Barry Thomas
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Barry Thomas Email & Phone Number

Global Customer & Marketing Leader | Digital Commerce & Marketing Practitioner | Hospitality Growth | Future of Commerce | Board Advisor | Entrepreneur at Consulting by Kantar
Location: Atlanta Metropolitan Area, United States, United States 19 work roles 3 schools
1 work email found @kantar.com 7 phones found area 404 and 212 LinkedIn matched
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Current company
Role
Global Customer & Marketing Leader | Digital Commerce & Marketing Practitioner | Hospitality Growth | Future of Commerce | Board Advisor | Entrepreneur
Location
Atlanta Metropolitan Area, United States, United States
Company size

Who is Barry Thomas? Overview

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Barry Thomas is listed as Global Customer & Marketing Leader | Digital Commerce & Marketing Practitioner | Hospitality Growth | Future of Commerce | Board Advisor | Entrepreneur at Consulting by Kantar, a company with 673 employees, based in Atlanta Metropolitan Area, United States, United States. AeroLeads shows a work email signal at kantar.com, phone signal with area code 404, 212, and a matched LinkedIn profile for Barry Thomas.

Barry Thomas previously worked as Senior Global Thought Leader at Consulting By Kantar and Head of Customer Marketing & Future of Commerce at The Coca-Cola Company. Barry Thomas holds Finance, Mba from Mercer University - Stetson School Of Business And Economics.

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{first}.{last}@kantar.com
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Profile bio

About Barry Thomas

Retired from The Coca-Cola Company after 25 amazing years serving customers, bottlers, shoppers, consumers and system associates across the globe and on the ground in 52 markets. Now humbly serving Kantar global customers and co-leading our successful family med spa in Atlanta.Results oriented global leader with landmark achievements in the areas of Customer Leadership, Performance Marketing, Digital Strategy, Ecommerce, Innovation, Business Development, Consumer Insights, Category Management and Future Back Strategy.Extensive domestic and international experience working within the CPG, Retail and Foodservice verticals. A consistent high rated performer with customer, client, brand, field and corporate business experience. Successful track record developing winning teams delivering accretive sales, profits and strong relationships for brands, customers and consumers. Core competencies include: Customer and Client value creation, Strategic Consulting, Consumer and Shopper Insights, Ecommerce, Data Science / AI, Brand Marketing, Category Development, Leading Innovation and Change, Strategic Planning, Cross Cultural Leadership, People Development and Financial – P&L Acumen. Lastly, skilled as a high learning ability leader. Lastly, a Merit, Fairness, Equality (MFE) Advocate.Personal Mission: To serve others as a values based leader, empowering people to design a better future state personally and professionally.

Listed skills include Customer Insight, Marketing Strategy, Shopper Marketing, Brand Management, and 46 others.

Current workplace

Barry Thomas's current company

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Consulting by Kantar
Consulting By Kantar
Global Customer & Marketing Leader | Digital Commerce & Marketing Practitioner | Hospitality Growth | Future of Commerce | Board Advisor | Entrepreneur
Atlanta, Georgia, United States
Employees
673
AeroLeads page
19 roles

Barry Thomas work experience

A career timeline built from the work history available for this profile.

Senior Global Thought Leader

Current

London, GB

Serving the Retail, Foodservice and FMCG industry across three domains - Global Commerce, Marketing, and The Future of Commerce.

Jan 2022 - Present

Head Of Customer Marketing & Future Of Commerce

Atlanta, GA, US

Retired from The Coca-Cola Company after 25 amazing years serving customers, bottlers, shoppers, consumers and system associates. Responsible for Online to Offline Marketing while also leading the Future of Commerce practice. Partnering with our customers to drive joint marketing value creation across the offline to online consumer journey.Provide.

Feb 2021 - Jan 2022

Vice President - Global Ecommerce Growth & Future Of Commerce

Atlanta, GA, US

Serving the Coca-Cola global ecosystem across: 1) Ecommerce/Omnicommerce Center of Excellence 2) The Future of Commerce (artificial intelligence, robotics, marketing to algorithms, generation four commerce, etc).Serving markets, customer teams and stakeholders via our global ecommerce acceleration plan towards driving accretive and profitable ecommerce.

Jan 2020 - Jan 2021

Vice President - Global Ecommerce And Shopper Marketing

Atlanta, GA, US

Serving the Coca-Cola global ecosystem across four areas - 1) Ecommerce Center of Excellence 2) Omni-Shopper Marketing 3) Channel/Shopper Growth Strategies and 4) The Future of Commerce (artificial intelligence, robotics, marketing to algorithms, generation four commerce, etc)From a growth perspective we are seeking to identify and provide innovative.

Feb 2016 - 2020

Vice President - Global Marketing And Innovation: Global Customer Team

Atlanta, GA, US

Appointed Vice President, Global Marketing & Business Development leader for Coca-Cola’s largest world-wide restaurant partner with nearly 45,000 outlets. Successfully led the deployment of commercial - sales, ecommerce, brand equity, omni-marketing, digital value creation and innovation growth strategies to achieve annual business plan objectives.

Aug 2013 - Nov 2016

Group Director - Marketing: Global Customer Team

Atlanta, GA, US

Promoted to lead Insights, Marketing, Brand Equity driving, Strategic Initiatives and Innovation with Coca-Cola's largest foodservice customer to maximize store profits, build beverage revenue - profits across 25,000+ USA stores. Developed annual sales and marketing strategies. Led the research, strategic customer planning, business development, digital.

Jun 2011 - Jul 2013

Director - Coca-Cola Global Walmart Team: Category Marketing & Strategic Initatives

Atlanta, GA, US

Led The Coca-Cola Company's Shopper Insights, Category Management, Strategic Planning and Shopper Marketing for the Walmart Global Business working across 13 international markets, multiple retail formats, evolving shopper segments and highly complex commercial / shopper / market dynamcis (e.g. Latin America, Europe, Asia). Led Joint Business Planning and.

May 2005 - Jun 2012

Senior National Account Sales Executive - Darden Team

Atlanta, GA, US

Responsible for maximizing sales, brand and P&L performance for Coca-Cola's largest Full Service Restaurant Chain - the Darden restaurant system. Collaborated with Darden’s senior level executives to identify consumer and brand strategies.

May 2002 - May 2005

Sales Team Leader - Walmart Team

Atlanta, GA, US

Responsible for managing the on-premise business unit for Coca-Cola’s largest global customer. As team leader, directed the activities of a cross-functional team to include operations, marketing, finance and agency management. Managed the Coca-Cola on-premise relationship across the Walmart system representing nearly 2,000 outlets and $77.0 MM in revenue..

Jan 2000 - Jul 2002

Senior Category Manager - Walmart / Sam'S Club

Atlanta, GA, US

Selected to lead Coca-Cola’s Category Development initiatives for Walmart Supercenters, Discount Stores and SAM’s Clubs. Responsible for all strategic category management, planning and shopper analysis projects. Led several successful strategic category value creation projects working with numerous buying influences including Corporate Merchandising.

May 1999 - May 2000

Consumer Insights & Loyalty Marketing Manager

Atlanta, GA, US

Chosen to join Coca-Cola's new Consumer Insights - Loyalty Marketing Department to provide advanced consumer insights and consulting to executive management of 40 top retail customers including Kroger, Ahold, Wegman’s, Safeway, Arco, Conoco, Walmart and others. Directed in-house analysis of retailer’s POS, frequent shopper and credit card data working with.

Jun 1998 - May 1999

Category Development Manager - Walmart / Sam'S Club

Atlanta, GA, US

Responsible for the strategic leadership of all Category Management initiatives with the Cola-Cola system’s fastest growing customer domestically. Worked with Walmart Merchandising and Operations executives to identify opportunities to increase beverage category sales, profits, bottler economics and category ROI through leading edge category management.

Feb 1997 - May 1998

Co-Founder & Owner

Marietta, Georgia, US

Co-Founder and Owner of this successful start-up company (Signature Image Atlanta Medical Spa). This Medical Spa located in Marietta Georgia is centered on a new business model (redefined customer value prop) versus the traditional legacy spa. Signature Image offers a differentiated non-surgical option portfolio with compelling, contemporary and effective.

Mar 2018 - Nov 2021

Category Manager - Whitehall - Robins, American Home Products, Wyeth Ayerst, Pfizer

New York, New York, US

Promoted to Whitehall-Robin’s first dedicated customer team - Kroger. Responsible for Category Management, Consumer Insights and Customer Marketing for the Kroger Team. Identified opportunities to increase sales through category management and marketing principles. Commercialized market trends and consumer insights to maximize distribution, brand presence.

May 1996 - Jan 1997

National Account Sales Manager

New York, New York, US

Selected to the original Whitehall/Robins National Account Team. Promoted to lead and grow National Account business with Kroger while defining this position to be implemented nationwide with other future customer teams. Responsible for building the customer management, P&L improvement and marketing capabilities for four Kroger Divisions which represented.

May 1994 - Jun 1996

Unit Sales Manager

New York, New York, US

Key accounts included five of top 15 region accounts. Managed four Territory Managers, one Food Broker and seven Sales Merchandisers. Developed sales strategy and operating business plans (P&L) with all major customers. Responsible for business unit planning, sales forecasting, customer marketing and new product introductions. Managed personnel.

May 1993 - Jun 1994

Market Manager, Territory Manager, Training Manager - Wyeth

New York, New York, US

Region Training Manager 1992 to 1993 (North America Territory Manager of the Year) Territory Manager 1991 to 1992 (Southeast Territory Manager of the Year) Sales Representative 1990 to 1991

Feb 1990 - Jun 1993

Department Manager

Bentonville, Arkansas, US

Awarded the prestigious “Sam Walton Scholarship” in 1988 while working at SAM’s Club and pursuing a Bachelor Degree. This scholarship award is based on work performance, leadership skills, attitude, academic performance, associate and store management recommendations. Worked in nearly all club departments including Softlines, Receiving, Customer Service.

Jan 1986 - Jul 1990
3 education records

Barry Thomas education

Finance, Mba

Mercer University - Stetson School Of Business And Economics

Graduate Certificate (In Progress), Digital Marketing, Media And Ecommerce

Duke University

Bachelor’S Degree, Ba

University Of North Florida
FAQ

Frequently asked questions about Barry Thomas

Quick answers generated from the profile data available on this page.

What company does Barry Thomas work for?

Barry Thomas works for Consulting by Kantar.

What is Barry Thomas's role at Consulting by Kantar?

Barry Thomas is listed as Global Customer & Marketing Leader | Digital Commerce & Marketing Practitioner | Hospitality Growth | Future of Commerce | Board Advisor | Entrepreneur at Consulting by Kantar.

What is Barry Thomas's email address?

AeroLeads has found 1 work email signal at @kantar.com for Barry Thomas at Consulting by Kantar.

What is Barry Thomas's phone number?

AeroLeads has found 7 phone signal(s) with area code 404, 212 for Barry Thomas at Consulting by Kantar.

Where is Barry Thomas based?

Barry Thomas is based in Atlanta Metropolitan Area, United States, United States while working with Consulting by Kantar.

What companies has Barry Thomas worked for?

Barry Thomas has worked for Consulting By Kantar, The Coca-Cola Company, Signature Image Atlanta Medical Spa, Pfizer, and Walmart.

How can I contact Barry Thomas?

You can use AeroLeads to view verified contact signals for Barry Thomas at Consulting by Kantar, including work email, phone, and LinkedIn data when available.

What schools did Barry Thomas attend?

Barry Thomas holds Finance, Mba from Mercer University - Stetson School Of Business And Economics.

What skills is Barry Thomas known for?

Barry Thomas is listed with skills including Customer Insight, Marketing Strategy, Shopper Marketing, Brand Management, Strategy, Marketing, Brand Development, and Strategic Planning.

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