Barney Hinkle Email & Phone Number

San Diego, Ca, Us

St Louis, Missouri, United States

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Carlsbad, California, United States

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San Diego, California, United States

• Sports San Diego, Senior Manager Partnerships | San Diego, CaliforniaThe primary organization responsible for marketing San Diego as a tourism and sports destination.• Clarus, Senior Sales Director, Midwest Region | Fort Worth, TexasThe award-winning leader of the dry erase glass writing board industry.• Lancer Worldwide, Product Line Director, Draft Systems| San Antonio, TexasA leading global manufacturer of beverage dispensing systems with a focus on quality and innovation.• HNS Sports Group, Tournament Director, Ascension Charity Classic | St. Louis, MissouriAn organization which assists in maximizing value from golf sponsorship and event participation.

Durango, Colorado

Recruited to develop strategy, goals, and objectives and oversee men’s and women’s athletic programs at a public, liberal arts college offering undergraduate and graduate degrees to an enrollment of 3,300+ students.• Provided leadership and direction to a team of 37, including athletic administrators, head coaches, assistant coaches and athletic training staff to execute all activities and operations in accordance with utmost integrity and professionalism.• Led fundraising for the Athletic Department and generated a record $1.8 million in new support for FLC student athletes. Served as the college’s principal representative in the field of intercollegiate athletics, with 330 men & women student athletes competing in NCAA Division II, within the Rocky Mountain Athletic Conference (RMAC).• Delivered resources, people, equipment and facilities to compete in NCAA Division II sports including Basketball (m&w), Cross-Country (m&w), Track (m&w), Football (m), Golf (m&w), Lacrosse (w), Soccer (m&w), Softball (w) and Volleyball (w).• Consistently demonstrated a commitment to academic excellence and diversity for student athletes while promoting and sustaining a clear vision in compliance with all NCAA, RMAC, and Title IX regulations and guidelines.• Developed and effectively administered a multi-million-dollar annual athletic dept. budget, while maintaining fiscal integrity.• Oversaw long-term strategies and facilities planning to support growth and successful outcomes for the athletic program.• Men’s Basketball won the 2017/2018 Rocky Mountain Athletic Conference Championship and was ranked in the Top-25 NCAA Division II team for the third consecutive season.• FLC Intercollegiate Club Cycling team is one of the premier competitive collegiate cycling programs in the country and won FLC’s 23rd and 24th USA Cycling Collegiate Mountain Bike Varsity National Championships.

Greater St. Louis Area

Contracted as a direct report to the CEO to develop new business and generate incremental revenue streams.

Greater St. Louis

Directed and managed the negotiation and activation of music/comedy tours, major event and venue sponsorships for the leading global brewer, producing and marketing the world’s best-selling beers including Budweiser, Bud Light and Stella Artois. • Led the development and execution of entertainment marketing strategies and tactics to support brand objectives and deliver meaningful and impactful experiences for consumers, retailers, and wholesalers.• Corroborated with Brand Marketing and Geographic Marketing teams to create innovative programming nationwide which supported marketing objectives for Budweiser, Bud Light, Michelob family, Busch family, Stella Artois and Rolling Rock.• Developed a deep understanding and knowledge of the music/comedy and entertainment industries; built productive relationships to leverage celebrity assets to create awareness, build image, and gain visibility for major consumer brands.• Negotiated and activated major national tour sponsorships with Jimmy Buffett, Tim McGraw, Dierks Bentley, Vince Vaughn, Zac Brown Band, Eric Church and Dave Matthews Band; also led sponsorship activities at over 25 Live Nation venues nationwide.• Integrated sports and entertainment assets to enhance brand visibility and drive demand at major events including NFL Super Bowl, NCAA BCS Championship, NCAA Final Four, MLB All-Star Game, Kentucky Derby, Grammy Awards and others.

Greater St. Louis Area

Promoted to develop and manage relationships and sponsorships to support brand marketing goals and objectives.• Provided strategic leadership and flawless activation of sports marketing sponsorships and activities to support nationwide wholesaler/field sales initiatives through the effective use of TV, radio, cable, signage, social media, in-stadium promotions, sales promotions, customer entertainment, media-driven ethnic marketing and promotional merchandise programs. • Managed several multi-million-dollar sponsorship agreements with Major League Baseball (MLB) and 25 marketing/promotional relationships with MLB teams; managed involvement at multiple All-Star Games and World Series’.• Produced fully-integrated cross-marketing programs featuring Budweiser NASCAR driver Dale Earnhardt, Jr. to support A-B’s sponsorship of the MLB All-Star Game and the World Series which included themed paint schemes, crew uniforms, die-cast cars, media, point-of-sale, retail-driven promotions, online promotions, and personal appearances.• Managed details of multiple league/team marketing and promotional programs with the National Football League (NFL) from creative development through final implementation; activated national sales promotions throughout the A-B system utilizing NFL team trademarks; managed on-site activities at 10+ Super Bowls, A-B’s largest customer entertainment event each year.• Oversaw relationships and programming with Professional Golfers Association TOUR (PGA TOUR), National Basketball Association (NBA), National Hot Rod Association (NHRA), Ladies Professional Golf Association (LPGA), Professional Bull Riding (PBR), Major League Lacrosse (MLL), Association of Volleyball Professionals (AVP), & NCAA. Created and developed "Bud Action Sports" Tours including Bud Surf Tour, Bud Jet Sports Tour, Bud Water Ski Tour, Bud and Bud Light 4-Man/4-Woman Pro Beach Volleyball Tours and Bud Mogul Tour.

Greater St. Louis Area

Promoted to manage sports marketing properties and lead Olympic sponsorship negotiation and program activation. • Negotiated and managed a $40 million sponsorship with Atlanta Centennial Olympic Properties (ACOP) for the 1996 Olympic Summer Games in Atlanta and the 1994 Olympic Winter Games in Lillehammer, Norway.• Developed a unique marketing agreement which utilized creative resources with a combination of cash and “value-in-kind” (VIK) contributions (TV production, beer, snacks, and entertainment) to meet ACOP objectives and fulfill A-B commitments.

Greater St. Louis Area

Recruited from PGA TOUR to coordinate and execute various sports marketing programs to support brand objectives.• Provided expertise to leverage knowledge of Professional Golf to impact and enhance A-B’s sponsorship opportunities.

Ponte Vedra Beach, Florida

Recruited to manage various events, and to assist in development of a new marketing department for the premier golf tour in the world and a membership organization for professional golfers.• Supervised programs including Merrill Lynch Shootout Series, MasterCard “Master the Possibilities” program, EPSON Stats Match and MCI Long Distance Drive Competition; sold the title sponsorship of the Sea Pines Heritage Classic to MCI.• Managed the sale, billing, commercial integration and on-site execution of $3.7M in television advertising inventory for three PGA TOUR/ABC “Rights and Production” golf telecasts.

Durango, Colorado

Sales and service to over 135 on and off premise retail accounts in Southwestern Colorado.

Master Of Science - Ms, Sport Management

Harold J. VanderZwaag Distinguished Alumnus Award for professional excellence and outstanding achievement in the sports industry.

Bachelor Of Arts - Ba, Business Administration

Athletic Hall of Fame Inductee as Basketball Career Scoring Leader (Aug. 3, 1996), All-Century Team (Sep. 18, 2011), Fort Lewis College.

Education record

San Diego Section CIF Champions in basketball (1977). Number 2 on the all time scoring list at Santana High School behind brother Geoff.