Meredith Baxter Email & Phone Number

Holland, Mi, Us

Fort Wayne, Us

Holland, Mi, Us

Advanced Commercial Director and key member of the executive team. Responsible for analyzing data and developing commercial strategy and execution plans, aligning with company goals & objectives, aiming to accelerate growth.-- Continues to redefine GTM strategy and commercialization processes, working with internal stakeholders to ensure appropriate objectives & priorities are aligned with GTM and sales objectives.-- Designs and implements sales organization’s structure, tools, reporting (CRM), processes, and compensation plans to support growth initiatives.-- Continues to develop new sales & marketing strategies to support new products, resulting in a pipeline increase of $2.3mm+ in one quarter.-- Designs and implements strategic engagement models, focusing on retention, satisfaction, and revenue growth, resulting in a 20% revenue increase within three months.-- Eliminates annual auto-renewal, implementing a contract renewal process with the company’s first price increase in 18 years, successfully gaining 5-year terms with 20% of customer base.

Holland, Mi, Us

Developed a structure and organizational foundation that empowers the company to attain and support existing and future growth opportunities without disruption to business.Responsible for developing a business model that is adaptive to all business needs and capable of managing change, allowing leadership to focus on priorities regarding innovation, future growth opportunities, and product development.-- Organized, led, and facilitated cross-entity, company-wide redesign initiatives that impact the customer experience (Product, Implementation, and Support).-- Developed both a root cause analysis and business case for proposed personnel, organizational, and process changes, including cost estimates.-- Established performance measures and assessment solutions for each department with the PerformanceDevelopment & Coaching program.-- Developed Talent Acquisition and efficient onboarding approaches.-- Designed process changes, managing deployment and implementation of key internal initiatives.

Holland, Michigan, Us

Responsible for serving small and medium business’s talent development programs, process improvementinitiatives, and revenue growth innovation. Designed and implemented customized learning & development platforms that execute corporate strategy alignment. Strategies implemented allow clients to elevate standards and accountability, resulting in measurable return on investment.-- Increased business unit profit margin by 21%, redesigning processes as well as products & services to support client needs.-- Developed and implemented a reliable training platform, allowing clients to secure expanded territories and increase business growth by 12% in two months.-- Designed a universal, standardized onboarding process for clients experiencing high volume hiringand business growth via mergers & acquisitions. Process capabilities include: up to 66% improved culture assimilation, 62% increased productivity, and 54% higher employee engagement. Key concepts: consistency, accessibility, and product knowledge automation.-- Created proprietary learning & development scorecard that aligns KPIs with corporate objectives and measures outcomes from training, enabling clients to measure their ROI from the program.-- Developed a full hiring cycle by modernizing onboarding automation of repetitive hiring expenses, improving turnover, employee engagement, and initiating employee career development processes.

Columbus, Ohio, Us

Responsible for increasing revenue growth through business banking, wealth management, talent management, and call center management. 10+ years of experience in various leadership, business development, and sales roles, supporting the private banking, retail banking, and call center business units.-- Increased book of business by $1.2mm+ quarterly through deposits/investments/lending, implementingrelevant financial solutions for high-net-worth clients.-- Exceeded year-end business banking goal by 975% as Branch Manager.-- First in the district to manage multiple offices, while increasing sales, lowering expenses, and developing staff.-- Developed and implemented the Managers Coaching program designed for 300+ call center associates, increasing sales performance and decreasing call handle times.-- Developed and executed personalized coaching plans to address unique needs of team members.