Basem Hammami Email & Phone Number

Finland

• Responsible for managing VIP/ Key accounts and ensuring the best customer service possible.
• Understand the needs of the VIP/ Key Account clients and problem-shooting.
• Maintain and develop key account relationships to bring products and services more readily available to the VIP/ Key Accounts clients.
• Optimize Private Label strategies in parallel with the ability to proactively manage Customers’ needs.
• Planning and coordinating the demand forecast in accordance with capacity of supply.
• Work closely with both sides of the chain, to achieve a better timing, planning and flexibility.

Finland

• Planning, designing and executing Annual Marketing plan.
• Observing competitor's Marketing and promotional activities, creating targeted commercial strategy to rival leading brands.
• Managed 6 international trade representatives over 7 years. Supervising the registration process over 14 MENA countries.
• Monitored cosmetics innovations to effectively assess and manage impacts to regional trade performance.
• Achieved exceptional levels of customer satisfaction through technical sewing and fitting skills.
• Successfully launched 8 new "Private Label" products and many products in our own brands’ portfolio.

Finland

• Create and develop Main Marketing plan for the Middle East region.
• Follow up with Middle East representatives in terms of designing, implementing and monitoring all Sub Marketing plans and activities.
• Participate in Middle East exhibitions and events.
• Create, develop and follow up new products’ set.
• Increase targeted markets' visibility of the company.

Lattakia

• Planned the Main Marketing Plan for the organization.
• Monitored campaigns’ success, adapting strategies as needed to ensure business benefits were consistently delivered on time and by budget.
• Strengthened product branding initiatives by developing communication campaigns, promotional materials, market intelligence information and databases for Housing supplies' market to maximize outreach.
• Collaborated with different departments like sales, finance, legal and logistics to influence critical business growth outcomes.
• Liaised with sales, marketing, technical service and customer relations to drive on-time, under-budget project completion.
• Motivated a team of 46 staff members to consistently exceed our limits and expectations, increasing our sales by 45% in our first year.

Damascus

• Managing Marketing department efficiently.
• Managing Marketing research, PR functions and Advertising campaigns.
• Capability analysis and flow chart process design
• Define, implement and develop marketing and sales strategy, goals, plans, conducting sales calls, and evaluating results and effectiveness of sales activity.
• Build good relationships with all media outlets.
• Assist in establishing sales quotes and budgets, Identify key prospect segments and recommend pricing, offers and cross sale strategies.

Damascus

• Analyze all business measurement tools to identify business opportunities and developing action plan.
• Fully utilize company reporting systems to monitor brand performance & implement corrective action when necessary.
• Coordinate, oversee and deliver an annual operating plan.
• Coaching & developing operation team.
• Ensure & maintain implementation of all designed flow charts.
• Implement & follow up on new products execution.

Lattakia

• Plan and carry out direct marketing activities to agreed budgets, sales volumes, values, product mix and timescales.
• Develop ideas and create offers for main market sector and company products.
• Respond to and follow up sales enquiries by email, post, telephone, and personal visits.
• Maintain and develop existing and new customers through planned individual account support, and liaison with internal order-processing staff.
• Monitor and report on activities and provide relevant management information.
• Carry out market research, competitor and customers' surveys.

Master'S Degree, Marketing, Excellence

Ba, Business Administration