Barry Lawrence, Mba, Capm Email & Phone Number

Washington, DC, US

USA

• Serve as Highlight’s Senior Communication Program Manager the National Institutes of Health (NIH), Office of Extramural Research (OER), overseeing content development, outreach, event management, and Instructional.
• Provide project management and strategic oversight in support of communication projects and teams.
• Manage program’s continuity of operations, staff and organization development, and innovation.
• Assist in business development of new communication program solutions, including AI-driven tools, and responses to communication RFPs.
• Developed the CommPM framework for better project management and mission results of communication initiatives.
• Ensure the creation of goal-oriented influencer campaigns – including events, print and digital – to support stakeholder adoption of new federal services and solutions.

Alexandria, Virginia

- Developed integrated communications, public relations and content marketing strategies in support of HRCI goals.- Served as media spokesperson, directed HRCI's thought leadership initiative and oversaw its ambassador program to enhance the organization's position as an expert in the human resource management field.- Managed internal staff and external.

Washington D.C. Metro Area

- Led content development and stakeholder communications campaigns for NCARB and its 54 U.S. architectural licensing jurisdictions.- Developed NCARB's communications platform -- including print, website, licensing survey report, public relations, press releases and social media -- to reinforce the importance of licensed architects.- Responsible for.

Vienna, VA

- Provided integrated public relations and marketing communications support for Envision and its more than 20 out-of-school programs to prepare students for 21st-century careers.- Developed content and messaging for a rebranded Envision advertising campaigns, website copy, press releases, and earned media projects such as blogs, surveys and white papers..

Washington, DC

- Provided freelance copy writing and communications consulting services, most notably the creation of a new message platform to rebrand the benefits of earning a master's degree from the Georgetown University School of Continuing Studies in Washington, D.C. - Created new website, PR and social media content for Georgetown's professional degrees in.

- Launched the Jobfox brand as the startup's spokesperson and director of integrated marketing, public relations, executive messaging, social media and internal communications campaigns.- Within six months, generated more than 100 million monthly media impressions and more than 100,000 online hits. Jobfox recognized as fastest-growing career site with more.

- Supported global public relations, investor relations and leadership representing Verizon Communications, with responsibility for media tours, press releases, brand copy and key messages to promote information technology (IT) enterprise solutions.- Recognized with Verizon’s Performance Excellence Award for PR efforts to launch new Verizon Business after.

- Provided integrated public relations, investor relations and product marketing support including copy writing for white papers, product backgrounders, press releases and trade show materials.- Set record-breaking public relations results for the Network and Enterprise division, enabling Siemens to earn global leadership positioning for carrier and.

- Led integrated public relations and marketing communications strategies to position CareerBuilder.com as the world's number two career site.- Generated more than 300 million yearly media impressions.- Received IABC's Silver Inkwell Award for Excellence for "Worker Satisfaction" survey/campaign.

Manager of media relations.

Mba, Marketing

Earned an MBA in Marketing.

Digital Media Certification, Digital Marketing

Activities and Societies: Digital Marketing for the Georgetown University School of Continuing StudiesCompleted Digital Marketing.

Communications, Communications

Communications and Journalism