Barry Rager Email & Phone Number

Louisville, Kentucky Area

Retail Service Officer Agrifinancial

Louisville, Kentucky Area

Russellville, KY

• Oversaw marketing, sales and service of all chemical, seed, and fertilizer products sold through company retail locations.
• Accountable for credit applications of up to $500k with all financial required documents and processing including analysis of financials into credit package for both new and existing accounts.
• Achieved Sales of $2 Million year to date, achieved goal of 10 new customers and $200K new customer volume.
• Collaborated with major chemical companies in developing a crop protection program for customers in regards to products and application specifically designed for their land and budget.
• Analyzed and worked in partnership with customers to determine their unmet needs for seed and chemical placement and selection, type of soil, maturity and cost.

Western Kentucky And Middle Tennessee

• Accountable for solicitation of crop inputs for new and existing farm operations in south central Kentucky and middle Tennessee with a focus in medium and large farm agriculture entities.
• Achieved high sale volume of $850k in the sale of chemicals, fertilizer, and seed along with agronomic advising from pre-planting to post-harvesting.
• Collaborated with territory representatives of nine major chemical and seed suppliers including Winfield products working directly with farmers to develop a cropping plan which would potentially increase yields and.
• Supported management with inventory control measures on a monthly basis, product input and billing, and everyday operations as needed which led to a more accurate year end inventory audit.
• Charged with duties as the assistant credit manager for the parent company (Agrichem Inc.) opening up over 25 accounts in 2014 to 2015 with a value of $450k.
• Gathered and finalized credit information, completed financial analysis, including credit approval of open accounts and operating lines of credit for the organizations three different business models.

Hopkinsville, KY

• Oversaw loan volume growth for both new and existing clients; non-interest income and fee based growth.
• Grew group customer base from $18 million to $34 Million.
• Charged with the oversight of credit analysis, presentation and approval on new and existing borrowers.
• Ranked in top 10% of business bankers in division revenue income in 2011 (out of five states).
• Exceeded revenue goals in 3 of 4 quarters in 2012, and exceeded the goals and objectives in several quarters from 2005 till 2011.
• Increased revenue and deposits by 10% for retail /commercial and agricultural division of the bank, due to actively participating in various networking events.

Hopkinsville, KY

• Accountable for all agricultural financing for each area branch as well as additional commercial accounts, within southern KY and northern TN.
• Analyzed all credit applications and managed portfolio of over $16 Million.
• Recognized by leadership as a top performing employee of the month on several different occasions for exceeding revenue and loan growth within the company.
• Participated as a member of a statewide taskforce to develop marketing strategies, such as commercials, flyers, newsletters, trade show events etc which lead to increased awareness of bank and banking products.
• Managed two staff persons who worked as loan associates.

Bowling Green, KY

• Charged with sales, marketing, and promotion of agriculture and commercial equipment (Lexion, Challenger, and CAT).
• Generated $1.5 million in sales of farm and agricultural equipment.
• Pioneered new territory and launched agriculture line in an eight county territory in the West/Central KY area.
• Ensured Whayne Supply product lines were highly visible by representing the company at all local, regional, and national trade shows.

Syracuse, NY

• Aggressively managed territory of South Central Kentucky, Middle Tennessee, and Northern Alabama.
• Winner of multiple salesman of the year awards, for loan growth, revenue, and fee based growth.
• Developed long lasting relationships with over 250 farmers and dealers by providing outstanding customer service.
• Obtained new business by developing relationships with new customers in the state of Alabama. This was first as Wells Fargo did not previously have any business in this state.
• Recommended by leadership to serve on the field sales council for a period of three years collaborating with other sales staff and management in order to increase sales awareness and processes for the company.