National Business Unit Manager: Financial Services
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performance by recommending and executing the strategy for Ledford's business-to-business relationships with financial services companies. Have maintained a 40% capture rate with OEM financing company. Maximize growth by providing individual transactional leadership, expertise and assistance to the sales team by recommending and implementing marketing based tactical programs. Have developed leasing programs and promotions to generate market share and revenue for nationwide sales organization. Collaborate with client companies to drive exceptional financial services for the Ledford Medical business. Maintain a high degree of market acuity for financial services offerings, including product positioning, price, promotional needs, geographic trends, and sales effectiveness. Collaborate closely with Ledford Sales and Market leadership to identify gaps and create bridge strategies to maximize effective sales efforts. Responsibilities also include assisting account managers by developing and communicating key value propositions to specific customer types and for specific product groups. Communicate frequently and effectively with Ledford Sales leadership, Marketing leadership and senior management to represent financial services trends, recommend strategies and tactics for growth, and to equip others with the information they need to be effective. Act as a liaison from Ledford to client companies' management, utilizing relationships and knowledge to streamline sales efforts and provide solutions. Maintain expertise of financial product features, benefits, value propositions, selling strategies, competitive tactics.