Vice President - Growth Partnerships - Google
CurrentLead growth opportunities and data exchanges for global Google account
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@nielsen.com
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5 phones found area 917, 416, 646, and 310
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Brian Hyland is listed as Senior Leader | Marketing Insights & Analytics Expertise | Client Partner & Sales | Product Marketing | Product Management at Nielsen, a with 41297 employees, based in Miami, Florida, United States. AeroLeads shows a work email signal at nielsen.com, phone signal with area code 917, 416, 646, 310, and a matched LinkedIn profile for Brian Hyland.
Brian Hyland previously worked as Vice President - Growth Partnerships - Google at Nielsen and Vice President, Product Development - Publisher Integrations at Nielsen. Brian Hyland holds Mba, Marketing & International Business from Dalhousie University.
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AeroLeads found 1 current-domain work email signal for Brian Hyland. Compare company email patterns before reaching out.
I am a seasoned marketing sales and analytics leader with 13+ years experience helping clients achieve their marketing goals and maximize their ROI. Throughout my career I have consistently been recognized as a top 10% performer for building strong client relationships, delivering against P&L goals, implementing and leading change management and developing a strong team. This success has been achieved across a wide range of roles in sales, client management, product marketing and product development with a goal of delivering value to a wide range of Fortune 500 clients spanning advertisers, agencies and media companies. No matter what the role, I strongly believe the leading contributors to my success have been the passion to continually expand my knowledge and skills in an effort to see the big picture and evaluate challenges from multiple angles. The below principles are what keep me motivated and successful in the workplace and help those around me succeed as well. ->Relationship Building: Bringing an authentic, collaborative and honest approach to client management has helped drive strong relationships across colleges and clients. These connections have helped drive the mutual benefit of clients reaching their marketing goals while I deliver against sales targets. This has been recognized with being awarded the Nielsen Culture Award in 2020. ->People Developer: I take pride in my ability to bring a motivational, supportive and fun management style to my teams everyday. I have a proven history of growing and developing teams of up to 15 associates and have maintained a mentorship position with the majority of past direct reports as a result. ->Analytic Prowess: Naturally a bit of a data-nerd with a strong data-driven analytical thought process. Not afraid to get my hands dirty and dive into complex challenges. This has been a leading factor in my ability to step into two roles at Nielsen created out of a specific need for in-depth technical understanding and strategic problem solving. (Attribution Lead & Publisher Integration Lead)
Listed skills include Market Research, Marketing Research, Brand Management, Marketing Management, and 4 others.
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Miami, Florida, United States
Lead growth opportunities and data exchanges for global Google account
Miami, Florida, United States
Lead strategy development and relationship management for core digital publisher partners. Worked cross functionally to develop a consistent and standardized data exchange strategy with core digital partners for attribution products to prepare for a cookieless future.
Miami, Florida, United States
Directed product marketing team across Nielsen Outcomes, Planning and Sports product portfolios. Curated product strategies, compelling portfolio narratives and value propositions and external messaging tactics to fuel growth. Served as the connection point across business lines, partners, and stakeholders, for communicating strategy, roadmaps, progress and outcomes, against key business priorities.
Greater Chicago Area
Sales lead for Multi-Touch Attribution products across digital & TV, evaluating media ROI & effectiveness by connecting person-level exposure & interaction data with outcomes (primarily sales). Developing new commercial opportunities, product strategies and business models. Working closely with analytics team to support client delivery and support integration with Marketing Mix, Client Data Lakes/DMP and creative development solutions.
New York, New York
Consulted with advertisers and agencies to help maximize marketing ROI for clients through holistic marketing insights with specific focus on media drivers spanning TV, digital and social media. Led high-performing staff and influenced cross-functional teams to provide real-time insight on how to increase creative response, refine target audiences and optimize reach.
Toronto, Canada Area
Led analytical support and consultation for largest Tier 1 CPG client; focused on brand management and category development using Nielsen’s syndicated POS sales data assets.
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Abhijit Sarkar
Colleague at NielsenNorth Dum Dum, West Bengal, India
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Faheemah Judd
Colleague at NielsenClearwater, Florida, United States
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Fida Triastiwi
Colleague at NielsenBandung, West Java, Indonesia
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Brad Johnson
Colleague at NielsenSan Francisco Bay Area, United States
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Sandeep Yadav
Colleague at NielsenBengaluru, Karnataka, India
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Diego Alaman
Colleague at NielsenMexico City, Mexico
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Lisa Meiring
Colleague at NielsenNew York City Metropolitan Area, United States
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Daniel Del Ángel Martínez
Colleague at NielsenMexico City, Mexico
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Araceli Navarrete
Colleague at NielsenNetzahualcóyotl, México, Mexico
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Minh Anh Le
Colleague at NielsenGreater Sydney Area, Australia
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Brian Hyland works for Nielsen.
Brian Hyland is listed as Senior Leader | Marketing Insights & Analytics Expertise | Client Partner & Sales | Product Marketing | Product Management at Nielsen.
AeroLeads has found 1 work email signal at @nielsen.com for Brian Hyland at Nielsen.
AeroLeads has found 5 phone signal(s) with area code 917, 416, 646, 310 for Brian Hyland at Nielsen.
Brian Hyland is based in Miami, Florida, United States while working with Nielsen.
Brian Hyland has worked for Nielsen and Nielseniq.
Brian Hyland's colleagues at Nielsen include Abhijit Sarkar, Faheemah Judd, Fida Triastiwi, Brad Johnson, and Sandeep Yadav.
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Brian Hyland holds Mba, Marketing & International Business from Dalhousie University.
Brian Hyland is listed with skills including Market Research, Marketing Research, Brand Management, Marketing Management, Marketing, Integrated Marketing, Segmentation, and Analysis.
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