- Working closely and directly with Chief Operations Officer, and Chief Creative Officer, to streamline the active businesses and timely delivery- Working on wide range of Design Communication products (such as Documentaries, Human Impact Stories, Brand Videos, PSMs, DVCs, Animations, Design, Events, etc.) for clientele form Development, Private and Public sectors.- Productions & Post-Productions teams leading and driving through effective exercises and deployments- Consulting on the revamping and implementations of the HR Policy, and active Operations Strategies - Managing ALL4ONE - Mercury Transformations Joint Venture for effective Business execution

- Director at Board of Directors and partner at ALL4ONE Communications (Pvt.) Ltd. - Creating / Developing and Managing Partnerships and Joint Ventures; in the interest of the company and the industry- Team Leading and Team Driving through effective exercises and deployments- Developing and Implementing Business and Marketing Strategies to enhance the incoming Businesses and delivery- Heading R&D of the company to stay ahead with international standards of the industry- BT (Build and Transfer) of new departments within the organization and its subsidiaries- Working on DBOT (Design-Build-Operate-Transfer) projects for / with Joint Ventures

- A subsidiary of ALL4ONE Communications (Pvt.) Ltd.- Team Leading and Team Driving through effective exercises and deployments- Developing and Implementing Business and Marketing Strategies to enhance the incoming Businesses and delivery

- Brand Pakistan [January 2021 – To Date]Under the guidance of State Minister, as per the vision of the H.E. Prime Minister, developing a video campaign for PTDC (Pakistan Tourism Development Corporation) covering over 300 destinations on length and breadth of the country. The purpose is to rebrand the narrative of Pakistan and enhance tourism, internationally, as well as locally. - Charsi Bhangi (Arieb Azhar) – Music Video [November 2020]- My Workplace – Webseries [September 2020]

Successfully running Joint Ventures of ALL4ONE with:- Leyenda Films / Leyenda Films (Pvt.) Ltd.- Xfiniti / Milestone Communications- MA by Malaika

- A Production of ALL4ONE- Aapka Matlooba Number, an original Comedy Theatrical Play designed particularly for Millennials’- Operational and Logistical Support to Cast and Crew.- Providing support to Marketing & Sales Team

- A subsidiary of ALL4ONE Communications (Pvt.) Ltd.- Running the operations of the company with successful execution- Financial Management of the company- Prepared Goals, Strategy, Long / Mid / Short Term Plans and set Targets - Providing administration and logistical support to Team and allied Departments- Executing quarterly audits

- A sister organization / subsidiary of ALL4ONE Communications (Pvt.) Ltd.- Fitafiny, an online Clothing Brand- Operational, Administrative & Financial management

- Art Langar, Festivals collaborating different forms of Arts and Music- Spearhead, Operational Head, and Project Management of Art Langar Festivals

- A subsidiary of ALL4ONE Communications (Pvt.) Ltd.

Teaching various courses to students of Bachelors of Media Sciences at Fashion & DesignDepartment / Media Sciences Department at Iqra University, Islamabad Campus.- September 2020 – January 2021 | TVC Production course (4th Year)- January 2018 – July 2020 | Production course (3rd Year)- September 2017 – July 2020 | Introduction to Multimedia (Introductory Year)

- Parchi, A Full on Comedy Feature Film by IRK Films- Assisting and working on behalf of Producers of Parchi in Pre-Production, Production, Post-Production, Promotional and Release PhasesPre-Production Phase- Team Lead and Team Driving throughout the Pre-Production Phase- Provided Administrative and Logistics support to Cast and Crew throughout the Pre-Production Phase- Study, analyze and prepare complete Production Plan for Parchi’s Production

- IRK Films, a Production House producing independent and client (commercial and development) based Products and Production Turnkey Solutions: Feature Films, TV Dramas, TVCs, Events, Social Media, Music Videos, Documentaries, Audiomentaries, PSMs, Music and complete Post-Production Facility.- Responsible for all Business, Operational, HRM, Administration, Business Development, Production, Deliverables and Client Satisfaction activities of the Company through effective Team Leading Exercises and Deployments- Administration and Management of Operations and Human Resources on behalf of Chief Executive Officer – IRK Films- Preparation and implementation of operational plans- Co-ordinate for formulation of documentation and responses for presentation to audit / financial units- Preparation and Management of Human Resource Management- Preparation, supervision, monitoring and implementation of IRK Films Policies / Rules / Regulations- Prepared Goals, Strategy, Long / Mid / Short Term Plans and set Targets - Providing administration and logistical support and services to Team and allied Departments- Develop & implement technical and Business Strategies, solutions, measures and activities to enhance the prospective and incoming Business for the Company- Developed in-house Social Media Strategy- Steps to improve customer satisfaction through earlier identification and rectification of possible shortcomings- Developed System and Strategy to deliver final product to clients in time

- Janaan, A Romantic Comedy Feature Film by IRK Films- Assisting and working on behalf of Producers of Janaan in Production, Post-Production, Promotional and Release PhasesPromotions & Release Phase- Coordinating of all Promotional Activities for the Release of Janaan- Coordination with PR & Marketing wings for Release of Janaan- Preparation of PR & Marketing plan with relevant departments for Janaan- Managing in-house Social Media StrategyPost Production Phase- Identification, preparation and streamlining of all Revenue Streams for Janaan- Provided administrative support to Director, Producers and team during the Post Production PhaseProduction Phase- Successfully conducted the Production Phase of Janaan- Team Lead and Team Driving throughout the Production Phase- Provided Administrative and Logistics support to Cast and Crew throughout the Production Phase- Studied, analyzed and prepared complete Production Plan for Janaan’s Production

- Development Communications Company- Leading Video Production teams to local and regional cities for Video / Documentary Shoots- Fulfilling the production requirements for different Video / Documentary shoots- Lead production teams for the video shoots of Aman-o-Amina, a song for peace; ZaPakhtunYum’s OST, Pakistan’s first HD Pashto Drama Serial; and other.

- Development Communications Company- Managing complete IT infrastructure of Black Box Sounds- Installation and Maintenance of 50 Computer Systems (Windows, MAC and Linux based) and allied Network- Streamlining Internet Connectivity and Internet Traffic within the premises- Setting up and managing Firewall and Domain Servers- Providing Technical Support with Software and Hardware to end-users- Maintenance e-Mail and Website interfaces- Installation and Maintenance of new 24 extensions PABX setup- Initiated and maintained IT inventorySpecial Assignment- Office Manager of Managing Director- Assistance in preparation of Office Inventory- Support for Backup Power Supplies (Generators and UPSs)

- Black Box Happenings, a subsidiary of Black Box Sounds- Execution of Events for Multi-National clients- Successfully executed KAHO and KAHO – 2, a youth interactive show; Plan B, a comedy theater; and other

- An Event Management, Interior Designing and Decorations Firm- Organizing and arranging events, and assisting and facilitating the Creative Director in carrying out plans

- Consultancy for Audio / Visual Productions- Turnkey Solutions, Implementations and Production on BCC (Behavior Change Communication)- Developing and Implementing Business and Marketing Strategies to enhance the incoming Business- Managing and maintaining Website and Social Media interfaces

- Developing and Implementing Business Strategies to enhance the incoming Business- Preparing Business Proposals / Tender Documents for Business Development of the Firm.

- Co-Hosting Evening Drive Time Show on Thursdays (Aap Ka Waqt Aap Key Liye), a show developed using BCC (Behavior Change Communication)- Managing and maintain Website and Social Media interfaces- Designing Posters, Logos and Promos for Broadcasting Shows- Producing and back-end-Supporting Power Radio FM 99’s IT Show (Knowledge is Power)- Producing and back-end-Supporting Special Event / Occasion Shows for Power Radio FM 99 (23rd March, 14th August, Road Shows)- Developing and Implementing Business and Marketing Strategies to enhance the incoming Business- Developed, Initiated and Managed Pakistan Bait-ul-Maal’s Fund Raising Campaign (Sweet Homes 99) for Pakistan Sweet Homes form Power Radio FM 99’s platform