Thrilled to contribute to Y, a dynamic digital, brand, and communications consultancy at the forefront of evolution. Engaged in transformative projects globally, including:Superior Propane, Intranet/Corporate Website:Executed a Sitecore 9.0 corporate website implementation, adhering to Helix design principles. Developed a Sitecore 9.0 Social Intranet application seamlessly integrated with the organization's Active Directory, featuring a front end built entirely using ES5 Typescript.Saudi Arabian Grand Prix:Led the creation of a Headless content management platform with seamless integration with CDP/CRM. Additionally, engineered a Mobile Application venue companion, designing a robust backend API for a flexible mobile app platform.

Danone - [www.apta-advise.com]Managed and developed the website into a robust digital CRM framework, seamlessly integrated with the internal CRM Audience Database. Implemented a specialized keyword generator engine to ensure optimal search engine optimization. Developed various digital marketing tools atop this framework for real-time tracking of campaigns, dynamically redirecting the audience to relevant landing pages and content. Technology used: Microsoft .NET 3.5, ASP.NET, Web API, SQL Server, built on the Sitefinity CMS core.Dubai Airports - [www.dubaiairports.ae]Managed and developed the portal on Microsoft SharePoint 2010, integrating flight services, flight status facilities, and passengers' notification system.ROSHAN - [www.roshan.af]Managed and developed the Roshan Telecom portal, utilizing technology such as Microsoft .NET 3.5, ASP.NET, Web API, SQL Server, built on the Sitefinity CMS core.NADEC - [www.nadec.com.sa]Managed and developed the website along with all related digital assets using Microsoft .NET 3.5, ASP.NET, Web API, SQL Server.InsideGrey Intranet Portal - [www.insidegrey.com]Implemented Business Process Management tools, including Social reporting, Campaign Planning, Campaign monitoring, Projects and Tasks management, and Status reporting. Utilized technology stack: Microsoft .NET 3.5, ASP.NET, Web API, KnockoutJS, MVVM, SQL Server.

Led the outsourced project for designing and implementing a service-oriented web application catering to the Ag Business and Agricultural Commodity Exchange in North America, showcased at [www.grainbridge.com]. The project's success culminated in its acquisition by John Deere, renowned manufacturers of agricultural harvesting machinery.

As a seasoned web application architect, I specialize in designing and implementing CMS-based portals, tailoring custom modules to meet the diverse needs of enterprises and organizations while aligning with strategic web objectives.The Royal Jordanian Airlines - [www.rj.com]:Executed the architectural design and implementation of an Internet portal delivering comprehensive flight services information, seamlessly integrating with aviation systems. Recognized with a prestigious Pan Arab golden award. Technology stack: Microsoft ASP.NET 2.0 / SQL Server.Jordan Tourism Board - [www.visitjordan.com]Designed and developed a multi-language internet portal with a semantic content structure, presenting pertinent information to global visitors interested in exploring Jordan as a tourist destination. Encompasses modules like trip planners and events and notifications systems. Technology: Microsoft ASP.NET 2.0 / SQL Server.Royal Society for the Conservation of Nature / Wild Jordan - [www.rscn.org.jo]Architected an Internet portal with a semantic content structure, contributing to the organization's conservation efforts. Technology: Microsoft ASP.NET 2.0 / SQL Server.Jordan Investment Board - [www.jordaninvestment.com]Engineered an Internet portal with semantic content structure, providing consumers with extensive functionality and streamlining the process for investors to apply and initiate business endeavors. Technology: Microsoft ASP.NET 2.0 / SQL Server.

Specializing in the design and programming of web applications dedicated to serving online digital marketing campaigns and strategic Digital Customer Relationship Management (CRM) plans.NOKIA Middle East (Mobile phones):Led the development and management of the Nokia Middle East portal, showcasing a comprehensive array of mobile phones and accessories. Additionally, played a key role in creating and maintaining the Nokia Club website, a pivotal CRM digital hub. Utilized technology stack: Microsoft ASP Classic + SQL Server.General Motors Middle East:Contributed to multiple portals for various GM brands, such as www.gmcarabia.com and www.chevroletarabia.comKelloggs:Designed and implemented the world-renowned [www.cocopopsalarabi.com], a flash games micro website strategically targeting and promoting one of Kellogg's products in the Middle East market. Employed a technology stack featuring Flash, ActionScript 2.0, XML, ASP, and SQL Server.

Specialized in web application development with expertise in UI web interface programming and database design and maintenance, particularly on MS SQL Server.Projects:Westar Watches - www.westarwatches.comContributed to the success of Westar Watches, a prominent watch factory and distributor based in the United Arab Emirates under the AlFutaim Group of companies. Executed a pivotal role in developing an online B2B application facilitating seamless communication between the main stock management and watch dealers across the Middle East. Key functionalities included order management, a robust tracking system, and the implementation of a streamlined workflow approval process.

Crafting and coding web user interfaces for corporate websites and portals deployed on both Intranet and Internet networks. Proficient in designing and programming relational databases on MS SQL Server, dedicated to supporting and managing business modules and knowledge base systems.Arriadh City Main Portal - www.arriyadh.com: Contributed to the comprehensive city directory encompassing market, trade, companies, travel guide, health, maps, services, and more. My responsibilities centered around database design and administration, as well as programming the control panel for seamless operational oversight.General Motors Dealer - ALJOUMAIH - www.aljomaihauto.com: Collaborated with this Automotive Trading and General Motors Exclusive Dealer in KSA, specializing in designing and programming the online advantage cars showroom gallery. Played a key role in the refurbishment and resale of pre-owned cars traded in by owners.