Barry Eng Email & Phone Number

Atlanta Metropolitan Area

• Purchased land, led full-cycle development, construction and operation of multi-million dollar multi-site business.
• Divested in business to Mister Car Wash, private equity backed national chain.
• Negotiated acquisition, led seller-side project management with Midaxo Mergers & Acquisitions software tool.

Atlanta Metropolitan Area

• Own P&L for multi-million dollar high-tech automotive care business.
• Introduced innovative high-tech, high-volume car wash business model to local market.
• Won significant market share from competitor and created new markets and customers.
• Created and launched acquisition and retention marketing programs including, web, Facebook social marketing, billboard and movie advertising, loyalty cards and membership plans.
• Direct all aspects of finance, sales and marketing, operations… Show more Own P&L for multi-million dollar high-tech automotive care business.
• Direct all aspects of finance, sales and marketing, operations and human resources. Show less

Atlanta Metropolitan Area

• Business & Real Estate Development. Created business strategy and executed plan.
• Successfully secured $2M funding through business case development and pitching to financers.
• Negotiated purchase of land and coordinated land development and construction permits.
• Executive project management in commercial real estate development phases including site development, building construction, equipment installation and construction financing.
• Authored site selection, market… Show more Business & Real Estate Development. Created business strategy and executed plan.
• Authored site selection, market analysis, pro forma and owned final decision making. Show less

• Government, Education, Healthcare & Life Sciences Programs, Sales Enablement and Business Partner Channels for $13B global business unit.
• Secured and executed on $15M budget, and managed team of 15 senior marketing professionals.
• Led global web content standardization, resulting in consistent messages and user experiences.
• Drove, in core team, redesign and deployment of corporate management system and metrics.
• Directed production of marketing creative showcasing IBM’s… Show more Government, Education, Healthcare & Life Sciences Programs, Sales Enablement and Business Partner Channels for $13B global business unit.
• Directed production of marketing creative showcasing IBM’s innovation in public sector. Show less

• Solutions portfolio development and management for $2B global business unit.
• Led team of portfolio executives, who re-assessed opportunity, rebuilt business strategy, solutions and go-to-market plans, spanning strategic wins to volume sales, resulting in 20% YTY growth.
• Developed new segmentation strategy that resulted in tiered programs and reduced costs by 10%.
• Launched, in core team, transformation of IBM Marketing, including process re-engineering and organizational change… Show more Solutions portfolio development and management for $2B global business unit.
• Launched, in core team, transformation of IBM Marketing, including process re-engineering and organizational change, one of most profound top-level corporate projects in recent years. Show less

• Software, Servers and Storage Systems.
• Own yearly planning for sales resources and negotiate revenue objectives for $6.4B business.
• Co-led merger of telesales business units resulting from acquisition of Rational Software Co.
• Enabled telesales and web sales channel with tactics, training, and negotiated support resources resulting in 10% revenue growth for $1.2B volumes-based sales channel.

• Managed cross-industry team that drove $360M of revenue.
• Hired and trained client team, including deployment of 10-person team within 2 months.
• Managed team of 6 managers in redesign of Vice President’s sales pipeline, productivity and forecasting system resulting in cutting resource requirements by 50%.

• Office of Vice President, Telesales, $2.5B unit, 250 reps.
• Developed statistical and predictive prospecting tool that resulted in 23,000 leads worth $700M.
• Represented Vice President's office in redesign of sales commissions plan.
• Led meeting in Beijing, China office to develop cross-global best practices exchange.

• Led Healthcare team in $66M territory.
• Trained and coached newly-hired client representatives.
• Awarded for leading unit through Customer Satisfaction improvement program, that resulted in 64% increase in customer satisfaction ratings.
• Overachieved quota objective with $9M in sales that represented 145% of quota.

Mineola, NY

• Reported directly to Executive Director.
• Migrated manual bookkeeping to company-wide software-based accounting system.
• Founder and editor of agency’s newsletter.
• Escorted adopting parents to China and Korea, negotiated contract terms with governments.

Mba, Finance, Consulting

Activities and Societies: Beta Gamma Sigma Honors

Ba, History