Who is Beatriz Paz? Overview
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Quick answer
Beatriz Paz is listed as Manager of Influencer Marketing at Playkit, based in Des Moines, Iowa, United States. AeroLeads shows a matched LinkedIn profile for Beatriz Paz.
Beatriz Paz previously worked as Co-Founder at Lead Devrel and Lead, Growth Marketing at Vapi (Yc W21). Beatriz Paz holds Full Stack Development from Rocketseat.
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Playkit
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Profile bio
About Beatriz Paz
Brand social media manager with a track record of driving growth through strategic digital marketing and community building. My experience spans developing integrated brand campaigns, scaling online communities, and expanding social media presence for tech-focused startups and established companies.I specialize in crafting compelling brand narratives, creating tech-focused content across multiple platforms, and organizing both virtual and in-person events. My expertise lies in developing and executing social media strategies that align with business objectives and resonate with target audiences in the tech industry.Expertise: social media marketing, community building, brand strategy, content creation, influencer collaborations, data-driven campaign management, event organization (virtual and in-person), tech-focused content development, growth marketing, B2B partnerships, digital marketing analytics, go-to-market strategy, podcast production, and cross-platform content distribution.
Listed skills include Project Management, Spanish, Telecommunications, Web 2.0, and 6 others.
Current workplace
Beatriz Paz's current company
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6 roles
Beatriz Paz work experience
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Co-Founder
Current- Built X following from 0 to 1200+ in 3 months through weekly tech-focused content, X Spaces, and influencer collaborations; launched a weekly Spotify podcast.- Scaled a community to 950 members in 4 weeks; managed DevRel Leaders influencers to B2B partners, planned events, and nurtured connections among developers.- Scaled Lead DevRel to $250,000 in ARR.
Oct 2023 - Present
Lead, Growth Marketing
- Expanded X following from 670 to 2750 in 3 months via targeted content, X Spaces hosting, meetups, and influencer connections.- Created tech-focused content across platforms (X, blogs, Hacker News)- Organized in-person meetups across the United States and online AI Hackathons in collaboration with Grok, Vercel, & other partners.
Nov 2023 - Mar 2024
Brand Social Media Manager
- Maintained a steady engagement rate of 5.2% across platforms MoM (our strategy benchmark was 3%), increased website traffic by 30% through influencer collaborations; managed Discord and X communities engagement, created original content, organized online community events and in-person investor events, and facilitated cross-team communication for product.
Mar 2022 - Oct 2023
Brand Social Strategist
- Managed social media and created diverse, engaging content (blogs, articles, videos, graphics) to highlight CrossFit's unique offerings, provide value to the community, and boost client retention.
Jun 2019 - Feb 2022
Social Media Manager & Community Manager Intern
- Built and scaled community across Instagram, TikTok, and email; created compelling content, tracked analytics to refine strategy, and supported influencers with best practices, resulting in improved engagement and reach.
Aug 2018 - Dec 2019
3 education records
Beatriz Paz education
Full Stack Development
Bacharelado, Health And Physical Education/Fitness
Universidade Federal Do Rio De Janeiro
Bacharelado, Computer Science
FAQ
Frequently asked questions about Beatriz Paz
Quick answers generated from the profile data available on this page.
What company does Beatriz Paz work for?
Beatriz Paz works for Playkit.
What is Beatriz Paz's role at Playkit?
Beatriz Paz is listed as Manager of Influencer Marketing at Playkit.
Where is Beatriz Paz based?
Beatriz Paz is based in Des Moines, Iowa, United States while working with Playkit.
What companies has Beatriz Paz worked for?
Beatriz Paz has worked for Playkit, Lead Devrel, Vapi (Yc W21), Wavio, and Crossfit.
How can I contact Beatriz Paz?
You can use AeroLeads to view verified contact signals for Beatriz Paz at Playkit, including work email, phone, and LinkedIn data when available.
What schools did Beatriz Paz attend?
Beatriz Paz holds Full Stack Development from Rocketseat.
What skills is Beatriz Paz known for?
Beatriz Paz is listed with skills including Project Management, Spanish, Telecommunications, Web 2.0, Unified Communications, Social Media Marketing, Video Conferencing, and Business Strategy.
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