Beatriz Geraldes Email & Phone Number

State Of São Paulo, Brazil

São Paulo E Região

Analista de comunicação e marketing da Unidade de Olefinas & Poliolefinas na América do Sul, responsável pela estratégia e execução da comunicação do negócio de Economia Circular e pelo Movimento Plástico Transforma.

São Paulo E Região, Brasil

. Responsible for Braskem's circular economy communication strategy and positioning, including the development of communication plans for products launch and other priority subjects;. Global leadership on the process of developing Wenew brand, Braskem's circularity ecosystem and responsible for the Wenew and Wemove brands (branding and communication);..

São Paulo E Região, Brasil

. Execution of the media relationship strategy: organization of company's results conference calls, coordination of communications to the press and preparation and guidance for executives;. Development of the press plan to celebrate the 10th years of the I’m green (brand of products for circular economy) with around 16 articles published in the media.

São Paulo E Região, Brasil

. Management of the company's external channels: national and international social media, press and institutional website;. Execution of the strategy of relationship with the media: organization of company's results conference calls, coordination of communications to the press and preparation and guidance of executives;. Planning and reviewing of.

São Paulo, São Paulo

. Articulation of agendas, construction and sending of the Braskem News, a newsletter to customers and other external stakeholders;. Participation in the planning of publications and monitoring national social media;. Development and maintenance of content for the institutional website, for example, Climate Changes, Product Life Cycle Assessment (LCA) and.

Barueri, São Paulo

. Execution of the internal communication strategy: contact with different areas to choice the agendas for internal channels, development of weekly content for the murals in offices and distribution centers (SP and MG), writing and sending internal communications;. Organization and communication of internal events (International Women's Day, Mother's Day.

Press office for the event "Jovens Investidores 2014" at FEA junior USP.Project steps:. Contact with the customer and briefing meeting;. Elaboration and approval of the press release;. Development of the mailing using the Maxpress tool;. Follow-up;. Clipping;. Report to the client.The content was published in around 11 medias, like InfoMoney and R7.

Social Communication - Qualification In Public Relations, Social Communication And Public Relations

Activities and Societies: Academic activities to explore and learn about Social Communication area, mainly in Public Relations, involving.

General Business Program, Administration, Business And Marketing

Extracurricular Course, Digital Marketing

Digital Marketing course with a total duration of 21 hours. Among the topics handled at the course was: digital communication, social.

Pós-Graduação Lato Sensu - Especialização, Strategic Marketing