Barry Stepe Email & Phone Number

Leland, North Carolina, United States

•Conceptualize, write scripts, produce and complete station's video promotions for broadcast television and social media.•Create execution strategies for the station's comprehensive, multi-platform marketing plan. •Advance and protect the station's brand image at all customer touch points.

United States

•Managed media buys and created advertising for TV commercials, digital billboards, and digital/print advertisements for national and local markets. •Established and maintained online Social Media accounts across all major platforms, including content creation and paid advertising campaigns. •Created and managed online newsletters, brochures, and marketing presentations. •Coordinated participation at local events and festivals.

Wilmington, North Carolina

•Created content for multiple websites, online newsletters and blogs for four tourism destinations.•Monitored and updated website and social media platforms on a daily basis.•Compiled email newsletter campaign reports and provided analytics reports.•Updated social media including YouTube, Trip Advisor, Pinterest and Google Destinations.•Position eliminated as result of COVID-19 Pandemic.

Tucker, Georgia

•Served as a marketing executive for a non-profit destination marketing organization generating economic impact for Atlanta's DeKalb County through strategic tourism marketing throughout all product and service lines, promotional materials, social media, and collateral.•Wrote, designed, produced, and updated all marketing materials (annual Visitor Guides, brochures, promotional collateral, digital content, and presentations). Served as liaison with agencies and vendors to ensure quality and timeliness. •Monitored the website to assure content and data are up-to-date. Demonstrated experience in integrated content marketing.•During tenure have assisted in development of website, a social media identity, and successful blog. Researched, wrote, and designed monthly newsletter distributed to hospitality professionals, attractions, and regional government. •Supervised the content, design, and placement of all local and regional advertising campaigns including digital and print. Produced video content for website and digital campaigns.•Developed and distributed press releases for major countywide events, and worked directly with local and regional media for placement of stories and editorials. •Served as a spokesperson and representative of the organization in the media, at community meetings, and public events. Guest appearances on “Atlanta Plugged In” (CBS) and “Atlanta & Company” (NBC) – 2014 and 2015.

Norcross, Georgia

•Editor-in-Chief and Graphic Designer for bilingual magazine focusing on the success of Hispanic professionals and entrepreneurs with more than 10,000 issues distributed monthly. •Received a “Special Recognition” Award and a nomination for “Small Business of the Year” from the Georgia Hispanic Chamber of Commerce in 2003.

Norcross, Georgia

•Created, produced and published the first bilingual magazine in English and Spanish in Georgia. •Responsible for creating the brand, graphic design, feature writing, translations, website development, public relations and advertising.

Bachelor Of Science - Bs, English, Mass Communication

Destination Marketing

Travel Marketing Professional Designation