Global Media Strategist on Philips, Comms Director on Daimler

Responsible for output on M2 front office clients, a.o. VGZ verzekeringen, Vereniging Eigen Huis, NVM

Developing media- and communication vision KIA

Lead 2 pitches

Working on various clients, a.o. Jacobs Douwe Egberts, Remia, Grand'Italia

Werkzaam op directe klanten en pitches (o.a. Volkswagen, Skoda, Shell, Essent, Energie Direct, Fox Sports, Fox Channels, Indeed, TMG)

Interim Strategy Director rol op verschillende accounts (o.a. Rijksoverheid, Heinz, McDonald's, Ziggo)

Maxperience.com lets you share good or bad experiences and answer questions about specific things that you know first-hand. Since the private beta launch in summer 2012, Maxperience has quickly gained traction and enthousiastic feedback from early users, business partners and the wider startup community. Currently the service covers more than 50.000 questions, answers and experiences in four different languages from knowledgeable and enthousiastic users from across the globe.

Worked a.o. on Shell corporate and -retail, VW, Skoda, pitches, and multiple brands of Danone, GSK, and Bayer

Deebmedia develops and markets powerful professional creation software for interactive and dynamic video content. The software dramatically reduces development time and cost for many common types of rich media and introduces ground-breaking new immersive video experiences.

SME-role (subject matter expert), as liaison between users and development team. Responsible for workflow analysis and translation into detailed requirements descriptions. The developed system provides a framework and interface to capture all essential data that defines a cross-media campaign. Further, Rainbow provides the interface to schedule and plan at a detailed level a digital media plan.

ABN Amro, Staatsloterij, Delta Lloyd, pitch a.o.

Ad interim Strategy on Shell, Audi, Bose, a.o.

At interim Strategy on various pitches (BMW, OHRA/Delta Lloyd) and accounts (Hertog Jan, Staatsloterij, a.o.)

Freelance Business Planner on KPN brands account

At interim Strategy Director, responsible for wide range clients/pitches, a.o. T-Mobile, EA Games, Subway, GSK, pitches, etc

Responsible for all media and agency related activities for all brands like Coca-Cola, Fanta, Sprite, etc. in the CED markets (Austria, Swiss, Poland, Baltics, Hungary, Czech Republic, Slovakia, Slovenia). Responsibe for media budget of approx E 300 million per year across Central European Division.- Actively managing and responsible for: Media Planning and -Strategy, Media Buying (cost, strategy, implementation). 3 FTE.- Responsible for Agency relations and fee negotiation; alignment agencies to deliver the best strategic and creative work.- Actively involved in internal international project steering comittees (Media, Research and IMC (Integrated Marketing Communication), Optimix (worldwide KPI measurement system))

Managing Strategy Team (5 FTE). Overall responsible for strategic media and marketing consultancy on all clients of UM NL, yearly gross media budget € 180 MM.- Responsible for use of 15+ in-house tools on efficiency, planning, target audience, etc. - Responsible for performance tracking and ad-hoc research by market research agencies.