Bruce Campbell

Bruce Campbell Email and Phone Number

GM Marketing and Digital Transformation at New Zealand Financial Planning @ Lemmi
Bruce Campbell's Location
Canterbury, New Zealand, New Zealand
Bruce Campbell's Contact Details

Bruce Campbell work email

Bruce Campbell personal email

n/a
About Bruce Campbell

I am a qualified marketing professional, with over 25 years marketing experience turning value chain insight into profitable business strategy. I cut my teeth in the highly competitive New Zealand Food FMCG market, and then I had 4 years of FMCG food marketing in Malaysia and Hong Kong / China. This was followed by 10 years of more senior marketing and innovation roles within the New Zealand FMCG food industry (Meadow Fresh brand primarily). I then worked for two years in a commodity sales role with global clients. Follow the sales role, I lead the Strategy, Marketing and Design in a large medical electronics engineering business, bringing business to business knowledge and experience. More recently I build my own Marketing Consulting business and then went full time with one of my clients, operating in the B2B space.Sector experience: Dairy, FMCG, Food, Technology, B2B, B2C, Electronics, Medical, Engineering

Bruce Campbell's Current Company Details
Lemmi

Lemmi

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GM Marketing and Digital Transformation at New Zealand Financial Planning
Bruce Campbell Work Experience Details
  • Lemmi
    General Manager Marketing And Innovation
    Lemmi Aug 2024 - Present
    Christchurch, Canterbury, New Zealand
    Responsible for developing the Lemmi brand and underlying tech infrastructure.
  • New Zealand Financial Planning
    Gm Marketing And Digital Transformation
    New Zealand Financial Planning Aug 2022 - Aug 2024
    Christchurch, Canterbury, New Zealand
    More details once launched...
  • Bruce Campbell Consulting
    Senior Strategy Consultant
    Bruce Campbell Consulting Jul 2021 - Aug 2024
    Christchurch, Canterbury, New Zealand
    Many businesses fail. Many get by and some flourish. Whats the difference? Insight plus effective strategy and implementation. My skill sets lie in understanding the insights that drive future success for a business, and importantly aligning the business to successfully realise the benefits the insights can bring.
  • Real Property Homes
    Building Company Partner
    Real Property Homes Dec 2019 - Sep 2021
    Christchurch, Canterbury, New Zealand
    Partner in a building company. Lots of hands of labouring to cleanse the soul, plus General Management activities such as payroll, GST, dealing with suppliers, Quantity surveying, Employment contracts
  • Value Tyres Limited
    Marketing Manager
    Value Tyres Limited Jul 2016 - Sep 2019
    I lead the Marketing as my core responsibility, however I am also heavily involved in other parts of the business. I manage and lead the sales funnel, focusing on delivering the tools with the sales team to identified, key customers. I have also lead the adoption of Vision, Mission and Values in the organisation, and I am currently involved in helping introduce Lean principles into the business.
  • Volom - The Marketing Business
    Marketer/Business Owner
    Volom - The Marketing Business Nov 2014 - Jul 2016
    Quite simply VOLOM is ‘The Marketing Business’ that helps small to medium size businesses grow.By becoming our client’s virtual marketing department and advertising agency for an agreed number of hours per week we provide senior level marketing thinking, support and delivery for companies that cannot justify having a full time marketing manager, or want to use an agency.Our approach to marketing a business is based on three guiding principles:1. Efficiency2. Cost effectiveness3. Measurability of resultsHave a go at our free, no obligation 10-minute marketing audit on our website (volom.com/audit). It’s designed to give your business, a quick snap shot of your current marketing position. Then, when you are done, we will give you a call to chat about what you need to get the kind of results you are looking for.So, go on, start with the marketing audit. What have you got to lose?
  • Dynamic Controls
    General Manager - Marketing And Design
    Dynamic Controls Jan 2008 - Oct 2014
    Lead the insight to product realisation process. Team of 80 covering Market and Technology insight through to NPD - Software, Hardware, Mechanical and Sysytems, Project Managed through to completion. Product Management of new and existing Products and Services
  • Westland Milk Products
    Sales Manager
    Westland Milk Products 2006 - 2008
    Managed customers in Peru, USA and Mexico, plus Key Account Management for Cole and Woolworths (Australia)
  • Mainland Products Ltd
    Category Marketing Manager
    Mainland Products Ltd 1995 - 2005
    Responsible for Marketing and R&D for Meadow Fresh, Tararua and Naturalea brands - Marketing and Innovation
  • Fonterra
    Product Manager
    Fonterra 1991 - 1994
    Hong Kong, Malaysia

Bruce Campbell Skills

Marketing Product Development Business Strategy Product Launch Marketing Strategy Product Management Market Development Management New Business Development Strategy International Sales Key Account Management Strategic Planning Cross Functional Team Leadership Strategic Partnerships Change Management Account Management Marketing Management P&l Management Business Planning Sales Management Fmcg Sales Fast Moving Consumer Goods Business Development Market Research Medical Devices

Bruce Campbell Education Details

Frequently Asked Questions about Bruce Campbell

What company does Bruce Campbell work for?

Bruce Campbell works for Lemmi

What is Bruce Campbell's role at the current company?

Bruce Campbell's current role is GM Marketing and Digital Transformation at New Zealand Financial Planning.

What is Bruce Campbell's email address?

Bruce Campbell's email address is bc****@****ols.com

What schools did Bruce Campbell attend?

Bruce Campbell attended University Of Otago, Pukekohe High School.

What skills is Bruce Campbell known for?

Bruce Campbell has skills like Marketing, Product Development, Business Strategy, Product Launch, Marketing Strategy, Product Management, Market Development, Management, New Business Development, Strategy, International Sales, Key Account Management.

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