Beatriz Pavon Email & Phone Number

Madrid, Es

Madrid, Comunidad De Madrid, España

Highly experienced in PR, Comms, Events and BTL campaigns, Influencer Marketing, 360 actions & Talent endorsement.Expert level in KPIs setting, identifying business objectives, strategies & key initiatives, by using real insights and key learnings to deliver targets.Developing Comms plans which support of strategic principles, in connection with advertising, media, consumer promotions, etc. Analysis of trends and initiatives that help brands and companies to understand consumer behavior, strategic alignment and impact.Up-to-date with Comms industries' news and always looking for emerging and up & coming trends, best practices, and most suited influencers or talents for consumer PR, and social media actions, directed to improve awareness and sales.

Madrid, Comunidad De Madrid, España

Account management and social media coordination of different projects, among others, the launch of "Ocean us" International Foundation, who aims to rebuild the world's oceans for the next generation, and of external and internal events, CSR and volunteer programmes of American Real State company JLL in Spain (Madrid and Barcelona).

Madrid Y Alrededores, España

- El Señor Goldwind is an agency specialized in non-conventional events, PR stunts and consumer PR and development of Brand PR strategies.- Coordinating PR agencies in London, Berlin, Milan and Dublin.- Overseeing the organization of the coverage of mass media of events and actions, establishing a quality network of journalists contacts & providers of great AV assets.- Constantly researching on PR and unconventional marketing trends to deliver hihg impact storytelling for campaigns building saliency and meaning for consumer brands.Working for brands such as:- Corona Extra (Coronita) beer for Europe, creating their SCR campaign "Save the Beach"- Pernod Ricard Spain (Chivas Studio for Chivas Regal, Londonize by Beefeater, Havana Club, Absolute...)- NH Hotels, Volkswagen, etc.At this job, besides being recognized by Festivals such as Cannes, El Sol and El Ojo de Iberoamérica, we achieved some of the best possible results in the PR industry in Spain.- Cases: https://vimeo.com/78003218?from=outro-local (Corona Save The Beach)https://vimeo.com/78003157 (Chivas Studio)https://vimeo.com/78003285 (Londonize by Beefeater)

Madrid, Comunidad De Madrid, España

Responsible for the planning, development and implementation of marketing strategies, sponsorships, partnerships and media partnerships, marketing communications and public relations strategies externally for Spain and Portugal.

Madrid Y Alrededores, España

Senior Manager at Globally, Lifestyle PR division of Newlink, one of Spain’s leading PR & Communications agencies. Experienced in storytelling, 360 campaigns, events and actions, media relations, and also paid content and Influencer's and Digital Marketing strategies, licensing agreements & co-marketing, as part of wide connected 360° plans. - Developing 360° pitches & connected ATL & BTL campaigns.- Executing PR & marketing actions aimed at building Brand Fame, with a high return on investment (ROI), talkability and visibility, and high effeciency rates across Europe. - Organizing launchings of new products & excess share of fame activations and strategies.- Executing 360° plans with high attention to detail, proyect and budget control, from creative ideas to implementation and amplification with strong management skills.- Applying digital marketing strategies and building big and impactful influencer marketing campaigns to promote brand awareness, talkability and also driving to sales.- Generating off and online traditional media earned and paid parternships with branded content to amplify across all platforms, including social media, delivering top noch coverage and high volume of impressions in today’s multimedia landscape. - Managing an enthusiastic multidisciplinary team and also in connection with other agencies in charge of media planning, community management and creative agencies.- Strong focus on creativity and high-level of storytelling skills.In charge of accounts like Diageo portfolio: among others, Johnnie Walker​, Baileys, Tanqueray and J&B brands in Spain and Portugal.

Madrid - Santiago De Chile - Brussels

- PR direction and organization of events, creating PR strategies, supervising audiovisual projects, and designing branded content- Delivering succesfull and integrated campaigns for International organizations, companies, entrepeneurs and NGOs. - Success case study: generating more than 700 clips in mass media with environmental campaign Fish Fight in Spain. The client is Bafta winner TV production company Keo Films, based in Lodon. Media results: https://m.youtube.com/watch?v=BgShbRuYUdA- PR strategies for other clients, such as ICEX (Spanish Institute of Foreign Trade), NGOs such as the Environmental Justice Foundation, Concern Worldwide and Welthungerhilfe, BBC channel and Euronews, among others.

New York, Usa

In 2004, I lived and worked in New York city, working as an Editor for journal UN Chronicle, at the Department of Public Information of the United Nations HQs.

Madrid Y Alrededores, España

Editing texts for Culture and Science Sections of the National daily newspaper.

Executive Master In Management & Intelectual Property, Ma Programme

Ma In Information Sciences, Journalism

Communications Studies, Communications

Ma, English Literature

Summer Course, Cultural Studies