Barry Witte Email & Phone Number

Sherman Oaks, California, US

Member of the GLG network. On call for consulting projects involving markets and categories in the consumer package goods area. Conduct quarterly surveys on market changes and companies in the consumer package goods industry. I create market analysis and new product launch plans for prospective clients.

Lincolnshire, IL, US

Lead and manage a twenty person team of sales and customer service professionals responsible for the North American business of Small Electrics and Kitchen Wares. Responsibilities include North American Sales and gross margin as well as customer service teams in West Bend, WI and Lincolnshire, IL. Customers include BBB, WMT, Target, Amazon, Kohl's, CTC.

Lancaster, PA, US

Leading a 20 person mulit-funcitional team of professionals in North America accountable for the performance of the Haan steam cleaning business in North America. Responsibilities include all functional areas such as sales, marketing, finance, HR, sales operations, distribution&logistics, and IT.

Middleton, WI, US

Responsible for $500M in sales, $25M in trade spending and $41M of EBITDA leading a 35-person team of sales and trade marketing professionals in North America. Responsibilities included strategic planning, customer penetration, budget creation, financial planning, and building and maintaining a high performance sales team.

Responsible for $500M in sales, $20M in trade spending and $45M of EBITDA leading a 40-person team of sales and trade marketing professionals in North America. Categories included small kitchen appliances, personal care appliances, home environrment appliances, pest appliances and pet appliances. Brands included Black & Decker®, George Foreman®.

Managed over $310MM in sales, $70MM in trade spending and local support team for Walmart Stores USA, Canada, Puerto Rico and Mexico. Managed a team of 7 people total including analyst, account managers and category specialists. Was responsible for both the branded and private label business in the Tissue, Towel and Napkin segments as well as Dixie plates.

US

Key sales link with marketing, sales organization and other functional areas within Fort James retail organization. Key areas of responsibility include strategic planning, annual planning, trade strategy, forecasting and communication. Directed and allocated a total trade budget of 85M+ including co-marketing dollars for the towel category. $400M in annual.