CFGS Marketing y PublicidadCFGS Comercio Internacional CFGM Actividades Comerciales

Ciclos superiores de formación profesional presencial y online de Marketing/Publicidad y DAM.Tutora de proyectos de fin de ciclo.Tutora de formación en centros de trabajo.Creadora de contenidos.

Ciclo superior de formación profesional online de Marketing y Publicidad.

Encargada de la distribución de películas en el mercado nacional e internacional.Gestión de campañas de publicidad online en redes sociales.Actualización y gestión de los perfiles de redes sociales realizando de creación de contenido, traducciones y respuesta a usuarios en tiempo real.Actualización de contenido de la página web.Responsable de la comunicación con los medios (prensa, radio y televisión).

• Acted as point of contact (coordination and constant communication) with the different departments involved in programs’ operations (Faculty, Admissions, Registrar’s Office, Planning...).• Attended and support the students and professors on a daily basis.• Managed a high volume of e-mail and respond on time to student queries.• Liaised and coordinate with other departments (Registrar, Planning...) on a widerange of administrative issues.• Processed internal expense reports.• Compiled and update databases with student information.• Contributed to the preparation and edition of reports and presentations.• Managed the communication with internal andexternal stakeholders (students, professors, IEU departments).• Managed the logistics of the program deliveries: caterings, organization ofextracurricular events (simulations, visits, etc.) and travel arrangements.

• Sold contracts.• Managed user incidences and administrative tasks.

• Planned and executed the e-commerce campaigns for the product Vodafone SmartPass.• Created content for Vodafone SmartPass online marketing campaigns (Display, SEO, Social Media).• Represented the SmartPass product on the customer care international conferences with the main partner(Wirecard).• Organized events, competitions and award ceremonies• Managed the communication of the product life cycle.• Attended user incidences in coordination with the customer care department.• Analyzed the main KPI´S and update weekly status documents to give a global vision and reporting of the information required by different business units.• Designed the new landing page for the mobile app.• Issued purchase orders for the vouchers.

Assisted the planning, execution and maintenance of the clients IBM & Sage online media campaigns.In charged of the communication with media owners to gather research data, vendor rates, creative specifications, and site delivery reports.Analyzed the main KPI ́s and insights (CPM, CPE, CPC...) to pull IBM performance reports and organize the campaign launches and the traffic creative using third party ad-served/tracker-systems, including DFA and Marin.Updated weekly status documents and campaign summary reports including Display, Search, Paid Social Media and RTB actions.Tracked insertion orders and vendor invoices using proprietary financial systems

Elaboración de propuestas comerciales para la captación de clientes.Negociación con agencias de medios.Análisis y reporte de datos de la actividad comercial (Anuncios de la competencia, ventas, campañas, etc)Colaboración con el equipo de investigación en la elaboración de estudios de mercado de prensa (audiencia, frecuencia y perfiles)Seguimiento de campañas de publicidad en prensa.

• Analyzed the main KPI´S to give a global vision and reporting of the marketing information (market, competence, company needs, financial estimations, sales forecast and impact detection) that was required by the business unit.• Analyzed an reported the commercial actions results of the smartphones market.• Supported the online sales channel.• Updated client BBDD and provided product insights for the business unit.• Interlocutor with the strategy area to satisfy marketing needs.• Market researched of the Internet crosselling promotions effectiveness.• Engaged on market research projects to improve the product life cycle.• Engaged in the department´s Sharepoint development project.

• Defined and created contents for Display Digital Marketing campaigns: articles, translations and banners.• In charged of the Marketing content updated for the website www.hp.es/education • Supported off line Marketing campaigns and events: newsletters creation, e-mailing, managed internal awareness campaigns, managed the production of the commercial catalogue, managed the merchandising materials, • PromotedHP Education Services courses.• Conducted international audio-conferences (EMEA conferences) to report on monthly objectives.