Barry Shafe

Barry Shafe Email and Phone Number

Commercial/Marketing Director. Innovation Champion. Programme Leader. @ Forth Estuary Forum
edinburgh, edinburgh, united kingdom
Barry Shafe's Location
Edinburgh, Scotland, United Kingdom, United Kingdom
Barry Shafe's Contact Details

Barry Shafe work email

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About Barry Shafe

Barry Shafe is a Commercial/Marketing Director. Innovation Champion. Programme Leader. at Forth Estuary Forum. He possess expertise in tourism, plc, reviews, acquisitions, leisure and 2 more skills.

Barry Shafe's Current Company Details
Forth Estuary Forum

Forth Estuary Forum

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Commercial/Marketing Director. Innovation Champion. Programme Leader.
edinburgh, edinburgh, united kingdom
Employees:
6
Barry Shafe Work Experience Details
  • Forth Estuary Forum
    Executive Director
    Forth Estuary Forum Oct 2021 - Present
    Edinburgh, Scotland, United Kingdom
  • Forth Estuary Forum
    Chair Of The Board
    Forth Estuary Forum Jan 2019 - Sep 2021
    Scotland
    Delighted to be invited to Chair the Board of Directors & Trustees and also the Management Group of this Local Coastal Partnership comprising statutory, commercial and voluntary conservation organisations: promoting integrated management and sustainable use of the coasts and waters of Scotland's iconic Firth of Forth from Stirling to the North Sea.
  • Scotboats Llp
    Owner
    Scotboats Llp 2011 - 2022
    Scotland
    - Launched a new marine business innovating the boatshare membership concept in Scotland, offering frequent, exclusive use without the costs and obligations of ownership: flexible sailing with fixed cost.- Scotboats has since been appointed Scottish Dealer for two world-leading yacht-builders, Dufour Yachts and Fountaine Pajot Catamarans.
  • Innovator Scotland
    Founder & Executive Editor
    Innovator Scotland 2011 - 2014
    Scotland
    - Founded Innovator Publishing Limited. Conceived and published Innovator Scotland - the magazine for Scotland's innovative business, science and technology community.- Business Partner to E-METRIXX - innovator of the world's only Creativity Diagnostic & Development Psychometric Tool, the me2 General Factor of Creativity. Personally trained the Ashridge Business School faculty.
  • Edinburgh Science Triangle
    Project Director
    Edinburgh Science Triangle 2007 - 2011
    Edinburgh
    - EST is a partnership of Universities, Research Institutes, Science Parks, Local Authorities, NHS Lothian and Scottish Enterprise, with 3 aims: to attract inward investment to the Edinburgh City Region; to promote interaction between academic research and industry; and to position Edinburgh's science parks as knowledge exchange hubs.- Attracted £1.1m EU funding to grow the project four-fold. Recruited and led a new team that assisted over 300 enterprises and 168 jobs were created within 3 years; the independent review stated "these impacts/outputs were in excess of those identified in the European funding application and serve to highlight the success of EST".- Networked extensively and invited to be Science & Technology Member of the Edinburgh Business Forum (C-level).
  • J4B Plc
    Commercial Director
    J4B Plc 2000 - 2006
    Wilmslow, Cheshire, United Kingdom
    - Shaped a dotcom start-up into Europe's innovator of grant funding services and serving all levels of the public sector including local government, regional development agencies, national ministries and the European Commission. - Developed product and service propositions that gained market leadership in the UK, won a £1m+ Home Office contract and co-ordinated delivery of a European partnership project over 3 years. - Company grew to £5m turnover, raising initial angel-funding in the North-West, listing on OFEX in London, adding mergers & acquisitions, to eventual trade sale to IDOX plc in Glasgow.
  • Boc Gases
    Strategy Consultant
    Boc Gases 1999 - 2000
    Guildford, United Kingdom
    - Industry research and market strategy project for BOC's Special Gases division. In-depth interviews at director-level of procurement and supply chain across the propellants industry. Recommendations covering strategic positioning, product/service propositions and market entry were accepted and successfully implemented.
  • Slendertone (Biomedical Research Ltd)
    General Manager
    Slendertone (Biomedical Research Ltd) 1997 - 1998
    London
    - Interim role with P&L responsibility to transform the UK subsidiary of an Irish venture capital-backed niche marketer into a multichannel sales operation including rapid scaling of the existing direct response revenue stream, launching mainstream retail distribution of the original female toning range in partnership with Boots stores, and also securing market leadership in the professional salon segment. UK sales grew from £1.5m to £9m within 18 months.- Additionally identified and validated the global opportunity to create a male product proposition with a health & fitness positioning, thereby doubling the addressable market for the business.
  • Revlon Cosmetics
    Region Manager For Central Europe
    Revlon Cosmetics 1996 - 1997
    London & Europe
    - Headhunted to manage and grow emerging markets for famous American cosmetics corporation. - Improved support and motivation to country distributors whilst regaining markets adherence to global brand and promotion policy; internally, relieved constraints on supply levels by influencing critical changes to logistics processes. Combination of these actions resulted in revenue and region profit contribution doubling within six months.
  • Pz Cussons
    East Europe Director
    Pz Cussons 1994 - 1996
    Manchester & East Europe/Russia
    - Strategic leadership and operational management of division addressing important emerging markets.- Established and coordinated extensive distributor network and directly invested in building multiple brands across the region in personal care and detergent sectors. Co-ordinated supply from 4 factories in UK and Poland.- Achieved $20m turnover and profitability within two years and planned relocation of management hub to Warsaw.
  • Pz Cussons
    Global Marketing Director
    Pz Cussons 1993 - 1994
    Manchester (Global Travel)
    - Planned global innovation priorities, jointly with Group Technical Director, underpinning Cussons'​ technology, products and brands across soaps, toiletries and household product groups.- Developed the first-ever international brand policy & guidance for Cussons Imperial Leather.
  • Pz Cussons
    Uk Marketing Manager
    Pz Cussons 1987 - 1993
    Manchester, United Kingdom
    - Six years classic blue-chip marketing management of new and existing major brands, with a big legacy: Cussons more focussed, more profitable and more sustainable as category leader in highly competitive markets.- Roles held: Brand Manager; New Product Development Manager; Marketing Manager.- Created and launched Carex which fuelled a new £100m segment for Antibacterial Liquid Soap and positioned Cussons as personal washing category leader with major multiples. PZCussons Annual Reports have described the success of Carex as a key driver of plc growth and profitability.- Created and launched Limelite Limescale Remover, the fastest growing grocery brand in 1991 (source ACNielsen).- Strengthened vital cash cow using tactical marketing to eliminate Unilever's and Colgate-Palmolive's washing-up liquid brands from distribution, elevating Cussons'​ Morning Fresh from no.4 to no.2 position behind P&G's Fairy.
  • Northern Foods
    Product Manager
    Northern Foods 1983 - 1987
    Trowbridge, Wiltshire, United Kingdom
    Graduate Sales & Marketing Trainee to Product Manager of £20m portfolio at Bowyers meat products. Survived downsizing of marketing dept. from 15 to 4 persons following company sale from Unigate plc to Northern Foods plc.

Barry Shafe Skills

Tourism Plc Reviews Acquisitions Leisure Travel Excess

Barry Shafe Education Details

Frequently Asked Questions about Barry Shafe

What company does Barry Shafe work for?

Barry Shafe works for Forth Estuary Forum

What is Barry Shafe's role at the current company?

Barry Shafe's current role is Commercial/Marketing Director. Innovation Champion. Programme Leader..

What is Barry Shafe's email address?

Barry Shafe's email address is ba****@****ail.com

What schools did Barry Shafe attend?

Barry Shafe attended Ashridge Business School, Cim | The Chartered Institute Of Marketing, University Of Nottingham.

What skills is Barry Shafe known for?

Barry Shafe has skills like Tourism, Plc, Reviews, Acquisitions, Leisure, Travel, Excess.

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