Anna Baxter Email & Phone Number

Drax, England, GB

Selby, North Yorkshire, GB

Selby, North Yorkshire, GB

Watford, Hertfordshire, GB

• Provided strategic internal communications support for the development of a new Global Business Services function and other strategic projects
• Provided communications support for the implementation of a multi-million-dollar, global e-procurement platform
• Supported the launch of a new Global Business Services portal and mobile app to provide a more consistent user experience and simplify the way employees access support services
• Aligned all project communications to the wider business strategy and ensured alignment to corporate messaging and objectives
• Stakeholder management – up to and including executive board level
• Worked closely with function leaders to guide and provide communications advice and support for more specific, smaller scale projects.

Swindon, Wiltshire, GB

• Provided strategic and tactical internal communication consultancy, advice, support, and planning to the senior management team within the domestic business (contact centres)
• Produced internal communications plans to align with the wider business objectives and strategy
• Delivered creative, relevant, and engaging communications across multiple channels
• Created and delivered messages from the senior team to the rest of the domestic business to keep colleagues informed of key business changes, updates on the company’s regulatory obligations and its progress in this area
• Worked with the marketing, brand, and HR teams to support the delivery of key projects and manage the flow of communications
• Produced weekly briefings for the contact centres to support with process and product changes.

Rolling Meadows, IL, US

Supported the company during a period of significant change following the acquisition of Giles Insurance Brokers, specifically internal communications to support the transition for Giles colleagues, to manage the flow of information and to keep Giles colleagues informed and engaged on how the move might impact them.In addition I created the first internal.

GB

• Develop and implement a communications strategy and design/implement appropriate platforms to deliver tailored corporate messages for a range of publications directed at internal and external audiences
• Co-ordination, production and distribution of company’s staff newsletter – 1,300 employees
• Co-ordinating the design, functionality and content of company's Intranet site and on-going maintenance
• Implementation and management of the company’s first community initiative, Giles in the Community.
• Management of a regular programme of internal communications, including copywriting, production and distribution. Includes liaising with senior managers on specific objectives and key messages and turning these into.
• Providing support to project team in relation to all aspects of communications, up to and including senior board level

New York, NY, US

• Clients included MEPC Wellington Place, urban planning and design consultancy Turley Associates, retirement development The Laureates and restaurant Sam's Chophouse.Main responsibilites included:
• Development and implementation of PR strategies and timelines
• Liaising with local, regional, national and trade media
• Produce proactive press releases and features
• Copywriting for brochures and client newsletters
• Preparation and presentation of new business pitch documents

• Clients included George Wimpey North Yorkshire, George Wimpey West Yorkshire, Ben Bailey Homes, L.Batley Pet Products and ID Technology GroupMain responsibilities included:
• Providing a dedicated, professional and proactive PR/communication service
• Increasing media coverage through press release drafting, distribution and follow up, feature/advertorial copywriting and the selling in of stories to local press for all existing clients
• Devising, implementing and monitoring PR strategy and developing each account by acting as the key point of contact on all PR/reputation management issues
• Planning and running one-off PR campaigns and completing each one on time and within budget
• Media monitoring and evaluation

• Managing PR accounts for clients including Bett Homes, Go North East, Alcan UK, Komatsu UK, Executel and Grantside Developments. My main duties include:
• Drafting and distributing press releases, preparing editorial for regional business magazines and trade publications.
• Preparing copy, layouts and production schedules for both internal and external newsletters
• Organising photo shoots
• Acting as a first point of contact for all media enquiries on behalf of all clients
• Crisis management

PR support for Barratt Homes North East and Barratt Homes York. Copywriting for The Northumbrian Magazine.