Marketing And Business Development Coordinator
St Louis, Missouri, Us
In this role, I was responsible for all marketing efforts for the Central Division’s Science & Technology business unit, which averaged more than $100 million during those years. Collaborating with a business development director, multiple departments, project teams, and other offices, my efforts were focused on all aspects of proposal creation, project interviews, marketing collateral creation, tradeshow marketing, strategic planning, advertising, and CRM database management. In addition, I assisted in business development efforts, such as meeting with architects, engineers, and clients and tradeshow booth staffing. Our team’s efforts led to the business unit exceeding the sales goal, receiving multiple project awards, improving the marketing content, being published in industry journals and magazines, and maintaining relevancy with all current and past clients.