Executive Leader, Business Strategist & Relationship Builder with a standout record of success in forming and driving vision that positions brick-and-mortar and e-commerce retail businesses for new phases of customer engagement, revenue growth, profitability, and brand relevance.THE SOUNDBYTES: Gives customers a reason to engage, formulates the right product mix, differentiates the customer experience, connects in-store and online environments, motivates customers to action, and flexes to meet the changing demands of the brand. Skillfully blends integrated strategy, store portfolio P&L, operations, talent management, merchandising, and service expertise to align results with corporate objectives within startup, growth, and transformational environments.Data-Driven Decision Maker who leads with tenacity, integrity, empathy, and a personal commitment to ongoing learning. Confident communicator able to quickly and constructively respond in the midst of ambiguity and complexity. Creates teams with common goals and inspired leaders. Forms cultures where respect, accountability, collaboration, and critical thinking are expected.THE SHORT STORY:Ask Jennifer Barry about which retail brands are succeeding in the complex global omnichannel market, and she will give you an in-depth education—a well-researched breakdown of which companies are thriving at the intersection of brick-and-mortar and e-commerce channels. This is where she excels. An executive leader and subject matter expert in optimizing retail models, Jennifer draws upon demonstrated successes—a journey through startup and Fortune 500/1000 companies—to give consumer products companies a competitive advantage.“When I think about my contributions in business, it really comes down to one thing—relationships,” she explains. “When you can optimize long-standing relationships and strong teams, you have an important tool in driving business forward.”