Debora Barnes Email & Phone Number

Melbourne, Australia

- Leading the development and implementation of brand, content, marketing, social, recruitment & communications strategies- Development of business strategy - Campaign analysis and reporting - Manage reputation and online presence- Relationship management- Competitor analysis and monitoring- Team management

Collins Street, Melbourne

Responsible for managing, creating and implementing the marketing, recruitment and communications strategies for new degree, Bachelor of International Business - overseeing the budget. Manage and edit the College Magazine and offer full service marketing advice to business units, including budget & campaign management, collateral production and promotional activities. - Create and manage campaigns to achieve targets and objectives set in the marketing plan. Including digital, social… Show more Responsible for managing, creating and implementing the marketing, recruitment and communications strategies for new degree, Bachelor of International Business - overseeing the budget. Manage and edit the College Magazine and offer full service marketing advice to business units, including budget & campaign management, collateral production and promotional activities. - Create and manage campaigns to achieve targets and objectives set in the marketing plan. Including digital, social, print, outdoor, email, direct, recruitment.- Analyse the performance of marketing strategies to identify new opportunities, optimise efforts and inform future plans. - Prepare reports for senior managers and stakeholders.- Collaborate with Monash Business School on recruitment events, strategic direction and collateral production.- Work closely with Monash SMC to create on-brand collateral, integrated campaigns and collaborate on events.- Copy write for brochures, magazine, web, campaigns, presentations and sales materials.- Brainstorm ideas for creative asset development. Direct and manage creative shoots including photography, videos and create engaging assets for events.- Organise, present and counsel numerous audiences for recruitment purposes. Including agents, students, stakeholders, internal staff, suppliers.- Represent the company domestically and internationally to promote Melbourne, programs and opportunities. Show less

Melbourne, Australia

Updated digital content using CMS.

Melbourne, Australia

- Responsible for coordinating Queen's College marketing activities: including end-to-end recruitment and communication campaign planning and execution, event coordination, copy writing and news stories- Digital content management: website management using Wordpress, social media planning and delivery, e-newsletters, e-invitations and e-news creation using Campaign Monitor, lead director for 3 corporate videos, supporting photographer.- Supported the Head of Marketing and Development in… Show more - Responsible for coordinating Queen's College marketing activities: including end-to-end recruitment and communication campaign planning and execution, event coordination, copy writing and news stories- Digital content management: website management using Wordpress, social media planning and delivery, e-newsletters, e-invitations and e-news creation using Campaign Monitor, lead director for 3 corporate videos, supporting photographer.- Supported the Head of Marketing and Development in strategy development, campaign evaluation, report writing, and the provision of administrative support. - Brand guardian and in-house graphic designer and lead editor for the alumni magazine. Designed corporate prospectus, postgraduate suite of targeted flyers, invitations, Annual Report.- Engaged and nurtured alumni connections and continuously developed key stakeholder relationships to help deliver development and engagement objectives.- Monitored changes in the competitive environment and conducted marketing research to inform strategic objectives and plans. - Negotiated and developed relationships with external suppliers and graphic designers to meet budget expectations and deadlines. Show less

Royal Parade, Melbourne

Marketing and recruitment for the Faculty of Pharmacy and Pharmaceutical Sciences. Copywriting & coordination for presentations, schools liaison, recruitment expos, community engagement, social media planning and implementation, CMS web page editing, Google Analytics reporting, event coordination & execution, photography, internal communication. Recruitment coordination; presenting at career sessions & schools, representing faculty at expos, maintaining and building key contacts in schools… Show more Marketing and recruitment for the Faculty of Pharmacy and Pharmaceutical Sciences. Copywriting & coordination for presentations, schools liaison, recruitment expos, community engagement, social media planning and implementation, CMS web page editing, Google Analytics reporting, event coordination & execution, photography, internal communication. Recruitment coordination; presenting at career sessions & schools, representing faculty at expos, maintaining and building key contacts in schools, conducting tours and running VCE lectures. Show less

Uclan, Preston

Alumni and Stakeholder engagement, creating and implementing School marketing plans, content management using Reddot, coordination of School web sites and all course pages, image manipulation and basic web page design, SEO, Google Analytics data analysis, corporate social media planning and delivery (Twitter and Facebook), copywriting, production of marketing materials including brochures, flyers, magazines, online marketing and event promotion.

Preston, United Kingdom

Coordination of the team and project, production of marketing materials including print, web and e-resources, developing Open Educational Resources, event organisation, numerous presentations and conference contributions and mobile learning educational content creation. This post required international travel and numerous overnight visits to different institutions and businesses.

Blackpool, United Kingdom

Market research, monitored competitors, copywriting, website redesign, organised diaries, booked travel, ordered stock, booked advertising, implemented the marketing strategy, coordinated events and coordinated the logistics of goods.

Postgraduate Certificate In Management, Business Administration And Management, General

Activities and Societies: Modules included Accounting, Marketing Management, Management Strategies, Leadership and Management.

Advertsing And Marketing Communications, Marketing, 2:1

Activities and Societies: Modules included Brand Management, Marketing, CRM, Advertising Management, Campaign Planning, PR, Consumer.