Berfu Baran Kılıç Email & Phone Number

İstanbul, İstanbul, Tr

I work on developing and implementing user acquisition, monetization, and game design strategies to ensure our games compete successfully in the market. I focus on maximizing the impact of each strategy using data-driven approaches. Here are my main tasks and responsibilities:- User Acquisition (UA): I develop effective user acquisition strategies for our mobile games. I test these strategies across different markets and demographic groups to achieve the highest conversion rates and user engagement.- Monetization: I create strategies for in-game purchases and ad placements, aiming to increase the revenue potential of our games. In this process, I analyze user behavior to determine the most suitable monetization models.- Game Design: I work on game mechanics and user experience to make changes that encourage players to spend more time and interact more within the game.- Marketing Optimization: I continuously evaluate the performance of our campaigns to make necessary adjustments and enhance the effectiveness of our marketing efforts.

İstanbul, Türkiye

- Worked mainly as an ideator and fully participated in the creative process.- From the ideation stage to release, worked with the Developer, Art, and Test teams, communicated ideas and project managed those ideas through to game production.- Analyzed existing games based on data analytics and closely monitored market trends.- Designed the launch game Turn Around and actively participated in the improvement process of the game from finding captivating new mechanics to level design for the best player experience.

- Hypercasual Level & Game Design- Creation of App Store images and creatives. (CPI based)- I took an active role and lead game ideas and game design&product management and developed game ideas.- I did A&B tests along with data driven cpi tracking&funnel datas.- A/B Test & Creatives

Ultimate Bus Simulator Garage Light & Polish Map Layout - Final MapLead the way for level design team.Las Vegas - SF - and similar level design 5000x5000 Unity Terrain.Ultimate Truck Sim. (Some polishing and editing existing map.)Bringing city roads and the environment to life.

Türkiye

3D Design and Level Design some various games. (Hypercasual)

Istanbul, Turkey

I took an active role in the field of 3D Artist & Light&Level Design.3D Models of Dark Inside Game, polish improvements, animation additions,I took an active role in processes such as Map Teaser and Game Trailer.

Istanbul, Turkey

Event Stage DesignCGI

2016 - Speed of Race2016 - The Last One

Associate'S Degree, Brand Communication

Lisans Derecesi, Att