Beatriz Arias Email & Phone Number

España

Fostering the acceleration of Spain's digitalization through telecommunications innovation, coordination of cross-industry activities and relationship managament with Telecom partners and public institutions

Madrid, Comunidad De Madrid, España

associate professor on Management Science (business modeling and analytics/Operations Research)

Greater Madrid Metropolitan Area

Senior operating advisor, I contribute to value generation in the governance of companies and their profitability through systemic and sustainability strategies. I actively promote innovation while keeping the company's essence through appropiate technology and humanistic approach.

WA4STEAM is a growing international community of women angel investors seeking to expand women entrepreneurial presence in the STEAM fields.

Madrid, Community Of Madrid, Spain

#AquíEstánEllas is an initiative by EJE&CON to increase the presence of women as speakers in conferences and reports. At EJE&CON, we work to foster a cultural shift leading to equality between women and men.​​The goals of the #AquiEstánEllas initiative are:​​To inspire other women​To assist rather than accuse, eliminating the excuse: there is no shortage of qualified women​To normalise the voice of the expert woman​To enrich influential opinion with the voices of women​To promote the brand of our associates​To position EJE&CON as a benchmark for executives​If you are looking for experts for a conference or report, at EJE&CON, we say without a doubt, #AquíEstánEllas.

Madrid, Community Of Madrid, Spain

The Spanish Association of Executives and Directors (EJE&CON) is a non-profit organization that promotes the presence of women in senior management positions and boardrooms. ​​Established in 2015, it comprises over 1400 professionals from large companies, executives committed to talent without gender or generational biases. Among the most notable projects are the EJE&CON Genderless Talent Awards, which recognize organizations working towards equality, and the EJE&CON Code of Good Practices for Talent Management and Business Competitiveness, currently with over 150 participating companies. ​​For further information, please visit https://ejecon.org/

I always felt fuelled by the experience of knowledge sharing and communication, so I decided to accept the offer of becoming since 2021 a collaborating professor at Centro de Liderazgo y Tecnología of Universidad Politécnica de Madrid.Adding psychological safety and work-life balance as strong concerns about my remotely distributed teams during the pandemic lockdowns, I decided to share my own experiences through the internal social media. Being the only female leader at Europe’s team of general managers I soon realized it was even more relevant that I exposed myself as a reference to other female employees, middle and top managers, becoming an internal panelist at various talent development programs in the company and eventually also an external speaker at Universities and Business Schools (EMBA 2022 IESE in Barcelona, Facultad de Informática in Universidad Complutense de Madrid, Escuela Técnica Superior de Ingeniería Industrial de Universidad Politécnica de Madrid) amongst others (like the yearly Women In Data Science (WiDS) event sponsored by Stanford University). That was when I felt unexpectedly confronted with a quite general feeling of impostor syndrome predominantly within the female managers audiences and decided to research on the subject, as it has become a dangerous risk of talent loss, especially during companies times of impactful transformation. As an outcome I published a book titled “¿Síndrome de la impostora? Liderando en femenino” (Ed. Ramón Areces, 2023). and participated in various media.

Madrid, Community Of Madrid, Spain

At the merge of Fixed Neworks and IP&Optical Networks existing business divisions and as an extension of part of my previous scope, I took ownership of the digital transformation of Europe business operations in the newly created Networks Infrastructure business group generating +2Bn revenues per year.When the merge takes place, the market is booming for the newly created unit with 5% YoY growth at constant currency, requiring fast capture of the market share. With a central team of 10 business operations and digitalization experts I have introduced a new & strong analytics approach that has enabled faster management and operational decision making, accelerating sales conversion and cashflow by ca. 10%. Being the human mindset the killing factor around digital transformation, I have also addressed the digital reskilling of a population of +250 employees.

Madrid Area, Spain

Member of the executive committee reporting to Europe’s Vice President.Joining the existing Europe leadership team of general managers in Fixed Networks division and covering the gap left by my hiring manager, who promoted as Head of Europe’s Regional Business Center, I had the mission to transform, simplify and harmonize the operations of all clusters in Europe. Having inherited a legacy organization that covered also Middle East and Africa (MEA), I was initially also in charge of the leading Project Management Office towards the local team.Overseeing the end-to-end business health in all dimensions (People-Growth-Return-Customer), I led the unit’s governance design & implementation, laying ground to catapult financial topline and bottomline for an annual business volume of +550M.Through consistent operational and functional strategy implementation, as well as first introduction of data analytics dashboards I contributed to the organic growth by +100M revenues in the first two years, putting Europe’s unit at the frontrunning reference in processes digitalization within the global division.During the dramatic disruption of COVID19 pandemic in the supply chain worldwide (2020-2022) I contributed to however keep a steady operating profit through a constant moulding of our operational strategy, finishing 2022 with +1ppt improvement.

Madrid

Accepting the invitation of my former manager to become part of the new central team he was creating for the Mobile Networks division, I moved from the business frontline into the corporate operations field with the challenge to globally transform the pricing execution of all commercial offers below 50M€ addressed by a team of +135 pricing managers.In a very demanding time window I contributed to the fast industrialization of the pricing process, the reskilling of existing population and the built-up of a centralized team of +50 pricing engineers. At the end of the first phase the division acknowledged the transformation as instrumental for the profitability improvement that had been achieved through smart pricing

Madrid, Community Of Madrid, Spain

Being promoted upon the great turnover in my previous role, my mission was to extend the footprint of our Services portfolio along the southern of Europe from Portugal, Spain, France, Switzerland, Italy, Greece, Malta, Turkey and Israel. Being responsible for the P&L of the Services business unit generating +80M€ in my assigned geography, I led all aspects of the services part offering from qualification to the creation of the value based proposition and pricing together with the local Key Account Director and commercial team at the different countries.

Madrid (Spain)

Growing responsibility path that started as Spain Project Director for Vodafone account, assuming later on also Portugal and full contractual scope including the delivery, installation & commissioning and post-sales maintenance. Leading a team of +25 design engineers, logistics coordinators, project managers, finance controller, rollout managers, technical service and field subcontractors, I was responsible for the profitability of the complete business. I held approving signature for all services offers, with strong involvement during the offer cycle. I helped to achieve up to +5ppt improvement in the sales margin of the account in one fiscal year.During the M&A of Siemens telecoms unit by Nokia, I became the sole Customer Operations Manager for Vodafone Iberia, participating in the integration of both teams for the national account.At the entrance of eastern fierce competition in the European market we suffered from gradual business decline, opening the opportunity for me to get more and more involved in the business development frontline, becoming Services Sales Director for Vodafone Spain account. I managed to turnaround the decline in Services back into double digit margin figures in just one year, through the innovation of our Services portfolio that made the customer’s recovery in 2014 as #1 in data network performance at the public national audit. The service innovation was scaled to other customers and became a new item in the services unit portfolio.

Master Of Business Administration - Mba, Business Administration And Management, General

International version of Programa de Alta Dirección Ejecutiva (PADE)

Master In Applied Philosophy And Technology ("Ciencia Y Filosofía. Construyendo El Futuro"), Technology

Broad review of today's top notch technologies from the systemic and ethical challenges that they entitle while forging balanced.

Certification In Corporate Social Responsibility For Senior Advisors, Business Administration And Management, General

Bs, Radio Telecommunications, Masters Degree

Education record

Mentoring program by Board members and Red de mentoring de España