Details
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Michigan State UniversityMarketing/Advertising
Frequently Asked Questions about Bardo Petersen
What company does Bardo Petersen work for?
Bardo Petersen works for Surecritic
What is Bardo Petersen's role at the current company?
Bardo Petersen's current role is Liaison.
What is Bardo Petersen's email address?
Bardo Petersen's email address is bp****@****hex.com
What is Bardo Petersen's direct phone number?
Bardo Petersen's direct phone number is +131339*****
What schools did Bardo Petersen attend?
Bardo Petersen attended Michigan State University.
What are some of Bardo Petersen's interests?
Bardo Petersen has interest in Children, Civil Rights And Social Action, Environment, Human Rights, Animal Welfare, Arts And Culture.
What skills is Bardo Petersen known for?
Bardo Petersen has skills like New Business Development, Digital Marketing, Sales, Marketing Strategy, Lead Generation, B2b, Marketing, Strategy, Account Management, Online Advertising, Automotive, Sem.
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