Barry Wyse

Barry Wyse Email and Phone Number

Chief Digital Officer at Boux Avenue @ Boux Avenue
Barry Wyse's Location
London, England, United Kingdom, United Kingdom
Barry Wyse's Contact Details
About Barry Wyse

I’m a Digital leader who can quickly help you improve your digital performance and drive change. I’m passionate about helping brands improve their customer experience and achieve their potential online. I’ve worked in businesses large and small from start up to large corporate with different ownership structures from publicly listed to owner / founder.Sample expertise Commercial Leadership:• Trading – improving performance, increasing conversion rate, availability, growing new categories• Marketing – increasing customer acquisition and retention across traditional and digital channels including Print, Direct Mail, PPC, SEO, CRMDigital Transformation:• Completing strategies and investment cases with boards for new digital organisations• Digital replatform / redesign programmes – evaluating new platforms, selecting new suppliers and partners, building the business case and board sign offCustomer Experience:• Enhancing the customer offer – new delivery methods, click and collect, online checkout• Improving customer experience – new mobile site experience, customer self service programmesBrands I’ve worked with:Fashion: T.M. Lewin, Arcadia, Coast, Oasis, Warehouse, Boux AvenueLuxury and Lifestyle: The White Company, AlexandAlexa, Goldsmiths, Space NK, ClarinsDepartment Stores / General Merchandise: House of Fraser, Wilko, AsdaTechnology: Dell, NokiaGet in touch: send me a LinkedIn message

Barry Wyse's Current Company Details
Boux Avenue

Boux Avenue

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Chief Digital Officer at Boux Avenue
Website:
bouxavenue.com
Company phone:
+44 800 054 6550
Company email:
headoffice@bouxavenue.com
Barry Wyse Work Experience Details
  • Boux Avenue
    Chief Digital Officer
    Boux Avenue Oct 2021 - Present
    London, Gb
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  • Ryman
    Customer Director
    Ryman Jan 2021 - Oct 2021
    Gb
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  • Boux Avenue
    Interim Ecommerce Director
    Boux Avenue Nov 2019 - Jan 2021
    London, Gb
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  • T.M.Lewin
    Interim Ecommerce Director
    T.M.Lewin Jan 2018 - Jun 2019
    London, Gb
    T.M. Lewin is a menswear retailer with over 100 stores globally and owned by Bain Capital.I led the eCommerce team and helped T.M. Lewin accelerate its International online growth.
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  • Wilko
    Interim Digital Consultant And Advisor
    Wilko Dec 2016 - Dec 2017
    ., Gb
    Wilko is a general merchandise multichannel retailer with £1.4 billion annual sales and almost 400 stores in the UK. I completed a 12 month consulting assignment to help the Wilko team implement a new digital strategy and grow their digital business.
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  • Telegraph Media Group
    Ecommerce Director
    Telegraph Media Group Jun 2015 - Aug 2016
    London, Gb
    I was responsible for growing and enhancing the Telegraph Commerce businesses including Travel, Finance, Retail, Fashion, Entertainment and Gaming.
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  • Alexandalexa.Com
    Vice President, Digital
    Alexandalexa.Com May 2014 - May 2015
    London, England, Gb
    AlexandAlexa.com is an online retailer, a leading destination for luxury children’s brands such as Burberry, Chloe, Stella McCartney, Marc Jacobs and Ralph LaurenI was responsible for marketing and digital strategy to help the business scale internationally.
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  • The White Company
    Multichannel Director
    The White Company Apr 2013 - Oct 2013
    London, Greater London, Gb
    The White Company is a premium lifestyle brand providing homewares, fashion and childrenswear with over 50 stores in the UK and selling online globally.I joined as the company’s first eCommerce Director in October 2011 and took on additional responsibility for marketing in 2013.
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  • The White Company
    Director Of Ecommerce
    The White Company Oct 2011 - Apr 2013
    London, Greater London, Gb
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  • Ecommera
    Director, Retail Practice
    Ecommera Nov 2008 - Oct 2011
    London, London, Gb
    eCommera was an eCommerce start up providing eCommerce platform technology services, consulting, marketing and analytics services to brands and retailers such as House of Fraser, Asda, Space NK, Clarins, Goldsmiths, Arcadia and T.M. Lewin.I led the Retail Practice working with retailers to help them build strategies, optimise and profitably grow their eCommerce business. My team provided consulting, analytics and marketing services.
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  • Arcadia Group Ltd - Burton Menswear
    Head Of Ecommerce
    Arcadia Group Ltd - Burton Menswear Aug 2007 - Oct 2008
    London, London, Gb
    Burton is a Menswear brand operating over 300 UK stores and part of Arcadia Group owned by Philip Green which includes Topshop and TopmanI led a newly formed eCommerce team and managed the Burton eCommerce P&L.
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  • Dell Europe
    Product Manager To Senior Online Marketing Manager
    Dell Europe Jul 2000 - Aug 2007
    Round Rock, Texas, Us
    I joined the Dell Online business group in 2000 after working closely with the central team to place the first online B2B order in Europe. I led the creation of the first electronic procurement service and subsequently led expanded online sales teams in different roles across the European region.
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  • Dell Europe
    Sales Account Manager To External Sales Territory Manager, Dell Uk
    Dell Europe 1996 - Oct 2000
    Round Rock, Texas, Us
    I joined Dell originally in Dublin in a remote sales role and moved to the UK in 1997. I had a successful sales career and progressed to become an external sales territory manager selling technology solutions to high growth medium to large businesses.
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Barry Wyse Skills

E Commerce Online Marketing Web Analytics Analytics Online Advertising Business Strategy Retail Sales Multi Channel Marketing E Business Consulting Management Multi Channel Retail Marketing Strategy Digital Marketing Mobile Devices Customer Experience Sales Operations Analysis Marketing Communications Marketing Strategy Product Marketing Crm Customer Retention Seo Ppc Sem Start Ups Email Marketing Customer Acquisition Customer Insight Multi Channel Analytics Direct Marketing Full P&l Responsibility Online Retail Leadership Affiliate Marketing Product Management Team Management New Business Development Digital Strategy Mobile Marketing Google Analytics P&l Management

Barry Wyse Education Details

  • University College Dublin
    University College Dublin
    International Marketing
  • Solvay Brussels School Of Economics And Management
    Solvay Brussels School Of Economics And Management
    Marketing
  • University College Dublin
    University College Dublin
    Business Management

Frequently Asked Questions about Barry Wyse

What company does Barry Wyse work for?

Barry Wyse works for Boux Avenue

What is Barry Wyse's role at the current company?

Barry Wyse's current role is Chief Digital Officer at Boux Avenue.

What is Barry Wyse's email address?

Barry Wyse's email address is bd****@****ail.com

What is Barry Wyse's direct phone number?

Barry Wyse's direct phone number is +4420736*****

What schools did Barry Wyse attend?

Barry Wyse attended University College Dublin, Solvay Brussels School Of Economics And Management, University College Dublin.

What skills is Barry Wyse known for?

Barry Wyse has skills like E Commerce, Online Marketing, Web Analytics, Analytics, Online Advertising, Business Strategy, Retail, Sales, Multi Channel Marketing, E Business, Consulting, Management.

Who are Barry Wyse's colleagues?

Barry Wyse's colleagues are Rebecca Titmuss, Sarah Holder, Georgiana Taylor, Frances Reed, Hannah Oldroyd, Paige Macleod, Rav K Sohal.

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