Isaac Barrera Email & Phone Number

Querétaro, Mexico

Developed marketing plans for high-profile festivals, concerts, events and artists

• Developed marketing strategies for events with renowned DJs and Ibiza parties: Monolink, Jan Blomqvist, Dixon, parties like Storytellers, Woomoon & many more.• Over $100M pesos in revenue in 3 months.

Mkt strategies to announce concerts & festivals. PR with mass & digital media. Inbound campaigns. Coordinate influencers. Accurate communication to achieving SOLD OUT goals.Events: -Daddy Yankee Mexico's Tour-Guns N' Roses MxCity & Monterrey. -Los Bukis Mexico's Tour-Swedish House Mafia Mexico City-Los Bukis Mexico's Tour-Andrea Bocelli Cancún, Ensenada & Monterrey -Ricardo Arjona Mx Tour-Alejandro Sanz & many more.+Than 35 events in stadiums and festivals with +1,200,000 attendees+100 million transactional USD.+250 million impacts on social media.

-Innovated strategies for clients, achieving top trends and significant reach.-Launched Danna Paola's video "Mala Fama," resulting in 30M reach, #2 on Spotify, and 7.5M views on YouTube in one week.

Santa Mónica, Estado De México, Mx

Generating new strategies and ideas for our main client: Grupo Modelo (Victoria Beer, Corona Beer, Pacífico Beer and many others). One case of success is for Cerveza Victoria, changing the traditional mindset of Las Ferias de Pueblo, to approach new people to them. We did a joint venture with Red Bull and brought to the people od La Feria de San Marcos the "Batalla de los Gallos". Rap freestylers did an exhibition performance. We made the most successful streaming in the history for Grupo Modelo (above Corona Capital), with more than 10k live people connected for +1 hour.

Dallas, Tx, Us

-Restructured creative team, leading to a 200% increase in project tenders won within a year.-Enhanced Nestlé's "Banco de los Sueños" incentive scheme through innovative marketing strategies, contributing to 30% of Nestlé's nationwide sales.

-Identified new business opportunities and implemented effective strategies.-Successfully integrated digital experiences for enhanced brand engagement: Grupo Modelo, Adidas, .

-Integrated new communication methods for brands like PepsiCo, New Balance, Johnson & Johnson, and Chrysler.

London, Gb

-Crafted advertisements for brands in ATL, BTL including Cervecería Cuauhtémoc Moctezuma (Heineken), Burger King, Construrama, Axe, Rexona, and Chiquitín.

Bachelor Degree

E-Commerce/Electronic Commerce

Basic Course Of Digital Marketing, Mooc

Diploma In Digital Advertising, Barcelona, Spain