At BeaZee Landscaping I design outdoor spaces and consult to help you materialize your dreams into a functional and inspiring space that will resonate with your heart. As a trained horticulturist, I will help you choose the right look and feel for your garden, and bring creativity and expertise to turn your space into an inviting garden that will exceed your expectations.At BeaZee Landscaping, our mission and passion is to exceed your expectations while helping you materialize your dreams for the outdoors. I strive to seamlessly merge functionality, creativity, and inspiration providing you with unique and personalized landscape designs. We specialize in small–to medium-sized residential projects to create spaces that delight and elevate the way you experience your outdoor space.

Built a Social Intelligence team from ground up, providing and leading the adoption of social business insight across multiple LOBs and managerial levels while introducing and adopting social analytics tools, all to enable business decisions for Social marketing campaign and improve social campaign results.

Improving Marketing business results by performing analyses on marketing channels and Social Media data, supporting the Social Media, Advertising, and EMEA Field Marketing teams.Led the creation of a Social DemGen dashboard, reducing time to market from 1 month to a self-service dashboard. Project involved defining methodology, KPIs, and end product; aggregating data from multiple sources (Oracle CRM and Eloqua); and collaborating with cross-functional teams. Managed successfully the upgrade of Oracle’s Marketing BI reporting system, bringing project to a successful implementation within a limited time frame (~3 months).

Analyze and Improve online performance and play an instrumental role in activating the quick search functionality.

Successfully supported $5M of online marketing programs.• Cut Marketing and Sales reporting time by 66% and developed a Sales Dashboard by introducing scalability and automation through PALO (cubed data tool) implementing.• Saved over 28% of the time and increased data integrity to over 94% by improving the process of campaign definition in SalesForce and documenting the processes.• Optimized marketing efforts through modeling and presenting a Lifetime value analysis and benchmarks for multi-touch web sales coming through different web channels (SEM, SEO, Affiliate, Remarketing). • Improved the allocation of the limited SEO resources by reporting on sales linked directly to SEO activities and best performing websites. • Implemented Hitwise to enable analysis on company market share and competitor’s web presence.• Enhanced reporting capabilities by collaborating with the IT department on new and existing projects supporting the marketing programs such as APIs, ETL process, Cognos and data warehousing.

• Supported the VP of Customer Management (CM) and his staff of Directors in business decisions, managing the Business Plan and Annual Operation Planning (AOP) for budget of over $50M while coordinating with Finance and Directors worldwide.• Monitored expenses including contractors and travel. Well versed with cost accounting allocation.• Coordinated between functional and finance teams to plan and monitor group budget and expenses.• Established and managed a monthly business plan in a constantly changing market, major fluctuations in exchange rates and transition of work to offshore locations.• Prepared and often delivered executive presentations.• Coordinated between three major product groups worldwide, the CRM development focal, responsible for supervising non-functional testing while managing the bi-weekly build process for delivery of multiple environments to internal customers worldwide in a timely manner for three consecutive CRM releases.• Coordinated and implemented guidelines for 3rd party software and platforms, requiring alignment between several globally located product groups.

• Supervised and guided a team of 3 budget analysts in budget and headcount planning activites.• Managed the resources commitment plan for Corporate Finance. • Managed customer billing, invoicing and pricing for major customer accounts.• Reviewed customer contracts, Statements of Work (SOW), Letters of Intent (LOI) and Letters of Agreement (LOA), Profit & Loss (P&L) analysis and represented the account in customer audits.• Maximized the company income from Time and Material (T&M) work and optimizing collection.• Prepared executive reports supporting business decisions while modeling and analyzing functional and financial parameters. • Drove customer accounts’ Program Management activities for accounts generating up to $20M.• Saved millions of dollars by minimizing headcount fluctuations throughout development lifecycle. • Worked closely with Account Mangers and company executives, Finance teams at all levels, Legal dept. , Procurement, Development Managers and Amdocs internal systems development.

• Smoothly transitioned the company procurement and inventory systems from legacy DOS-based system to a new Windows-based MRP system with no disruption to production.• Purchased non-production materials including equipment, office supplies and printing paper also used extensively in production for this leading electronic components manufacturer.• Negotiated a 25% reduction from original price from a major supplier with almost no competition.