Basil Cook Email & Phone Number

Marrickville, Nsw, Au

Troubadour Presents is an independent, boutique tour promoter based in Sydney, Australia.With 19 years of experience touring artists from around the globe, Troubadour has grown to incorporate a unique roster and established itself as one of Australia's leading boutique promoters.With a reputation for providing high standards of production and performances, Troubadour has co-ordinated tours and events which focus on building artists' profiles whilst delivering successful tours to local audiences.

Bringing joy and happiness to peoples lives through the holy combination of soup + noodles + toppings.

North Melbourne, Victoria, Au

AIR is a non profit, non government association dedicated to supporting the growth and development of Australia’s independent recording sector. Established in 1996, AIR represents Australian owned record labels and independent artists based in Australia.AIR’s primary purpose is to foster an increasing marketplace for Australian independent music and assist in the long-term development, growth and success of Australia’s independent recording industry.We are a trade body that negotiates with industry and government to facilitate deals for the benefit of the industry. Through our services we help companies of all shapes and sizes with the tools and information they need to do business.

Ultimo, Nsw, Au

I am responsible for supervising the labels team across triple j, Country, Children’s and Alternative releases. I play an important role in the company’s financial success through planning and implementing effective marketing strategies. I also lead the management of new and existing artists regarding contract signing and negotiation, whilst building a professional and beneficial relationship to coordinate schedules, release and other relevant matters. Furthermore, I handle content creation and management of digital exploitation in addition to the secondary digital exploitation of existing back catalogue product. I brought significant changes and development to the organisation through obtaining achievements: triple j’s “Like A Version” album annual release at the ARIA #1 Album Chart for five consecutive years; Lee Kernaghan’s “Spirit of the Anzac” album topping for four weeks at the ARIA #1 Album Chart; Lee Kernaghan’s “Spirit of the Anzac” success as one of the Australia’s highest domestic selling album for 2015; development of a completely new imprint label for ABC Music with the label FOUR | FOUR, which boasts a very enviable roster in the rock / punk / ska music world following success globally; set up global distribution networks; collaboration with bands on global stage festivals such as Glastonbury, SXSW, Montreal Jazz Festival, Woodstock (Poland) and Rumjacks’ achievement as one of the TOP 5 most streamed Australian artist outside Australia on Spotify.

Ultimo, Nsw, Au

Starting from scratch, I was tasked to set up the entire digital aspect of the label – developing systems, procedures, and key relationships. Responsible for managing relationships with all key digital service providers to ensure profiling of all the company’s content and digital revenues were increased. Maximised the company’s sales across all digital service providers globally through effective management of the production process. Widen the company’s social media influence through creating and implementing effective strategies online. My achievements in this role include the setting up of global structure and implementation of a key digital delivery system for all ABC Music content through an external aggregation company. Secondly, I paved a way to deliver fully bundle only album products that could lead in increased sales of the company’s music contents such as triple j’s “Hottest 100” through my strong connection with iTunes. I also received commendation for achieving high digital-to-physical sales ratios for many of the label’s key releases, sometimes leading as high as 50% digital sales, which was considered very high at that time. Lastly, I efficiently contributed to the development of the ABC FOR KIDS iPhone app, which is being enjoyed with over 450,000 downloads up to date driving significant revenues for the business.

Santa Monica, California, Us

My duties usually revolved around the marketing and coordination aspects of the company. My main duty was to implement marketing plans on all the releases of the current roster, which included Modular, Dew Process, Ministry of Sound, Eleven, island, Mercury and Universal Music Australia direct signings. It was also my responsibility to deliver all domestic artists’ digital products to current business partners through distribution channels and systems within an expected timeframe, ensuring all checks adhered to standards outlined within universal contract and in liaison with OFLC board and ARIA. There were times when I performed the responsibilities of the Product and Label manager in their absence, ensuring efficiency. I uploaded digital assets such as e-cards, web banners, html pages and artists’ mailing sites, which helped with the marketing. Furthermore, I made sure an up-to-date and clear understanding of current digital trends and activities to identify, modify and design suitable improvements on existing strategies when marketing a release. Most of all, I was tasked as the International Marketing Coordinator and Strategic Marketing Coordinator for the company, which enriched my experience in effective marketing.I was given recognition for initiating achievements brought by my commitment to high-quality service. I played a key role in breaking bands such as Short stack, The Presets, Cut Copy, Children Collide, Ladyhawke, The Panics, Phrase and Yves Klein Blue. I also participated in the development of the IAB award winning, The presets’ “Talk Like That”. Achieved a # 2 ARIA chart debut result for development band Short Stack purely through the use of SMS pre-order and vigorous email and online pre-order campaigns – a proof how digital marketing can truly be influential within Australia in the world of music. Lastly, I developed and executed purely tapeless online video system for delivery of all video materials through the Audio Ingestion process.