Vice President, Data Strategy & Acquisition
CurrentLead the strategy and team responsible for all 3rd party partners powering Acxiom's data ecosystem
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@acxiom.com
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13 phones found area 978, 508, 530, 781, 617, 510, and 501
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Bryan Donovan is listed as Vice President @ Acxiom | MBA, Data Strategy at Acxiom, based in Boston, Massachusetts, United States. AeroLeads shows a work email signal at acxiom.com, phone signal with area code 978, 508, 530, 781, 617, 510, 501, and a matched LinkedIn profile for Bryan Donovan.
Bryan Donovan previously worked as Vice President, Data Strategy & Acquisition at Acxiom and Senior Director, Global Products, Acxiom Data Acquisition & Partnering Team at Acxiom. Bryan Donovan holds Summa Cum Laude, Mba, Marketing from Babson F.W. Olin Graduate School Of Business.
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Leveraging over 20 years of experience in data-driven marketing and insights, I lead the data strategy and team responsible for all third-party partners powering Acxiom's data ecosystem. I have a proven track record of forging and managing strategic data partnerships that fuel innovation and growth for Acxiom and its clients. As a patent holder and a published author, I have a passion for integrating customer and market data to uncover new insights that drive the bottom line. I am a creative, passionate, and resourceful problem solver who leads cross-functional teams and bridges sales, marketing, and product to accelerate growth. I am always seeking out challenging opportunities to develop new and innovative data-intensive services and solutions.
Listed skills include Market Research, Analytics, Strategy, Marketing Strategy, and 34 others.
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Conway, Arkansas, Us
Lead the strategy and team responsible for all 3rd party partners powering Acxiom's data ecosystem
Conway, Arkansas, Us
• Delivered strategic guidance and tactical support for U.S. and international data products, partner evaluation, business development and data integration• Owned post-acquisition data integration with LiveRamp, then managed the launch and data partner sourcing for LiveRamp’s Data Store, a B2B DaaS marketplace
Conway, Arkansas, Us
• Forged emerging data partnerships to capture consumer insight across digital media channels and vertical industries fueling innovation for VP of Global Analytic Products• Created from scratch four strategic multi-year partnerships that provided privacy-compliant data on consumer online, e-mail, set-top box, and purchase behavior
Cambridge, Ma, Us
• Opened and expanded consumer data relationships with ad agencies and third-party data providers driving revenue growth, client retention, and ongoing product innovation• Primary subject matter expert supporting agency sales team through insights education, accelerating annual revenue from <$1M to $5M in under three years
Cambridge, Ma, Us
• Increased sales of Consumer Technographics research by over 65% through product marketing, client development and proactive sales support for new business• Key contributor to ForecastView product launch and strategy team: created a new growth business that accelerated from $0 to $1M+ in bookings in the first nine months
Cambridge, Ma, Us
• Conceived and initiated Forrester’s most highly attended webinars of 2008 and 2009: created immediate value for clients and prospects while influencing $1M+ in bookings• Achieved 185% of plan first quarter on team, won team MVP award in Q1’08, and exceeded plan for the full year 2008 and 2009
Boston, Ma, Us
• Lead ground-breaking $100k+ projects with senior executive clients to assess needs, create analyses and present actionable data-driven results to improve online marketing effectiveness in consumer banking, lending and insurance• Innovated profitable analytic framework for financial consumers online path to purchase
Boston, Ma, Us
• Designed effective content-based marketing campaigns targeted by industry to generate awareness, leads, and a highly qualified sales pipeline• Improved the efficiency of cross-vertical sales processes at Compete by 10%
Needham, Massachusetts, Us
• Coordinated analysts, sales, and consulting teams to scope, propose and deliver more than 85 projects on product strategy, vertical markets, channels, and competition• Delivered consultative sales presentations to executives at $1B+ companies to generate demand for custom consulting and IDC’s new go-to-market services• Selected for small team to develop new business around “go-to-market” deliverables beyond white papers and analyst speeches, exceeding $1M revenue in first year
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Bryan Donovan works for Acxiom.
Bryan Donovan is listed as Vice President @ Acxiom | MBA, Data Strategy at Acxiom.
AeroLeads has found 2 work email signals at @acxiom.com for Bryan Donovan at Acxiom.
AeroLeads has found 13 phone signal(s) with area code 978, 508, 530, 781, 617, 510, 501 for Bryan Donovan at Acxiom.
Bryan Donovan is based in Boston, Massachusetts, United States while working with Acxiom.
Bryan Donovan has worked for Acxiom, Forrester Research, Compete, Inc., and Idc.
You can use AeroLeads to view verified contact signals for Bryan Donovan at Acxiom, including work email, phone, and LinkedIn data when available.
Bryan Donovan holds Summa Cum Laude, Mba, Marketing from Babson F.W. Olin Graduate School Of Business.
Bryan Donovan is listed with skills including Market Research, Analytics, Strategy, Marketing Strategy, Product Marketing, Business Development, Product Management, and New Business Development.
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