Data On Tap Inc. specializes in product and tech strategy for the next generation of MVNOs. We help companies architect Telcotech solutions for their digital attacker brands, building digital experiences backed by the public cloud and native applications for Android and iOS. As Chief Experience Officer, I'm responsible for the complete customer journey and own deliverables typically spread across the CMO, CCO, CTO, and CIO.

Worked with the founders from concept through to landing a distribution deal with Walmart.- Collaborated with CEO and CMO to define the product vision and strategy.- Co-owned all user experience design with the CMO and Graphic Design Lead.- Solutions architecture lead with key partners (MNO, core network provider).- Headed up the technology teams to deliver a complete mobile app experience, from end-user authentication to provisioning services, payment processing, and customer support.- Tech stack integrations included Stripe, Contentful, Zendesk, OXIO, Lokalise, Avalara, Firebase, GCP, AWS, and more.

Marketing technology and digital transformation leader.- Service-design lead for omnichannel projects; web, app, retail, call centre- Built customer base retention/up-sell strategies, business cases, and campaigns- Owned the self-serve application roadmap, feature development. and regulatory compliance- Lead the project to integrate a full marketing automation suite and replace siloed email marketing tools.

Managed processes, systems, compensation, and recognition programs. - Launched knowledge management system for all sales and customer care teams, improving policy compliance and employee/customer satisfaction. - Designed and rolled out a web-based sales and service portal to reduce transaction time, simplify training, and improve sales conversion for renewals and second lines.- Developed a mystery shop program, created the commission, contest, and bonus programs, and introduced a channel adoption team of in-field agents to improve employee experience and policy adherence.

Managed all retail systems and processes, including POS, CRM, SOP, and reporting. Procured and rolled out traffic counters. Reduced shrinkage by integrating POS with existing CRM/OSS.

Area Sales Manager for Central Ontario, accountable for more than 20 corporate and dealer retail locations

SME for flagship store launches in the Toronto, Ottawa, and Vancouver markets.

Lead sales team through renovations and organizational change as retail division shifted focus to telecommunications products: cellular phones, digital cable television, high-speed internet, and digital home phone services.