Beatriz Martín Sanz Email and Phone Number

To plan and design the targeting and offers for our marketing programmeTo forecast, monitor and review the performance of our activity, keeping senior Finance and commercial stakeholders engaged and supportiveTo understand the success of a campaign, thinking of the balance between sales and profit (ROI), making recommendations accordinglyTo run and manage regular reporting and post-campaign analysis for all our campaigns, delivering actionable insights and recommendationsTo work closely with other Marketing colleagues, developing new programmes using appropriate analytical and statistical techniques to understand the behaviour of our customers

- Development and maintenance of Tableau reports, dashboards and compelling visualizations of business performance and project data to clearly communicate value and insight to the stakeholders.- Source data from internal databases, feeds, 3rd party systems and variety of other sources using SQL and reporting tools to fulfil the team’s reporting requirements.- Work with key stakeholders to understand, design and implement feature requests to existing dashboards and reports.- Recognise and extract critical indicators from large and complex data sets; interpret and express these indicators in a business context.- Contribute to training of stakeholders to use the reporting and dashboards produced encouraging them to self-serve.

Processing dossiers of services and supplies procurementModifications, extensions and price revisionManagement of Municipal warehouse, office supplies and clothingCounselling the remaining services in relation to the contracting process

- Public Financial DepartmentTechnical and Economic justification of grant applications by clientsFile tracking and interaction with clientsDevelopment of client project applications to regional, national and European grant offersTax deductions for R&D&i activities- Market Research DepartmentBids for public spending grantsSupportive tasks related with market surveys

Customer service, charge and payment management, direct sale of financial products