Brent Wasko Email & Phone Number

Greater Pittsburgh Area

Handles media responses, press outreach, communications, and messaging for the Allegheny County Department of Public Works.

Greater Pittsburgh Area

Assisted the Allegheny County Communications Director with media responses, press outreach, communications, and messaging from the departments and offices under the County Executive, as well as coordinating with colleagues at County authorities and on boards.

Greater Pittsburgh Area

Produced data-driven, agile in-app and marketing content for a sports debate mobile and web application. Managed the company’s social media accounts and blog. Delivered product documentation, best practices and features lists. Provided customer support to nearly 4,500 users nationwide.• Increased account sign-ups by a weekly average of 13.09 percent.• Expanded Twitter following by more than 1,000 users and Facebook by more than 250 users in two months by providing high-quality original content and customer engagement.• Curated sports opinion and trending content from the web and social media to construct daily, real-time blog posts for the Fandings website, increasing its page views by nearly 400 percent.• Devised a one-month Instagram advertising campaign that led to 552 iOS app installs with a cost per install (CPI) of $5.70, which is lower than the national CPI average of $6.30.• Conducted a two-month research project and produced a comprehensive, effective report on which question types, formats and tenses produced the most user engagement within the app.• Developed app community standards, a points system and marketplace, and assisted with the development of an app redesign, partner portal and moderation queue.

Greater Pittsburgh Area

Edited stories and designed pages for sports sections in six newspapers, including the award-winning Pittsburgh Tribune-Review. Oversaw content and scheduling for multiple social media accounts. Quickly adjusted editorial plans for breaking news and coordinated with a large team to ensure a high-quality product while meeting multiple deadlines. Planned story, photo and breakout placement daily and directed several special projects. Managed a copy desk of 13 members and was responsible for scheduling and annual reviews.• Handled a large volume of content, editing up to 30 stories and designing up to 12 pages nightly.• Helped plan and coordinate coverage of three Super Bowls, three Stanley Cup Finals, three Major League Baseball wild-card games and two U.S. Open golf tournaments.• Increased the sports department’s Twitter following by more than 22,000 users in two years by regularly tweeting story links, photo galleries and newspaper covers and live tweeting major sporting events.• Created a new sports department workflow to maximize collaboration, increase content accuracy and publish print, web and social media content more quickly.• Trained the company’s entire editorial staff on a new content management system after learning the software in only one week.• Initiated a copy desk mentoring program that provided underachieving employees the opportunity to receive training and guidance from top employees and drastically improved overall staff performance.• Decreased communication deficiencies by leading weekly staff meetings.• Enhanced staff morale and productivity by conducting monthly editing, design and headline contests.• Established a reputation for effectively handling difficult problems, situations and people.

Greater Pittsburgh Area

Edited stories and designed pages for sports sections in six newspapers, including the award-winning Pittsburgh Tribune-Review.

St. Joseph, Missouri Area

Wrote news, feature, game and opinion stories about the NFL, Major League Baseball, college athletics and high school sports. Edited stories and designed pages for newspaper’s sports section.• Placed in the top 10 nationally for feature writing in the 2003 Associated Press Sports Editors contest.• Awarded second place for best sports news story by the Missouri Press Association in 2004.

Bachelor Of Science (Bs), News-Editorial Journalism

Activities and Societies: Sigma Alpha Epsilon, University Daily Kansan

Master Of Arts (M.A.), Journalism And Mass Communication

Activities and Societies: Innocence Institute