Beatriz E. Email & Phone Number

Catalonia, Spain

Catalonia, Spain

Barcelona, Spain

Sant Cugat, Barcelona

Current responsibilities: o Lead and develop/coach the Product Managers and Sales Specialists teams to be recognized as a key contributor to develop and support the business.o Forecasting against the budget; good understanding of financials and business planning process..o Develop and execute the business plan, with close cooperation with Reseller and Corporate sales teams to meet the company’s targets -GTM plans, planning, pipeline management-.o Close cooperation with Marketing team to support on channel activities and customers’ events.

Barcelona Area, Spain

Main Functions: (Dic 2004 – March 2016)• Manager of Business Operations: Business Intelligence, Sales Administration and Customer Service• Leader of the project related with the outsourcing of the administrative processes in Sales and Customer Service areas• Team: 25 people (13 of them are located at the SSC in Bulgaria); 6 direct reports Main achievements: Business Intelligence: ability to understand the value chain of the business and provide support for business decision making • Identification of new business opportunities based on market and customer analysis• Corporate Project of margin improvement: 11% increase on margin over turnover of 75 M€• Controller: monthly forecasting, deviation analysis, margin control; calculation and management of the accrual of customer rebates (15 M € in 2015)• Design, implementation and training about CRM to Marketing and Sales teams: change managementSales Administration: • Control of the KPIs in Sales: productivity, margins and pricing schemes and freight conditions• Calculation of the individual targets for all (c. 50) sales managers linked to their variable remuneration and daily update of their achievements• Reporting at local level. Close collaboration with the Finance department to ensure reporting accuracy Customer Service: 1. Department of Product Returns:• Improvement of 2 days (18%) in product returns processing from customers (39 M€ and 31.895 transactions)• Update and maintenance of the warranties of all suppliers • Tracking of all shipments, incidents and losses caused by carriers• Improvement on the product returns processing with top retail customers closing specific agreements for reverse logistic2. Department of invoicing disputes and debit notes issued by customers:• Monthly management of 2.000 debit notes with total value between 500 K€ and 2 M € with a clear goal of minimizing the impact in the accrual of late payment in the P&L

Barcelona Area, Spain

Main achievements: • Responsible of the P&L for each BU. I managed a team of 5 people who did tasks of Marketing, Purchasing and Sales in order to develop and grow the business of all B.U., achieving the Budget objectives• Gained the HP Supplies contract

Barcelona Area, Spain

Main achievements: • improvement of the T&Cs of the carriers used to import, and lead the warehouse outsourcing to Zona Franca.