Manages Moving Targets’ higher-ticket accounts in industries including residential and commercial real estate, business coaching, ecommerce, home security, nightclubs, and catering. Responsible for creating marketing strategy, optimizing ad spend and analyzing campaign results. Larger accounts place an emphasis on traffic generation, demand generation, and return on ad spend.— Utilized Facebook video, messenger, and dynamic product ads to collect 400 ecommerce sales totaling $40k in eight months— Created sales pipeline for commercial real estate client that collected 163 leads in 14 days and resulted in a property sold for $350k— Implemented multivariate testing on landing pages, email drip campaigns, and social ads to collect 73 leads for an HVAC business coaching client in six months— Led campaign for an art gallery that grew their email list by 274% in under a year

Managing and boosting small business marketing efforts through content creation, curation, and publication of content across multiple social media channels.