Managing Director
CurrentHelping companies drive digital business transformation from strategy to execution. Developing and managing senior client relationships, driving revenue generation, expanding top-line growth capabilities, and leading marketing and thought leadership agenda for the consumer products practice. Successfully exceeded business development goals with ~$35 million sold and delivered revenue in 2023. Led development of customer-centric marketing transformation offering family (personalization, loyalty, paid media, retail media networks, marketing technology) i.e. CMO agenda. Managed sales and delivery for client engagements within the consumer vertical with a focus on retail: Collaborated with a leading retailer from strategy to successful launch and post-launch refinement on brand-defining loyalty program with potential of $1B+ upside and ~80 million customer enrollment. | Partnered with a specialty retailer to identify $500M personalization upside and capture $60M in Year 1 through agile marketing personalization pods. | Defined strategy and roadmap to transform a high-growth restaurant company into a platform business and drive $1B+ in top-line growth. | Drove change management efforts and successfully migrated $1B business for a luxury apparel & accessories retailer to salesforce commerce cloud.