• Manage 5 national accounts, including Wal-Mart, Amazon, Fred Meyer, Kroger, and Meijer, cross-collaborating with the Marketing and Senior Leadership teams to develop products, strategies, and tactics to meet and exceed each company’s sales objectives, generating a sales growth of 400% over 8 years.• Build national account relationships through honesty and integrity, using complex management systems, and leveraged analytics to generate in-stocks, replenishment policies, forecasts, and strategic direction expanding Walmart sales.• Utilitize onsite store visits to assess the competitive environment and collaborate on go-to-market strategies with internal teams as well as customers achieving a company record account growth in Wal-Mart and others.• Defined a 3-year sales plan to focus on strategic planning for business growth, inline placement, customer alignment with company vision, analytics, inventory management, and promotional initiatives to establish a competitive advantage, resulting in double-digit growth for Walmart and Amazon• Offer win-win merchandising solutions and organizational merchandising and optimization strategies for our customers to maximize sales. Help drive decisions with a qualitative and analytical approach to assist customers with overall product assortments, space recommendations, and new category adoption. Without a doubt, it is the single greatest joy in my position is collaborating with our biggest customers in building their overall category sales, providing pathways to adding margin, SKU count, incremental inline space, feature space, and promotional opportunities.• Constructed a category management strategy analytically assessing planograms and providing r data-driven insights focused on retailer sales, gaining SKU placement in top accounts, including a 100% increase in key accounts.

Directed national account teams in Mass Market, Drug, Sporting Goods, and Value Merchant chain retailers by collaborating with the Product Development, Marketing, and Senior Management teams and directly overseeing the P&L to strengthen the sales management, national account business development, and customer partnerships, growing the company sales by 700% over tenure • Implemented a D2C strategy, driving the annual sales at Wal-Mart and Target by 35x over tenure while netting an incremental sales growth of 12% in the puzzle category, including expanding the baseline sales of the #2 brand in the card game category, Phase 10, by 10x• Analyzed item placement in the stores and identified the market index to build a category management strategy for the impulse games business, enlarging the item placement and peg space by 400% in 3 years at the Top 5 retailers while producing a 7X revenue growth leading to earning recognition as the prestigious Category Leader• Utilized branded sales strategies, revamping the sales mix and identifying new resources, improving the baseline gross margin by 10+ points• Pioneered an innovative “closeout” strategy to slow the amount of time for overstocked or discontinued merchandise, reducing speed to market by 50% • Revitalized the sales planning and forecasting process to enhance the forecasting reliability, leading to a significant decrease in out-of-stock issues

• Managed 2 large independent broker networks and oversaw the national account sales, sales planning, forecasting, budgets, marketing, and product development for Internationally licensed Back-to-School and Novelty Candy products, supporting the growth of the overall business• Strategized on designing and executing new sales, marketing, and distribution initiatives, resulting in achieving a 5.5X increase within 4 years• Launched newly branded confectionery products to Wal-Mart, procuring 4 pegs at the checkout across 3K+ stores and generating $3.2M+ in <3 years • Spearheaded the Product Development team to produce licensed Lisa Frank Back-to-School products, accelerating sales by 50% while cutting product development costs by 50%+

Working with teaching hospitals, physicians, pharmacies, home healthcare agencies building sales, market share, instituting educational programs for antibiotics, anti-fungals, cardiovascular, cancer and HIV related products.

Responsibilities included calling on major teaching institutions, regional hospitals, pharmacies, home healthcare agencies and major teaching institutions to sell branded vitamins, oral and parenteral antibiotics for nosocomial infections, anti-fungals, and cardiovascular drugs for CHF and hypertension.