I am a Digital Marketer with over 8 years of experience in eCommerce. I have a deep understanding of the digital landscape and its nuances, from SEO to Analytics. I'm talented at data analytics, content marketing and CRO - all of which are essential for any company looking to improve their online presence.💪🏻Skills 💪🏻I also specialize in Tag implementation, Pixel implementation, debug and troubleshooting Google Ads campaigns including Google Shopping, PPC, ads campaign structure optimization and automated reporting.My expertise is not limited to Google Ads and Facebook media buying alone; I am adept at implementing advanced pixel tracking codes on websites or via email campaigns as well as setting up automated reports using Google analytics and Google data Studio. I have extensive experience with data analytics including report automation using Google Data Studio and Microsoft Excel/Google Spreadsheet for more complex analysis.My breadth of experience also enables me to adapt quickly to changing needs. I have in-depth knowledge in key marketing specialties:- eCommerce Strategy- Customer Acquisition / Media Buying- Analytics- Affiliate Marketing- SEO & SEM- Retention: Email Marketing & CRM- Social Media- Re-targeting and behavioral marketing- Multichannel acquisition and budget management- Landing Page and Conversion Funnel Optimization- CRO ( Conversion Rate Optimization)- Growth Hacking- UX / User Experience- Digital PRHow did I helped ❓I have helped business to :• Increase 3X revenue in a year with organic SEO strategy and CRO for fashion brand• Ranked both competitive and low hanging keywords and retained traffic with conversion• Reach up to 10 ROAS with Google Ads and 5 ROAS with Facebook Ads• Numerous automated reports that saved time and boosted the decision-making process with key metrics• Scaled business with Conversion rate optimization with the improvement of conversion rate up to 400%• Manage email subscriber of 50K and automated email journey and marketing efforts for streamed revenue• Managed numerous implementations of Google Analytics and events with GTM –• Analyzed web traffic, marketing campaigns, site content, purchase funnels and more• Produced countless insights into customer behaviorIf you are ready to double your ROI and achieve your goals, please get in touch to take it further. 👋🏻Excited to hear from you, have a very blessed rest of your day!
Freelance
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Digital Marketing SpecialistFreelance Jan 2022 - Present
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Digital Marketing ManagerMechcubei Solution Pvt.Ltd Jan 2018 - Dec 2021Mohali, Punjab, India• Keyword Analysis : Researching the best 3, Blog Commenting, Article Promotion, Info-Graphics Submission, Classified Submissions, Image Submission, Document (PDF/PPT) Submission, RSS Feed Submissions, Product Reviews, Forum Postings etc• Social Media Marketing : Create/update and design Facebook Fan page and twitter profile for great user experience. Work on various social networks like LinkedIn, Facebook, Twitter, YouTube, Pinterest etc.• Web Analytics : Generation & Analysis of traffic report using Google Analytics Tool to understand the effectiveness of the keywords being used and to measure the usefulness of the off-page optimization strategies.• Pay Per Click : Rich Keyword Analysis & Guaranteed LeadsDevelop, implement, and manage marketing campaigns that promote the products and services of a company.Enhance brand awareness in the digital space.Drive website traffic and acquire leads.Measure site traffic, identify and evaluate new digital technologies and optimize marketing campaigns, email marketing, social media, and display & search advertising using web analytics tools.
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Digital Marketing SpecialistDexdel Jul 2015 - Aug 2019Zirakpur
Barkha Rajkumar Education Details
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Chandigarh Engg College, Landran
Frequently Asked Questions about Barkha Rajkumar
What company does Barkha Rajkumar work for?
Barkha Rajkumar works for Freelance
What is Barkha Rajkumar's role at the current company?
Barkha Rajkumar's current role is FREELANCER DIGITAL MARKETER | White Hat SEO | SEM| CERTIFIED GOOGLE ADS EXPERT.
What schools did Barkha Rajkumar attend?
Barkha Rajkumar attended Chandigarh Engg College, Landran.
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