Barry Ashby

Barry Ashby Email and Phone Number

Head of Europe and Middle East at Orangetheory Fitness @ Orangetheory Fitness
Barry Ashby's Location
Fleet, England, United Kingdom, United Kingdom
Barry Ashby's Contact Details

Barry Ashby work email

Barry Ashby personal email

n/a
About Barry Ashby

Accomplished business leader with over 20 years of management, strategy, product development and operational experience. A High-performing leader with In-depth knowledge of operations at all levels. Demonstrated passion and proficiency in budgeting, regional and project management and highly innovative whilst retaining a passion and key focus on growing high performing teams and developing the people around me.

Barry Ashby's Current Company Details
Orangetheory Fitness

Orangetheory Fitness

View
Head of Europe and Middle East at Orangetheory Fitness
Barry Ashby Work Experience Details
  • Orangetheory Fitness
    Head Of Europe And Middle East
    Orangetheory Fitness Jan 2023 - Present
    Boca Raton, Fl, Us
  • Orangetheory Fitness
    Chief Operations Officer Uk
    Orangetheory Fitness Apr 2017 - Jan 2023
    Boca Raton, Fl, Us
  • Snap Fitness
    Head Of Operations
    Snap Fitness Oct 2016 - Apr 2017
  • Puregym
    Regional Manager
    Puregym Jan 2015 - Oct 2016
    Leeds, West Yorkshire, Gb
    Full business accountability for region of 17 clubs with a turnover of £60 million / EBITDA £10 millionDelivered YOY growth of £15 million turnover / EBITDA £2.5 millionHit Full KPI scorecard (Service, Standards, Member Experience, Product and Finance) in 13 out of 15 monthsMotivating, developing and training a team of general managersIncreased Membership base by 10,000 net membersIncreased NPS score by 10% from 32% to 42% across regionDirect a team of 196 staff via a three tier management structureDelivered Member Experience & Commerciality training to business across all 12 regions in UK & Ireland to all 380 managers and 500 selected personal trainers.
  • Nirvana Spa & Leisure Ltd.
    Director Of Operations
    Nirvana Spa & Leisure Ltd. Jan 2012 - Jan 2015
    Winnersh, Berkshire, Gb
    Directing a team of approximately 200 staff through 3 tiers of managers these include: Treatments, Fitness, Membership, Sales, Retail, F & B, Reception, Marketing, Administration and I.T. for a respected Spa and Health Club with a membership base of 25,000 customersNegotiating contracts, ensuring they balance value & risk.HR – Disciplinary, probationary reviews, dismissals, training and commitment to high standards and integrity.Financial control and full P&L responsibility - highlights include 23% Y-o-Y growth to date since joining the companyEmploying excellent communication & service skills with both customers and clients alike.Leadership - the ability to focus and lead a team when required and equally direct and delegate as necessary. Creation of 6 month leadership course to develop next level of managersWorking closely with the CEO looking at forward strategy planning and growth opportunities.Project management of 2 external build projects to increase capacity, profit & service Creation of 3 year strategy to bring clubs into top 3 in the UK - Achieved 3rd place in Members choice Health club of the year for UK and Ireland in Year 1 and 1st Place as the best health club in the South of England in Year 1- Creation of a 3 tiered education system for all departments that spans over 2 years giving a clear and defined career development pathway- Achieved Active IQ accreditation for all the in house education packages I have written- Increased retention of members to 70% fron 40%Changed entire company fitness strategy through a simple system invented called 'Colours'. This allowed smooth customer journey, 5 star interaction and moved customers towards goals in simple fashion
  • New Movement Limited
    Owner
    New Movement Limited May 2009 - Jan 2012
    Owner and Head Trainer of New Movement Boutique Personal Training StudiosSourced funding for the centre- Pre Sales- Design of new company from Mission/Values through to operational procedures, recruitment and Brand execution- Managed operational excellence in a 5 Star market- Implemented all legal framework in compliance with UK tax laws- Creation of 5 diverse wellness products- Company turnover in excess of £440k in year 1- Fully developed systems of education to ensure all employees deliver the same brand experience
  • David Lloyd Leisure
    Regional Sports Manager
    David Lloyd Leisure Jan 2007 - May 2009
    Hatfield, Hertfordshire, Gb
    Regional responsibility of 14 sports managers in the South East Region. Developed National Personal Training Structure & Products for DLL. Increased Personal training profitability by £120k in home club and £400k in Region
  • Virgin Active
    General Manager
    Virgin Active Aug 2005 - Jan 2007
    London, Gb
    Delivered restructure presentation to Peter Brennan ( CEO - UK ) to develop a budget model that would roll out to 14 low EBITDA clubs in England. Successfully launched this model to great success and kept several clubs open and turning greater profit. Reduced overheads by 18% across club and increased profitability by 48%
  • Uconcept
    General Manager
    Uconcept Jan 2002 - Jul 2005
    Set up and delivery of freelance training business in a foreign market. Employed 4 other mobile trainers to service a client base over over 100 high end clients
  • Fitness First
    General Manager
    Fitness First Feb 2001 - Jun 2002
    Bondi Junction, Nsw, Au
    Started as a Sales manager then quickly moved into General manager- Exceeded 11 out of 13 revenue targets- Became the strongest club within Midlands region- Had a debt free personal training business- Increased Live member count from 1900 - 2400

Barry Ashby Skills

Management Leadership Team Leadership Business Strategy Business Development Sports Nutrition Public Speaking Change Management Great Motivator Wellness Mba Directing Product Innovation Strategic Financial Planning Behavior Management Organizational Structure Coaching Sales Management Training Marketing New Business Development Customer Service Marketing Strategy Recruiting Team Building Account Management Strategy Innov Creative Solutions Creative Strategy Leadership Mentoring Cha Human Resources People Development Business Analysis Fitness Consulting Project Management Inspiration Pre Sales Creative Writing Product Design Budget Setting Financial Analysis Financial Reporting Fitness

Barry Ashby Education Details

  • Mindgym
    Mindgym
    Management Masterclass
  • University Of Birmingham
    University Of Birmingham
    Sports Science
  • Nicholas Breakspear
    Nicholas Breakspear

Frequently Asked Questions about Barry Ashby

What company does Barry Ashby work for?

Barry Ashby works for Orangetheory Fitness

What is Barry Ashby's role at the current company?

Barry Ashby's current role is Head of Europe and Middle East at Orangetheory Fitness.

What is Barry Ashby's email address?

Barry Ashby's email address is ba****@****ory.com

What schools did Barry Ashby attend?

Barry Ashby attended Mindgym, University Of Birmingham, Nicholas Breakspear.

What are some of Barry Ashby's interests?

Barry Ashby has interest in Exercise And Well Being, Health.

What skills is Barry Ashby known for?

Barry Ashby has skills like Management, Leadership, Team Leadership, Business Strategy, Business Development, Sports Nutrition, Public Speaking, Change Management, Great Motivator, Wellness, Mba, Directing.

Free Chrome Extension

Find emails, phones & company data instantly

Find verified emails from LinkedIn profiles
Get direct phone numbers & mobile contacts
Access company data & employee information
Works directly on LinkedIn - no copy/paste needed
Get Chrome Extension - Free

Aero Online

Your AI prospecting assistant

Download 750 million emails and 100 million phone numbers

Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.