As Head of Engineering at tree3 I've been involved with evolving the existing technology and creating entirely new platforms to meet the changing needs of the business.• Deeply involved with the business pivot from an influencer-driven marketplace to a model focused on fostering direct relationships between brands and consumers.• Led the development and architecture of a custom affiliate network designed specifically for direct selling and network marketing brands.• Recruited, managed, and scaled two remote consultant teams (one UK-based, another split across the US and Pakistan), currently procuring a third team for an upcoming project.• Collaborated with the executive team on strategy development, covering areas such as hiring, technology, and business growth.• Engaged with external clients to address both business and technological needs, ensuring alignment with broader company goals and operational scalability.

As the Director of Engineering at nate, I led the engineering team in the purchase automation department. My responsibilities included developing a strategy that aligned engineering with business needs, building and managing a team of 20+ engineers across 5 teams, and working closely with recruiters, product, and engineering teams.• Hired a talented team of engineers, including a mix of permanent, contractor, and near-shore staff. I mentored the team to build an effective delivery culture that fostered a positive work environment and maximized productivity.• Led the development and implementation of automation systems for purchasing and monetizing customer orders, as well as product catalog extraction, ingestion, correction, and distribution. This resulted in raising key automation metrics from single-digit, to high double-digit figures, enabling the business to scale rapidly.• Actively participated in engineering system design discussions and implementation, ensuring that all systems were cost-effective, efficient, and met the needs of the business.• Streamlined business operations by reducing system costs by over £100k per month, while maintaining strong relationships with all departments. This enabled speedy and efficient decision-making and alignment.Overall, my leadership and expertise as the Director of Engineering played a vital role in scaling nate's purchase automation department, reducing costs, and driving business growth.

Working alongside developers and designers to migrate the CMS and rebuild websites.• Build and maintain Design System component library and documentation (Sass, Haml, JS, Storybook).• Design, build and test features for immigration section of public and adviser websites (www.citizensadvice.org.uk).• Built out local development and CI capabilities using Docker and Jenkins.Key technologies: Sass, Typescript, Haml, React, Ruby on Rails, Docker, AWS.

Short contract to kick start development of the new Dashboard and train new hires in core technologies.• Add new features to Dashboard, GraphQL server (Typescript, Apollo, Blueprint) and microservices (Elixir).• Mentored new hires on React, Testing, Typescript and CI best practices.• Worked with the Engineering Director to improve planning and delivery processes.

Shpock is Schibsted’s leading marketplace in the UK and emerging within Europe. My team were tasked to replace their existing website.• Worked as part of a team of 4 experienced developers to deliver the project to an aggressive deadline. • Maintained quality through strong testing culture (over 2000 tests), refactoring and system thinking.• Onboarded Viennese team with a view to eventual handover at end of March 2019.• Appointed role of “People Manager”. 1:1’s with London and Viennese team members to develop career mentoring and resolution of interpersonal issues. Communication link between London and Vienna management teams.•Key technologies: Typescript, React, GraphQL and Apollo, Next.js, Styled Components (CSS in JS), Jest & Enzyme.Rocket is a Schibsted Marketplaces project tasked with creating a platform to support/replace existing marketplace apps and websites.•Led Northstar Web UI project, a React component library used across the Rocket project.•Developed Rocket Web, a multi-tenant marketplace app written using React, Redux, Apollo (GraphQL), with Server Side Rendering through Koa and Node, tested with Jest and Enzyme.•Maintained CI build and deployment using Travis and Docker including multi-browser smoke tests.•Mentoring and code review as part of daily activities.

Hired as the 10th employee of a new and ambitious project to build a Technology & Product division within the Schibsted Media Group.• Shaped the front-end recruitment process with a focus on repeatable and objective interviews. Interviewed candidates for various roles during a period of growth from 10-50. • Built internal advertising campaign reporting tool - working with remote UX team to evolve a raw early stage alpha to production quality.• Work within Audience Targeting Engine team building Scala backend services and React/Koa Universal Javascript segment targeting tool.

Led design and vision of SME web presence and business performance solution.• Introduced customer problem and solution/fit interviews and research which resulted in a refocused brief that better meet customer needs.• Delivered milestone based roadmap with small testable deliverables, maximising customer feedback while focusing the delivery team.• Owned an agile story map, which gave a clear narrative of the product functionality from the customer’s perspective. This helps business stakeholders imagine the product pre-production.

I provided technical leadership for the front-end teams working on the website creation tool and website.• Drove technical excellence from the ground up by engaging development teams to set and maintain their own standards for code quality and design.• Hired, mentored and line managed 5 front-end developers. I developed their programming and analytics skills and coached on team dynamics.• Chaired weekly demo and talk sessions to drive knowledge sharing and innovation.Ran company wide hack days and taught entry level web development courses to non-technical staff.

Cross-functional developer working on website and web services.• Rebuilt Last.fm’s Visual Radio prototype into a well factored, decoupled, robust tested production system. This increased advertising revenues and laid a foundation for future features.• Created a fluent API for Last.fm’s internal Chart Services, which made it simple to gather together complex music charts through a consistent and easy to extend API.• Championed test driven development across the front end stack improving reliability and code confidence to the point of making continuous delivery a reality.

I worked at a small startup, working on the HTML rendering engine, marketing website and social campaigns.• BirdHerd ­ I wrote a group Twitter client in my spare time which was used to coordinate social activities during a campaign that helped see our customer base double from 30k to 60k.• XHTML sites ­ Enhanced the existing HTML renderer to produce semantic XHTML. I made a set of heuristics for generating structurally meaningful semantic XHTML websites from purely presentational data.• Toolbar Project ­ Worked with our designer to redesign the toolbar used in the website editor using user based and goal oriented principles.• HTML Widget ­ Worked with the full team on producing a widget that lets a user place HTML content on their site by positioning it over the flash site.

I provided front­end expertise within a team of Java developers, building components and content management tools for publishing and marketing teams.I created and maintained 50+ brochure sites, emails and banner adverts for corporate events and information products.